Head of Dx Analytics
hace 5 días
New York
Overview We are looking for a results-driven, strategic, analytics leader to lead our Digital Analytics (Dx) practice in North America. This role combines team leadership, GTM strategy and commercial activation, and delivery of a blend of standard digital insights products and custom digital solutions and programs to brands and their marketing agency partners. You will partner with NA solution leaders of Brand Performance, Innovation, and Media to complement and extend use cases of existing structured survey-based insights offers with real-time, fast-moving, and diagnostic insights from unstructured digital data such as search, social media, reviews, and more. The role reports into the Head of NA Analytics and is part of the NA Analytics leadership team. Key Responsibilities * Lead, mentor, and empower a multidisciplinary closely-knit digital analytics team (data analysts, consultants, and data scientists) * Nurture talent and create clear opportunities for growth, skill building, and career development; proactively invest in upskilling and coaching the team * Set vision and roadmap for the digital analytics function, including new capabilities, tools, and standardized frameworks * Provide ongoing feedback to global product team as client needs evolve * Drive a culture of curiosity, craft, and continual improvement Business Development * Responsible for commercial activation, engage and embed digital capability into solution teams (brand, innovation, media, customer experience, brand strategy & consulting) and drive profitable revenue growth * Support revenue growth through proposal leadership, client retention, and expansion * Drive thought leadership to drive salience * Partner with business development on proposals, scoping, and new business pitches Client Partnership, Strategy, & Delivery * Serve as the senior analytics partner for key clients, presenting insights and advising executives on brand, digital, and customer experience strategy * Translate business questions into analytical frameworks and measurable outcomes * Guide clients through complex findings with clear storytelling rooted in data * Oversee end-to-end analytics on projects * Ensure analytical rigor and actionable recommendations in all deliverables * Create space for team members to stretch into new responsibilities * Work closely with solution teams for integrated insights * Own staffing, resourcing, project margin hygiene, and team utilization * Evolve hybrid delivery models (onshore/offshore as needed) to scale the practice profitably * Refine standardized analytics products and adopt repeatable frameworks (dashboards, competitive scorecards, brand tracking, AI-driven insight tools, etc.) * Identify opportunities for automation, AI/LLMs, and scalable data pipelines to improve efficiency and depth of insight * Establish quality standards, processes, and best practices for analytics delivery As part of the NA leadership team: * Help refine the NA Analytics strategy and drive the ONE TEAM mindset * Engage with other practice leads and teams to identify commercial synergies to grow the Analytics portfolio (x-sell across Analytics solutions) Qualifications * Ability to be flexible, scrapy, and comfortable with ambiguity * 12+ years of experience in analytics, insights, data strategy, or related functions—preferably within a creative, digital, consulting, or customer experience environment * Proven track record of being able to grow business and work collaboratively across multidisciplinary teams (i.e. solution, business development, client partners and insights delivery) * Proven track record of building high-performing teams by upscaling and motivating talent * Demonstrated ability to lead analytics teams to deliver complex, multi-workstream programs while ensuring highest levels of client satisfaction * Ability to balance and guide technical and analytical work with leadership and vision-setting * Deep experience translating data into strategic recommendations * Comfortable presenting to senior audience (internally/externally) * Experience delivering standardized analytics solutions with an onshore/offshore model is a plus * Ability to learn new offers and bring them to market * Experience working with data; experience with digital datasets including search data, social listening data (e.g., Brandwatch, NetBase, Meltwater), and website analytics data Kantar Benefits We provide a comprehensive, highly competitive benefits package, including: * Medical plans with comprehensive, affordable coverage for a range of health services * Health Savings Account/FSA * Dental, Vision and benefits to cover unique healthcare needs * Wellness Program * 401k with match * Tuition Reimbursement, Commuter benefits * Unlimited PTO Why join Kantar? We shape the brands of tomorrow by better understanding people everywhere. By understanding people, we can understand what drives their decisions, actions, and aspirations on a global scale. And by amplifying our in-depth expertise of human understanding alongside ground-breaking technology, we can help brands find concrete insights that will help them succeed in our fast-paced, ever shifting world. And because we know people, we like to make sure our own people are being looked after as well. Equality of opportunity for everyone is our highest priority and we support our colleagues to work in a way that supports their health and wellbeing. While we encourage teams to spend part of their working week in the office, we understand no one size fits all; our approach is flexible to ensure everybody feels included, accepted, and that we can win together. We’re dedicated to creating an inclusive culture and value the diversity of our people, clients, suppliers and communities, and we encourage applications from all backgrounds and sections of society. Even if you feel like you’re not an exact match, we’d love to receive your application and talk to you about this job or others at Kantar. Privacy and Legal Statement PRIVACY DISCLOSURE: Please note that by applying to this opportunity you consent to the personal data you provide to us to be processed and retained by The Kantar Group Limited (“Kantar”). Your details will be kept on our Internal ATS (Applicant Tracking System) for as long as is necessary for the purposes of recruitment, which may include your details being shared with the hiring manager The salary range for this role in New York $180,0000 - $220,000 annual base salary. Your final base salary will be determined based on several factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability Location(s): New York, 3 World Trade Center (hybrid) Kantar Rewards Statement At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and also to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver. We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that’s out of the ordinary and join us. We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health and well being is taken into consideration. We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes. Kantar is the world’s leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar’s 30,000 people help the world’s leading organisations succeed and grow. Location New York, World Trade CenterUnited States of America Kantar Rewards Statement At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and also to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver. We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that’s out of the ordinary and join us. We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health and well being is taken into consideration. We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes. Kantar is the world’s leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar’s 30,000 people help the world’s leading organisations succeed and grow.
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