Marketing Director
hace 11 horas
Madrid
Location: Madrid, Spain Employment Type: Full-time Compensation: Competitive salary + performance-based bonus (depending on experience and profile) Language: Full professional proficiency in English required. Spanish is a plus. Industry: Mobility, Sports, Hardware, Consumer Products About ZYON Helmets ZYON Helmets has developed the world's first motorcycle helmet designed to protect riders from air pollution through a patented filtration technology. We combine health, safety, and smart connectivity to transform an industry that has seen little innovation for decades. With thousands of reservations, an international patent, and strategic partnerships with industry leaders, we are building a premium global brand with ambitious international growth plans. We are looking for an entrepreneurial-minded leader to take ownership of the company's marketing function and help establish ZYON as a global reference in rider protection and mobility innovation. Your Mission You will be responsible for defining, executing, and leading ZYON's entire marketing strategy, building the brand, driving sales, and growing a global community around the product. You will work directly with the founders and play a key role in shaping the company's growth strategy. We are not looking for a social media manager or a purely execution-focused marketer. We are looking for someone capable of building a global brand from the ground up, defining growth strategy, and ultimately becoming the leader of ZYON's marketing organization. Responsibilities Brand & Strategy • Define and lead ZYON's global marketing strategy., • Develop brand positioning, key messaging, and corporate storytelling., • Create and execute the annual marketing and growth plan., • Manage and optimize the marketing budget. Product Launches & Growth • Lead international product launches, brand activations, and events., • Design acquisition, awareness, and conversion strategies., • Identify new growth and expansion opportunities. Content & Communications • Oversee digital content and social media strategy., • Coordinate campaigns with athletes, ambassadors, creators, and specialized media., • Manage relationships with external agencies, PR partners, and strategic collaborators. Performance & eCommerce • Define and monitor growth, acquisition, and sales KPIs., • Oversee digital marketing initiatives including paid media, SEO, SEM, email marketing, marketing automation, and conversion rate optimization., • Analyze performance and continuously optimize the customer journey. Partnerships & Activations • Develop collaborations with brands, teams, athletes, and industry leaders., • Design and execute creative activations, events, trade shows, product launches, and brand experiences. Leadership • Build and lead the marketing function as the company scales., • Manage and coordinate the internal marketing team, agencies, and external partners to ensure excellent execution. Who We're Looking For Must-Have • 5+ years of experience in marketing., • Proven experience developing brand and growth marketing strategies., • Full professional proficiency in English, both written and spoken., • Based in Madrid or willing to relocate., • Strong analytical and results-oriented mindset., • Ability to thrive in a fast-paced, high-growth environment., • Advanced knowledge of eCommerce, digital marketing, paid media, SEO, email marketing, automation, and conversion optimization. Nice to Have • Experience in hardware, consumer technology, or physical product companies., • Experience in motorsports, cycling, outdoor, sports, or mobility industries., • Experience in startups or high-growth companies., • Experience leading product launches., • Spanish language proficiency. What We Offer • The opportunity to join an innovative company with global ambitions., • Real ownership and responsibility from day one., • Direct access to the founders and the ability to influence company strategy., • Performance-based bonus linked to growth and sales objectives., • Significant career growth opportunities, with the potential to evolve into a Global Head of Marketing role., • A flexible, dynamic, and highly entrepreneurial environment. Send your CV and a short cover letter to hello@zyonhelmets.com