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- Responsible for analyzing statistics and looking for ways that the company can improve its online marketing efforts - Conduct competitor analysis and study market trends to develop digital marketing strategies to achieve specific business objectives - Provides administrative support for programme development such as booking facilities - Presents findings in the required format, via written reports or presentations - Liaises with client to understand their market research needs, establishes an appropriate quantitative and qualitative market research methodology and prepares proposals outlining programmes of work and details of costs - Manages and directs research, collates and interprets findings and presents results to clients - Discusses possible changes that need to be made in terms of design, price, packaging, marketing and promotion etc. in light of market research with appropriate departments
Data Collection & Analysis: Gather data on consumer demographics, preferences, needs, and purchasing habits through surveys, interviews, focus groups, and data analysis tools. Market Trends Identification: Monitor and analyze market trends, competitor activities, and industry changes to identify potential market opportunities or risks. Report Generation: Develop detailed reports that provide insights into market conditions, sales, and customer behavior to guide business decisions. Data Visualization & Presentation: Utilize statistical tools and software to interpret data, create data visualizations, and present findings to management in a clear, actionable format. Customer Insights Development: Collaborate with marketing and product development teams to translate customer feedback and market insights into product or service improvements. Forecasting & Strategy Support: Conduct forecasting and predictive analysis to support long-term strategic planning and decision-making.
We are seeking a Junior Data Analyst to join our dynamic team. This role is ideal for someone with a knack for numerical data, an analytical mindset, and the ability to translate complex information into actionable strategies. Key Responsibilities: Collect, process, and clean data from various sources to ensure accuracy and completeness. Perform preliminary analysis to identify trends, correlations, and patterns in complex data sets. Assist in the development and maintenance of databases, data systems – reorganizing data in a readable format. Work with management to prioritize business and information needs and provide routine reports. Assist with troubleshooting and correcting issues with data processes and reports. Help design and create data reports and reporting tools to help business executives in their decision-making. Collaborate with cross-functional teams to develop effective business intelligence strategies and analytics solutions. Qualifications: Proficiency in SQL and experience with programming languages such as Python or R. Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy. Experience with data visualization tools such as Tableau, Power BI, or similar. Basic knowledge of machine learning techniques is a plus. Excellent written and verbal communication skills.
About the position The GMS Support Manager will be responsible for leading on the day-to-day operations of the Freedom Fund’s new Salesforce Grant Management System. The project to develop the new GMS is currently in progress, with user training expected to take place in January 2025 and the Go Live planned for February 2025. The transition to the new system will be a significant change in the organisation’s way of working; currently the Freedom Fund’s grant management process is manual and spread over multiple different platforms. Initially, the focus of the role will be on supporting the Freedom Fund staff as they transition to using the new system, including assisting with user training and working with the implementation partner Hyphen8 to identify and resolve any issues that arise. Following Go Live, the GMS Support Manager will be responsible for leading on administration and maintenance of the system, requiring a good technical knowledge of how Salesforce works. The role will be responsible for user training and support, leading on staff consultation for future system developments and prioritising requests. The successful candidate will also act as the main point of contact between the Freedom Fund and implementation partner Hyphen8 for both ongoing support and future development phases. Responsibilities • Support the roll-out of the Freedom Fund’s new Grant Management System, including supporting Hyphen8 with user training and troubleshooting any issues that arise during the transition. • Lead the day-to-day operations of the Salesforce system; including system performance, change control and user support • Support the day-to-day administrative functions and configuration including user management, permissions, sharing rules, objects, fields, page layouts, record types, custom settings, reports and dashboards • Be proactive in system maintenance including keeping up with Salesforce releases, features and best practices • Be the key point of contact between Freedom Fund and Hyphen8 • Understand the Freedom Fund’s needs and work with Hyphen8 (as appropriate) and staff to meet changes • Decide how best to direct the core support hours provided by Hyphen8 during version upgrades in order to achieve the best results • Understand and own the Freedom Fund’s Salesforce architecture including the data model, integrations (including with the finance system), reporting and analytics • Maintain data quality by monitoring data and addressing the procedural issues which lead to loss of quality • Promote the use of Salesforce across the Freedom Fund, optimising the return on investment in this capability • Interpret and prioritise requests for GMS development and support • Work with colleagues across the Freedom Fund to understand business needs, finding a suitable mixture of support, challenge and direction to enable colleagues to get the most from the GMS • Deliver end user support and training to help colleagues use the system effectively • Ensure compliance with relevant data protection regulations and internal policies • Train Freedom Fund IT Officer on core functionality of the new GMS Qualifications and experience Essential • Entitled to work in London without work permit sponsorship is essential • Experience of leading the day-to-day operations of a Salesforce system; including expertise in system performance, change control and user support • Good knowledge of Salesforce features and functionality • Good working knowledge of GMS/CRM principles • Experienced in requirements gathering, analysis, solution design, and documentation • Strong business analyst with ability to think critically and strategically when gathering and validating requirements Desirable • Experienced project manager • Salesforce Advanced Administrator certification Personal attributes Essential • Highly organised, with a meticulous and thorough approach to work • Ability to see projects through from start to finish, managing time and tasks effectively with a varied workload • Excellent communication, influencing and stakeholder management skills Compensation • £51,075 to £52,419 per annum for full-time (£34,050 to £34,946 per annum actual) • 10% non-contributory pension scheme. • 25 days holiday pro rata, plus public holidays.
Job Description: We are seeking an experienced Digital Marketing Analyst to lead our data-driven marketing efforts. You will be responsible for analyzing and interpreting online customer behavior, campaign performance, and sales data to provide actionable insights that drive our marketing strategies. This role will involve close collaboration with both internal teams and external partners, including our suppliers in China, ensuring that market analysis directly impacts supply chain decisions, inventory management, and marketing campaigns. Key Responsibilities: Analyze digital marketing data, including PPC, SEO, email, and social media performance, to provide actionable insights. Monitor website analytics to track customer behavior, product performance, and conversion rates. Work closely with the product and supply chain teams to align marketing performance with inventory levels, ensuring timely adjustments to marketing strategies based on product availability from our Chinese suppliers. Generate regular reports on marketing KPIs, offering recommendations to improve campaign effectiveness and ROI. Collaborate with the creative and content teams to develop data-backed marketing strategies and optimize user experience. Keep up-to-date with e-commerce and fashion industry trends to help guide campaign strategy and positioning. Provide feedback to the procurement team based on market trends and customer behavior to support more effective supply chain and product launch decisions. Qualifications: Bachelor’s degree in Marketing, Data Analytics, Business, or a related field. 2-3 years of experience in digital marketing analysis or a similar role, preferably within the fashion or e-commerce sectors. Strong understanding of digital marketing channels such as Google Ads, Facebook Ads, SEO, and email marketing. Proficiency with analytics tools like Google Analytics, Data Studio, and Excel; experience with platforms like Shopify is a plus. Fluency in Mandarin is a strong advantage, especially for communicating with Chinese suppliers and interpreting relevant market data. Exceptional analytical skills with the ability to translate data into actionable insights. Strong communication skills, with the ability to work effectively across teams and with external partners. Why Join Us? Be part of a fast-growing fashion brand committed to sustainability and quality. Opportunity to make a real impact by influencing both marketing and operational strategies. Work in a collaborative, innovative environment with the flexibility of a remote work setup.