Paid Media Manager
4 days ago
Brighton
Title: Paid Media Manager Salary £35K-£45K Location: Brighton Hybrid: 3-4 days in the office About the Company We are a full-service media agency working with a range of exciting brands across entertainment, arts, and culture. Our expertise spans Media Planning & Buying, Paid Digital Strategy, and Print Production & Distribution. Our client portfolio includes organisations within live events, music, cultural institutions, and entertainment sectors. As our digital offering continues to grow, we are looking for a Senior Digital Marketing Executive to strengthen campaign delivery, improve consistency, and help bring structure to our paid media activity. The Role This is a hands-on paid media role suited to someone confident managing campaigns end-to-end across multiple platforms. You will work closely with the wider media team to translate campaign strategies into well-structured, well-managed paid media campaigns ensuring they are built correctly, tracked accurately, and delivered on time. You will also play a key role in improving how digital campaigns are organised, tracked, and reported, helping bring consistency and clarity to a growing digital function. This role is ideal for someone who enjoys both execution and process improvement, with strong attention to detail and a natural instinct for organisation. Key Responsibilities • Plan, build and manage paid media campaigns across platforms including Meta Ads, Google Ads, TikTok, X (Twitter), and Reddit, • Translate campaign briefs and media plans into structured campaign builds and platform setups, • Manage campaign launches, pacing, and optimisation to meet client objectives, • Accurately manage budgets and track spend across multiple campaigns, • Implement and maintain conversion tracking and tagging, • Monitor performance and carry out ongoing optimisation and testing, • Maintain clean campaign structures, naming conventions, and QA processes, • Collaborate with internal teams to ensure smooth campaign delivery, • Support performance reporting, providing insights and recommendations, • Provide guidance and support to junior team members, • Maintain clear tracking, pacing, and reporting processes across campaigns Platform Experience • Strong experience with Meta Ads (Facebook & Instagram) and Google Ads (Search, Display & YouTube), • Experience with TikTok Ads, X (Twitter) Ads, and Reddit Ads, • Programmatic display experience is advantageous, • Experience with digital audio (e.g. streaming or podcast platforms) is a bonus About You • 3+ years’ experience in paid digital marketing (agency or media buying environment preferred), • Strong hands-on campaign management experience across multiple platforms, • Confident managing campaigns from setup through to optimisation and reporting, • Solid understanding of tracking, campaign structure, and performance metrics, • High attention to detail with budgets, builds, and reporting, • Highly organised with the ability to manage multiple campaigns simultaneously, • Process-driven with a focus on clean systems and visibility, • Collaborative mindset, comfortable working with cross-functional teams, • Proactive in identifying and resolving campaign issues, • Experience mentoring or supporting junior team members is beneficial, • Interest in entertainment, arts, or culture is advantageous