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Digital Marketing & Lead Generation Manager (B2B FinTech/LogTech) About the Company Our client is a VC-backed, deep-tech company founded by a team of multiple-exit entrepreneurs. They build enterprise-grade applications to bring new levels of trust, transparency, and automation to global commerce and finance. This is a ground-floor opportunity to build the marketing engine for a company set to disrupt a multi-trillion dollar industry. About the Role The company is seeking a data-driven Digital Marketing & Lead Generation Manager to design and execute high-performance campaigns that drive qualified leads for their B2B SaaS platforms in the FinTech and LogTech sectors. This role is a blend of marketing strategy, hands-on digital campaign execution, and advanced automation. The successful candidate will work closely with leadership to define Ideal Customer Profiles (ICPs), refine the company's market positioning, and build a scalable pipeline to accelerate revenue growth. Key Responsibilities Lead Generation & Campaign Execution • Design, execute, and optimise multi-channel lead generation campaigns across LinkedIn, Google Ads, programmatic, and email automation., • Build targeted outreach strategies to engage senior decision-makers in FinTech, B2B lending, and logistics operations., • Develop sophisticated segmentation, content, and automation journeys using HubSpot (or similar CRM/automation tools)., • Implement data enrichment and intent-based targeting using modern tools (e.g., ZoomInfo, Apollo, 6sense)., • Track ROI and lead quality metrics through the full funnel (MQL → SQL → Closed Won). Digital Marketing & Content Strategy • Develop and manage digital content (white papers, case studies, thought leadership) that articulates the product's value in authentication and FinTech/LogTech automation., • Collaborate on content for trade publications and targeted LinkedIn campaigns., • Maintain brand consistency across digital assets, landing pages, and email sequences., • A/B test ad creatives, messaging, and CTAs to continuously improve conversion rates. Analytics & Optimisation • Own the campaign performance dashboards and KPIs (CPL, CAC, conversion rates, engagement)., • Use analytics to drive optimisation decisions, reporting weekly on performance and insights., • Partner with the sales team to ensure a smooth lead handoff process and alignment on quality standards. Required Skills & Experience Marketing & Technical Proficiency • 3+ years of experience in B2B SaaS or FinTech demand generation., • A proven record of delivering high-quality leads in enterprise or regulated markets., • Deep knowledge of digital channels: LinkedIn Ads, Google Ads, SEO/SEM, retargeting, and email nurturing., • Hands-on experience with CRM and automation platforms (HubSpot, Marketo, Salesforce, etc.)., • Familiarity with analytics and intent tools (Google Analytics 4, Looker Studio, SEMrush, intent data platforms). Domain Knowledge • Experience marketing SaaS solutions in financial services, FinTech, LogTech (Supply Chain), or B2B lending sectors., • Understanding of digital assets, authentication, or compliance-driven technologies is a strong plus., • Knowledge of the typical buyer journey in institutional finance, procurement, or treasury operations. Soft Skills • A strategic thinker with a strong balance between analytical and creative skills., • Excellent written and visual communication skills., • Comfortable in a fast-paced, high-growth startup environment., • A proven ability to translate complex technical concepts into persuasive marketing narratives. What You’ll Build • Scalable lead generation engines for the company's flagship LogTech and FinTech SaaS products., • Full-funnel performance dashboards that integrate marketing, CRM, and revenue data., • Global brand awareness through intelligent content and targeted campaigns., • Measurable inbound and outbound marketing systems designed for scale. Tools & Platforms Monday • LinkedIn Campaign Manager • Google Ads • GA4 • SEMrush • Apollo / 6sense • Looker Studio • Canva / Figma • AI tools (ChatGPT / Jasper)

Full-time; £60k plus; London-based Company Description Virtue Vets is London’s leading next-generation veterinary and pet wellness clinic chain. We emphasize providing premium, personalized experiences alongside exceptional veterinary care at affordable prices. Our modern clinics, designed with a contemporary and stylish aesthetic, cater to both pets and their owners. Equipped with advanced diagnostic, surgical, and laboratory technologies, we aim to deliver state-of-the-art veterinary services in welcoming and innovative environments. Role Description We are seeking a full-time Revenue Growth Manager to join our team in the London Area, United Kingdom. This is an on-site role where you will be responsible for identifying business opportunities, optimizing revenue streams, and driving growth across clinics. Your daily tasks will include conducting market analysis, planning and managing projects, implementing sales strategies, and fostering strong client relationships to enhance profitability and customer satisfaction. Experience in healthcare, veterinary, dental clinics, spas, fitness and wellness sectors is highly desirable. Bachelor’s degree in business, marketing, economics, or a related field is a must. MBAs are a plus. Key Responsibilities Grow revenue of each of our first 10 sites from zero to £1.5m p.a. through a combination of ● Pricing optimization ● Revenue initiatives ● Internal Referrals ● Service portfolio expansion ● Marketing campaigns / Promotions ● Customer acquisition and retention strategies ● Site development and site launch activities ● Other priorities outlined for you Your best friends and partners to achieve this task are the veterinary teams at each clinic. You would report directly to the CEO. Must-have Attributes of Successful Candidates An entrepreneurial nature is a must-have. In practical terms, this means: ● Pragmatism and Speed ● Results driven (for us results = steep revenue growth, not ppt decks or project plans) ● Exceptional communication skills ● Exceptional communication skills ● No ego but can influence and motivate others through convincing rationale ● Exceptional attention to detail ● Highly analytical – able to frame problems and devise solutions ● Bias for action (80/20, no analysis paralysis) ● Good gut feel – does not need perfect data sets to draw conclusions ● Can extrapolate intelligently from anecdotal data ● Able to devise experiments and quickly establish cause-effect relationships ● Able to understand 2nd and 3rd order cause-effect impacts ● Strong execution and project management skills. Gets things done ● Not stymied by obstacles. Not hampered by constraints ● Comfortable with constant change, ambiguity and imperfection ● Able to effect strong chemistry with your team and immediate boss Requirements For This Role ● Formal business training – ideally consulting or startup ● Evidence of situations where your personal actions have contributed to revenue growth ● Able to influence highly trained vets and nurses ● “Consulting” or “Banking” level Excel and Powerpoint skills ● Strong understanding of revenue drivers – price, volume, mix ● Clued-in about social media, lifestyle trends and luxury lifestyles ● Understands Marketing ROI (not the formula, but cause-effect) ● Understands how to manage marketing budgets ● Strong understanding of Meta Business Suite, Google SEO ● Curiosity about AI usage in marketing and comms activities ● Understands P&L and how it ties to balance sheet and cash flow statement Expert-level practical fluency with the following (has done this, not textbook knowledge) ● Pricing Strategy ● Revenue Leakage Reduction ● D2C and Subscription models ● Cross-sell strategies ● Services portfolio optimization ● Customer Acquisition Models ● Customer Segmentation and Pricing ● Analysing Revenue Trends ● Marketing – Digital, Viral, Guerilla, Hyperlocal, Events, Performance Hours ● 40 hours a week but flexibility required Compensation ● Salary, depending on qualifications and experience (£60k+) ● Meaningful salary progression linked to professional achievement Paid Holidays and Leave ● 5.6 weeks per calendar year, inclusive of public holidays ● Enhanced Adoption, Maternity, Paternity and Statutory Shared Parental Leave ● Enhanced Parental Bereavement Leave ● Discretionary sick pay Benefits ● Pension contributions ● Staff discounts on treatments and drugs for own pets

Senior PPC Executive - Spanish Speaking Location: Remote Salary: £40,000 - £50,000 About Twinkl: We're here to help those who teach. It's what brings us to work every day. At Twinkl, we’ve been providing educators across the world with high quality, trusted teaching and learning resources for over a decade now. They’re all written and checked by our wonderful team of experienced educators, and there are hundreds of thousands of resources to download, with new ones added daily. Position Overview: As the Senior PPC Executive, you will be responsible for the development, management, and optimisation of our global paid search marketing campaigns. This role will focus on driving traffic, improving conversion rates, and maximising ROI across all search platforms. You will play a pivotal role in shaping our digital advertising strategy and work cross-functionally with teams such as product and data analytics to achieve our business goals. Key Responsibilities: Manage & Optimise Paid Search Campaigns • Plan, execute, and optimise paid search campaigns across platforms like Google Ads and Bing Ads., • Monitor and report on key performance indicators (KPIs) such as CTR, CPC, CPA, ROAS, and conversion rates., • Conduct regular A/B testing on ad copy, landing pages, and targeting strategies., • Continuously monitor search terms, manage budgets, and optimise negative keyword lists to reduce wasted spend. Data-Driven Strategy & Execution • Analyse campaign performance data and derive actionable insights to optimise current and future campaigns., • Develop and implement strategies to increase traffic, improve conversion rates, and maximise return on investment., • Collaborate with data and analytics teams to integrate customer insights and business data into campaign strategies. Budget Management • Work closely with the VP of Growth to manage the paid search budget effectively, ensuring all spending aligns with business objectives and goals., • Optimise spend against target ROAS while scaling search efforts to meet company growth targets. Collaboration & Communication • Collaborate with the SEO team to align paid and organic search efforts for maximum efficiency and coverage., • Communicate performance updates, strategies, and opportunities to senior stakeholders. Industry Knowledge & Continuous Improvement • Stay updated with the latest developments in paid search and broader digital marketing., • Identify new trends, tools, and opportunities to leverage in paid search., • Continuously look for ways to improve existing processes and strategies for more efficient outcomes. Qualifications: • 3+ years of hands-on experience in paid search marketing, preferably in an eCommerce or direct-to-consumer environment., • Proven track record of managing significant budgets and delivering measurable results (ROI, CPA, ROAS)., • Proficiency in Google Ads and Bing Ads. Certification in Google Ads is a plus., • Strong understanding of analytics tools like Google Analytics, Google Tag Manager, and other performance tracking tools., • Experience with A/B testing tools and techniques., • Ability to analyse large datasets and extract actionable insights to improve campaign performance., • Familiarity with landing page optimization, copywriting, and customer journey mapping., • Excellent communication skills and ability to present data-driven recommendations to stakeholders., • Self-motivated, highly organised, and capable of managing multiple campaigns simultaneously., • Working knowledge of SEO and how it integrates with paid search strategies.

Account Director | Digital Media | Client Services If you are a successful digital marketing professional with a passion for driving measurable results, building strong client relationships and you love the idea of developing your career with a growing, forward thinking digital agency, then this role may be for you. Day-to-Day As an Account Director, you will be at the forefront of the agency’s client relationships and campaign delivery. You’ll be the strategic leader and problem-solver, ensuring that their campaigns across Paid Media (PPC, Display, Paid Social), SEO, and partnership activities are executed to the highest standards. The scope of your role will go from mentoring a high-performing team to delivering exceptional client service; you will be pivotal in driving success for both the clients and the agency. Working Pattern: Remote - Working in the UK Your Role Your role as Account Director will see you take ownership of the client leadership and strategy for key accounts across paid media, SEO, and partnerships. Your knowledge and expertise will allow you to develop and present strategic recommendations, oversee campaign performance as well as identify opportunities for upselling and cross-selling, introducing new campaigns, services, or channels. Your excellent attention to detail means you can ensure accurate reporting,data integrity and you have the qualities to lead, mentor and inspire the activation team. You have the know how to improve efficiencies and streamline processes ,a high level of commercial acumen, and you enjoy supporting pitches, proposals and being an advocate for the needs of your clients. About You • At least 5 years of experience in a digital agency environment,, • A clear background in Paid Media account management and activation, • Proven success in managing large client relationships and multi-channel campaigns., • In-depth knowledge of Google Ads, Meta Ads, and programmatic/display channels., • Working understanding of SEO and partnership marketing (affiliates, influencers, brand collaborations). The agency is on an exciting growth path, and as it grows, so will your career. They love innovative ideas, and if you have some, they will encourage you to share and evolve them because they want all their staff to have an impact on the business beyond their role. For more details and consideration, apply now with your latest CV.

Event Marketing Manager Wanted! Kickstart Your New Year with a Career Upgrade £40k + Benefits Are you ready to make 2026 the year you take your marketing career to the next level? We’re on the hunt for an ambitious, creative, and data-savvy Event Marketing Manager to join a fast-paced, growth-focused business shaking up the fintech and financial services world. Who you’ll be working with: Think fast-moving campaigns, innovative projects, and big ideas that challenge the status quo. This isn’t your typical “plan and post” marketing role – you’ll be shaping campaigns from start to finish, driving demand generation, and building experiences that leave a mark. What you’ll be doing: • Plan and activate multi-channel campaigns that attract, engage, and convert event attendees., • Collaborate with content and sales teams to create compelling copy, landing pages, email campaigns, and social content., • Manage websites, social media, SEO, and even PPC campaigns to drive traffic and engagement., • Analyse data and track KPIs to optimise campaigns and deliver measurable results., • Work with designers and videographers to bring marketing assets to life – think social cards, videos, reports, email banners., • Build and nurture relationships with stakeholders, media partners, and clients., • Manage CRM and marketing automation systems to ensure campaigns hit the right people at the right time. The tech-savvy tools you’ll be using: HubSpot, WordPress/CMS, Google Analytics, LinkedIn, Twitter, Instagram – basically everything a modern marketer dreams of. About you: • You’ve got proven experience as a Senior Marketing Executive or Marketing Manager, ideally in B2B events., • Digital campaigns, social media, and data-driven marketing aren’t just buzzwords to you – they’re your playground., • You’re organised, process-driven, and thrive under deadlines without losing your creative spark., • A strong communicator who works well independently and with teams to maximise impact., • Comfortable with CRM systems, marketing automation, CMS, and analytics platforms. Why you’ll love this role: • Work in a fast-paced, innovative environment where no two days are the same., • Lead campaigns that make a tangible difference for ambitious clients., • Grow your skills, your career, and your network – all while having fun doing it! Salary & Benefits: • £40,000 per year, • Central London office location, • Monthly Pizza Friday (yes, really!), • Quarterly awards recognising your brilliance, • Birthday day off – because everyone deserves a celebration, • 24 days annual leave, increasing with service, • Summer and Christmas parties, • Hybrid working with core office days (Mon/Wed/Fri) and WFH days (Tues/Thurs), • Company-wide volunteering days to give back Ready for a new challenge this New Year? Apply now! … Here at Savvy we are leaders in media recruitment. ___ Just one of many roles we are recruiting for! #beSAVVY

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