Senior Digital & eCommerce Manager - Eleanor Bowmer
9 days ago
Manchester
Senior Digital & eCommerce Manager – Eleanor Bowmer Up to £60,000 + Bonus Manchester We’ve partnered with fast-growing lifestyle brand Eleanor Bowmer, who are now looking to secure a Senior Digital & eCommerce Manager to drive the next phase of digital growth. We’re looking for a commercial, hands-on operator who can own both paid acquisition and eCommerce performance in house. If you’ve scaled DTC brands through performance marketing, site optimisation and smart commercial thinking - this could be the role for you. About Eleanor Bowmer Eleanor Bowmer is a fast-growing Manchester-based home & gifting brand, built on bold design, colour and creativity. Founded by designer Eleanor Bowmer, the brand started as a textile and illustration studio and has grown into a recognised lifestyle brand - known for its hand-painted prints, playful patterns and feel-good products. Everything is designed to bring joy, confidence and personality into everyday life - from statement homeware to gifting and accessories. The brand has built a strong DTC presence alongside wholesale partnerships with major retailers, and continues to scale at pace. What sets Eleanor Bowmer apart is the combination of: Strong creative identity Highly recognisable product A loyal, engaged customer base Now entering its next phase of growth, the focus is on building a more structured, performance-led digital engine to unlock further scale. Check them out here: Role Overview As Senior Digital & eCommerce Manager, you will own the growth engine across: • Paid acquisition, • eCommerce performance, • CRO and site optimisation This is a hands-on role focused on: • Driving customer acquisition efficiently, • Improving conversion and revenue performance, • Building a structured eCommerce roadmap, • Creating and testing at pace, • Turning data into commercial action You’ll sit at the centre of performance marketing, eCommerce and commercial decision-making. Main Responsibilities Paid Acquisition & Performance: • Own Meta & TikTok campaigns end-to-end, • Drive profitable growth and efficient scaling, • Launch and iterate high-velocity creative testing, • Optimise CAC, ROAS and overall performance, • Work closely with creative to improve output eCommerce & Site Performance: • Own the trading performance of the site, • Improve conversion across the customer journey, • Drive on-site optimisation, merchandising and UX, • Build and execute a clear eCommerce roadmap CRO & Testing: • Implement structured testing frameworks, • Run A/B tests across landing pages, PDPs and offers, • Improve conversion through continuous iteration Commercial Ownership: • Translate data into clear commercial decisions, • Understand how marketing drives revenue and margin, • Feed insights back into wider business decisions Expectations • Comfortable taking ownership in a lean environment, • High bias for action and speed, • Creative thinker with strong commercial instincts, • Able to operate with autonomy and accountability, • Thrives in fast-moving, founder-led businesses Required Skills & Experience • Strong experience in paid social (Meta essential, TikTok ideal), • Experience in DTC / Shopify environments, • Hands-on operator (not purely agency management), • Experience across CRO and site optimisation, • Strong understanding of performance metrics and growth levers Bonus if you have: • Experience in gifting / lifestyle / consumer brands, • Exposure to creative testing frameworks, • Experience scaling brands through £5m–£20m+ Salary & Benefits • Up to £60,000 base + bonus, • Manchester-based (on-site 4 days a week), • High-growth environment with real ownership, • Opportunity to shape how digital is run If this sounds like you then hit apply or email Sam on to find out more! Eleanor Bowmer is committed to fostering a diverse and inclusive workplace. We welcome applications from all backgrounds and are dedicated to supporting every team member’s success - let us know if you require any adjustments during the recruitment process.