Senior Account Strategist Digital Agency - Hybrid
11 days ago
Albany
Job Description As part of a tight-knit, smart, and growing team of creative and marketing professionals, the Senior Account Strategist plays a critical role in client success. You're more than a point of contact—you’re a trusted advisor, a cross-functional leader, and a strategic mind helping clients thrive in a fast-moving, tech-enabled world. This is a hybrid role based in Albany, NY, with a minimum of three days per week working in-office to foster stronger collaboration, creativity, and connection with your team and clients. Core Responsibilities • Build and nurture strategic, long-term relationships with key clients, acting as their main point of contact and marketing advisor., • Collaborate with internal strategists and senior leadership to develop and present multi-channel, insight-driven marketing plans., • Champion client growth with a CMO mindset—help define success metrics, evaluate performance, and guide continual improvement., • Proactively identify and solve business and marketing challenges using a mix of creative thinking, data analysis, and tool-based solutions., • Leverage modern technologies—including AI, automation tools, and martech platforms—to scale content, analyze insights, and streamline workflows., • Lead client onboarding and campaign execution, managing short- and long-term strategic plans across creative, media, digital, and production., • Support and shape the development of deliverables including briefs, media plans, messaging frameworks, content calendars, and strategic reports., • Map customer journeys, segment audiences, and plan content experiences with personalization and performance in mind., • Drive internal collaboration to ensure work is aligned, on-budget, and on-time—with a focus on both creative impact and business results., • Serve as the bridge between client goals and internal execution—keeping work focused, relevant, and high-performing., • Identify opportunities to grow client relationships through new services, strategic initiatives, or campaign expansions., • Stay sharp: Maintain current knowledge of client industries, emerging media, audience behavior, digital trends, and the evolving role of AI. General Responsibilities • Commit to making Overit the best company it can be by contributing innovative ideas and solutions., • Cultivate and maintain strong client relationships, ensuring satisfaction and long-term partnerships., • Act promptly to address and resolve client concerns and needs., • Represent Overit positively at industry events and foster strong, effective communication with clients and vendors., • Promote collaboration across the organization, embracing teamwork and mutual support to deliver the best outcomes., • Uphold a professional and positive work environment that boosts team morale. We believe in: Overit is a full-service marketing agency known for revitalizing recognizable brands and energizing household names. With over 40 highly skilled creative and data-focused marketers, Overit pushes boundaries with new ideas, technologies, and audience connections. Named a Best Place to Work and praised for our creativity, we’re the go-to agency when businesses are ready to elevate their strategies. We’re looking for a standout individual who is: • A Rock star: Confident in showcasing skills and embracing inspiration to solve challenges creatively with natural leadership and desire to own results., • Adventurous: Eager to exceed expectations and willing to learn and adapt to new techniques and platforms. Naturally curious with a need to know why., • A team player: Thrives in a collaborative environment, working effectively with diverse team members and the ability to influence others., • Organized and detail-oriented: Capable of juggling multiple priorities and maintaining quality., • Respectful and professional: Values teammates, community, and clients, recognizing the trust they place in us. Schedule: Monday to Friday, with a minimum of three days in-office, at Overit, and two days with a WFH option. Requirements • 3+ years in an account or strategy role within a marketing, digital, or creative agency., • 2+ years leading marketing strategy across channels including content, paid media, social, and digital., • A strong understanding of full-funnel marketing, brand storytelling, and performance metrics.Fluency in modern tools—analytics platforms, CRMs, automation, and AI-driven content or research tools (e.g., ChatGPT, Jasper, Midjourney)., • Clear, confident communication—both with clients and internal teams., • Experience managing budgets, timelines, scopes of work, and expectations across multiple accounts., • A Bachelor’s degree in Marketing, Communications, or related field is preferred (but not required if your experience speaks volumes). Benefits • 401(k) matching, • Health insurance, • Dental insurance, • Life insurance, • Vision insurance, • Paid time off, • Parental leave, • Professional development assistance