Director of Marketing and Business Development
hace 5 días
Chester
Job DescriptionBenefits: • Bonus based on performance, • Competitive salary, • Employee discounts, • Flexible schedule, • Opportunity for advancement, • Paid time off Are you passionate about baseball or softball and excited by the challenge of growing a business? Do you enjoy building relationships, creating marketing strategies, and helping athletes discover opportunities to improve their game? Frozen Ropes is looking for a Director of Marketing & Business Development to lead initiatives that expand our programs, grow our community presence, and strengthen our brand across the region. This is not a traditional desk job. Its a dynamic role where youll combine marketing strategy, partnership development, event promotion, and business growth to help drive the success of one of the most respected player development organizations in the country. Youll work directly with leadership, coaches, athletes, and community partners to help bring the Frozen Ropes training experience to more players and families. If you thrive in a fast-paced environment, enjoy connecting with people, and want to make a real impact in youth sports, this could be the perfect opportunity. About Frozen RopesFrozen Ropes is a nationally recognized leader in baseball and softball player development, offering innovative training programs that focus on the mental, visual, and physical aspects of the game. Our Chester, NY facility serves athletes throughout the Hudson Valley and surrounding regions, providing high-level instruction, camps, clinics, leagues, and advanced player development programs. As participation continues to grow, we are investing in marketing, partnerships, and business development to expand our reach and bring our training programs to even more athletes. Position OverviewThe Director of Marketing & Business Development will play a key role in driving awareness, participation, and growth for Frozen Ropes. This role combines marketing leadership, strategic partnerships, community engagement, and growth initiatives. You will be responsible for expanding program participation, developing relationships within the baseball and softball community, and identifying opportunities to grow the Frozen Ropes brand locally and beyond. This is an ideal opportunity for someone who is entrepreneurial, relationship-driven, and passionate about youth sports. Key ResponsibilitiesMarketing Strategy & Brand Growth • Develop and execute marketing strategies to increase awareness and participation in Frozen Ropes programs, • Manage digital marketing efforts including website updates, social media campaigns, and email outreach, • Track marketing performance and analyze campaign results using Google Workspace and Excel, • Identify new opportunities to strengthen brand presence throughout the region Business Development & Partnerships • Build relationships with local baseball and softball organizations, schools, leagues, and community groups, • Develop partnerships that generate new athlete enrollment and program opportunities, • Represent Frozen Ropes at tournaments, networking events, and community functions, • Identify strategic opportunities to grow the Frozen Ropes business Program & Event Promotion • Promote camps, clinics, leagues, and special training events, • Coordinate marketing for tournaments, showcases, and seasonal programs, • Organize community outreach events, open houses, and facility tours, • Support weekend events designed to engage athletes and families Business Expansion Support • Assist in identifying new markets and opportunities for Frozen Ropes growth, • Support outreach to prospective franchise or license partners, • Help coordinate onboarding and marketing support for new locations when needed, • Work with leadership to evaluate expansion opportunities Franchise & Partner Support • Maintain communication with Frozen Ropes partners and locations, • Conduct regular virtual meetings to share marketing insights and best practices, • Assist partner locations with marketing strategies and program promotion, • Support collaborative initiatives across the Frozen Ropes network QualificationsIdeal candidates will combine marketing knowledge, strong networking abilities, and a passion for sports. Preferred qualifications include: • Experience in marketing, business development, sales, or sports management, • Strong communication and relationship-building skills, • Experience developing partnerships and generating new business opportunities, • Understanding of digital marketing and brand promotion, • Highly organized with strong project management skills, • Self-motivated with the ability to work independently, • Proficiency with Google Workspace, Excel, and virtual meeting platforms Experience in youth sports organizations, sports facilities, franchising, or athletic program management is a strong plus. TravelSome travel may be required to: • Attend tournaments and industry events, • Visit partner locations, • Support expansion initiatives Schedule • MondayFriday, • Some evenings and weekends required for events and programs