Marketing Coordinator
hace 2 días
Atlantic City
Job Description Summary of Position The Marketing Coordinator supports the execution of marketing campaigns, promotions, and brand initiatives for Showboat Hotel, including its attractions, events, and entertainment offerings. This role assists with coordinating digital marketing, on-property promotions, partnerships, content creation, and marketing logistics to drive guest engagement, visitation, and revenue. Organizational Relationships Reports to: Director of Sales and/or General Manager Supervises: NA Qualifications and Skills • Excellent communication skills (written and verbal), • Content creation and storytelling for social media, websites, and promotional materials, • Social media management (Instagram, Facebook, TikTok, LinkedIn, etc.), • Digital marketing knowledge including email campaigns, SEO basics, and online promotions, • Graphic design basics using tools such as Adobe Creative Suite, Canva or similar is a plus, • Project coordination and organization to manage multiple campaigns and events, • Analytical skills to review campaign performance and marketing data, • Customer-focused mindset with understanding of guest experience in hospitality, • Team collaboration with sales, events, and operations departments, • Bachelor's degree in Marketing, Communications, Hospitality Management, Business Administration, or a related field preferred, • 1–3 years of experience in marketing, hospitality, tourism, or event promotion (internship experience may also be acceptable), • Experience with social media management, digital marketing, or content creation, • Familiarity with hotel or resort operations is a plus Marketing Campaign Support • Assist in planning and executing marketing campaigns for Showboat Hotel, Lucky Snake Arcade, Island Waterpark, and other property attractions., • Coordinate promotional initiatives, seasonal campaigns, and special events., • Coordinate marketing assets including graphics, videos, signage, and promotional materials., • Work with internal teams and external vendors to produce marketing collateral., • Assist in managing social media calendars and posting schedules., • Monitor engagement and help respond to guest inquiries on social platforms., • Assist with the marketing promotion of on-site events, group sales initiatives, and special activations., • Coordinate marketing logistics for events including signage, promotional materials, and on-site support., • Support local partnerships, tourism organizations, and promotional collaborations., • Track marketing campaign timelines, deliverables, and performance metrics., • Maintain marketing asset libraries and promotional calendars. Showboat Core Values Demonstrates Showboats core values in the performance of position responsibilities: 1. Friendly Focused – we are committed to creating a fun environment that embraces families and children of all ages., 2. Kindness Focused – we demonstrate kindness in everything we do, seeking to uplift and support all of those around us., 3. Team Spirit – we foster a respectful workplace where team members work together to exceed our guest's expectations., 4. Hearts that Serve – we are driven by a passion to bring joy and happiness to the guests that we serve., 5. Take Ownership – we take full responsibility for our actions and the resulting outcomes, embracing personal accountability. Essential Functions • The ability to attend work predictably and regularly and to be punctual., • The ability to work varying schedules including evenings, weekends, holidays, and extended hours as business operations dictates, • The ability to read and understand documents, drawings, and instructions (whether presented in written, oral, diagram or schedule form)., • The ability to work with mathematical concepts and to apply concepts to practical situations., • The ability to work cooperatively with others., • The ability to deal politely and professionally with customers and coworkers., • The ability to perform several tasks at once., • The ability to follow directions or instruction., • The ability to use a computer to communicate, create, and access information., • The ability to lift and move 25 pounds., • The ability to sit/stand/bend/stretch, etc. Constantly – occupation requires this activity more than 66% of the time (5.5+ hours/day) Frequently – occupation requires this activity from 33% to 66% of the time (2.5 – 5.5 hours/day) Occasionally – occupation requires this activity up to 33% of the time (0 – 2.5 hrs./day) Not Applicable – activity is not applicable to this occupation. Physical Demands Stand Constantly x Frequently Occasionally Not Applicable Walk Constantly x Frequently Occasionally Not Applicable Sit Constantly x Frequently Occasionally Not Applicable Handling/Fingering Constantly x Frequently Occasionally Not Applicable Reach Outward Constantly x Frequently Occasionally Not Applicable Reach Above Shoulder Constantly Frequently x Occasionally Not Applicable Climb Constantly Frequently x Occasionally Not Applicable Crawl Constantly Frequently x Occasionally Not Applicable Squat or kneel Constantly Frequently x Occasionally Not Applicable Bend Constantly Frequently x Occasionally Not Applicable Lift/Carry 10 lbs. or less Constantly Frequently x Occasionally Not Applicable 11 to 20 lbs. Constantly Frequently x Occasionally Not Applicable 21 to 50 lbs. Constantly Frequently x Occasionally Not Applicable 51 to 100 lbs. Constantly Frequently Occasionally x Not Applicable Over 100 lbs. Constantly Frequently Occasionally x Not Applicable Push/Pull 12 lbs. or less Constantly Frequently x Occasionally Not Applicable 13 to 25 lbs. Constantly Frequently x Occasionally Not Applicable 26 to 40 lbs. Constantly Frequently x Occasionally Not Applicable 41 to 100 lbs. Constantly Frequently Occasionally x Not Applicable Environmental Factors Extreme Cold (non-weather) Constantly Frequently Occasionally x Not Applicable Extreme Heat (non-weather) Constantly Frequently Occasionally x Not Applicable Loud Noise Level Constantly Frequently x Occasionally Not Applicable Other Ability to Read x Constantly Frequently Occasionally Not Applicable Ability to Speak English x Constantly Frequently Occasionally