Interim E-commerce Manager - Freelance (Maternity Cover June-Dec 2026)
14 hours ago
Paris
Contract: Freelance; Duration: 7 months (June 2026 – December 2026); Location: Hybrid (Paris) or Remote (with occasional travel to Paris office); Who we are: Perifit is the worldwide leader in connected pelvic floor rehabilitation (Femtech). We have helped over 800,000 women and operate the top-rated app in our category. We require an experienced Interim E-commerce Manager to manage website operations during a maternity leave. You will oversee an international website rollout, manage a specialized team, and own the consolidated success of our e-commerce channels during Q4 and Black Friday. Key Responsibilities 1. International Website Rollout & Localization (June – August) • Theme Deployment: Inherit a newly redesigned website validated on a single primary market., • Market Adaptation: Execute the rollout of this theme across 7 additional international stores. Manage the localization of content, currency routing, and regional app integrations., • Deadline Enforcement: Complete the migration, QA, and launch phases across all markets prior to September to ensure platform stability before Q4 preparation begins. 2. Strategy & Commercial Roadmap • Global Shopify Ownership: Accountable for consolidated revenue and conversion targets across 8 Shopify stores., • Q4 Planning: Define the Black Friday offer strategy and promotional calendar during the summer months in collaboration with the Marketing team. 3. Black Friday Orchestration (September – December) • Campaign Execution: Supervise the Operations Manager to ensure all assets, discount codes, and landing pages are staged and tested across all 8 stores and all languages prior to the peak period., • Peak Monitoring: Monitor daily performance metrics in Novenver (Black Friday). Lead reactive commercial decisions if revenue or conversion deviates from forecasted targets., • Site Stability: Enforce a code freeze and pause all A/B testing by early November to guarantee stability during peak period. 4. Team Leadership & Cross-Functional Alignment • Management: Lead a team of 3 (Operations Manager, CRO Lead, QA Specialist). Validate their initiatives, remove operational blockers, and manage resource allocation., • CRO Oversight: Direct the CRO Lead to execute A/B testing and Lead Gen strategy, followed by a pivot to data-crunching during Black Friday., • Stakeholder Alignment: Act as the primary E-commerce liaison for Acquisition, Logistics, and Customer Success teams. 5. Performance Analysis & Reporting • Data Diagnostics: Monitor analytics. Diagnose funnel friction points, traffic variances, and conversion drops., • Post-Mortem: Lead the post-Black Friday performance analysis, manage the transition back to standard operations, and support in preparation of the New Year campaign strategy before the contract concludes. Note: SEA, SEO, and Amazon management are excluded from this scope. The Ideal Profile • Experience: 5+ years in E-commerce Management for D2C brands. History of leading D2C brands through Q4/Black Friday volume spikes., • Platform Expertise: Advanced technical familiarity with Shopify. Prior experience managing multi-region store architectures and executing theme migrations or localized website rollouts., • Managerial Background: Proven capacity to manage specialized technical profiles (QA, CRO) and coordinate multi-disciplinary projects., • Analytical Rigor: Ability to isolate specific funnel metrics and channel mix data to identify the root causes of performance anomalies., • Language: Fluent English is required to manage the international team and operations. Recruitment Process • Screening call, • Deep dive interview + Case study, • (if needed) Final interviews with Team & Founder At Perifit, we are committed to diversity, equity, inclusion, and wellbeing, both for our users and our team members.