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As a global market leader, iPipeline combines technology, innovation, and expertise to deliver ground-breaking, award-winning software solutions that transform the life insurance, financial services, and protection industries. With one of the industry’s largest data sets, we help advisors/advisers and agents to transform paper and manual operations into a secure, seamless digital experience – from proposal to commission– so they can help better secure the financial futures of their clients. At iPipeline, you’ll play a major role in helping us to provide best-in‑class, transformative solutions. We’re passionate, creative, and innovative, and together as a team, we continually strive to advance, accelerate, and expand the reach of our technology. We value different perspectives and are committed to creating an environment that embraces diverse backgrounds and fosters inclusion. We’re proud that we’ve been recognized as a repeat winner of various industry awards, demonstrating our excellence and highlighting us as a top workplace in both the US and the UK. We believe that the culture we’ve built for our nearly 900 employees around the word is exceptional -- and we’ve created a place where our employees love to come to work, every single day. Come join our team! iPipeline is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to gender, race, color, religious creed, national origin, age, sexual orientation, gender identity, physical or mental disability, and/or protected veteran status. We are committed to building a supportive and inclusive environment for all employees. This is a Hybrid position. The Advisory Software Architect is a senior strategic leader responsible for defining and driving the enterprise-wide architectural vision across software systems and applications. This role ensures that technology solutions align with business needs while maintaining the highest standards of security, performance, scalability, and quality. As a trusted advisor to senior leadership, the role influences long‑term technology strategy, leads complex transformation initiatives (e.g., Micro Service Architecture and SaaS transformation, cloud adoption, AI integration, technical stack modernisation), and governs architectural consistency across the enterprise and partner ecosystems. The position also plays a key role in shaping industry best practices and representing the organisation externally. Enterprise & Ecosystem Architecture • Design and oversee the implementation of enterprise‑wide software architecture, spanning internal platforms, cloud environments, and external partner ecosystems, • Develop “big picture” architectural frameworks to guide engineering teams and ensure alignment with business strategy, • Ensure architectural consistency, scalability, performance, and maintainability across all systems Strategic Technology Leadership • Influence executive‑level decision‑making by aligning architectural strategy with evolving business and market needs, • Evaluate and recommend emerging tools, technologies, and processes to enhance platform capability and innovation, • Define development standards, including technology choices, workflows, and coding practices Transformation & Modernisation • Lead large‑scale technology transformations such as:, • Cloud migration and hybrid architecture strategies, • Monolith‑to‑microservices evolution, • AI, analytics, and data platform integration, • Drive innovation in digital customer experiences within fintech and insurtech domains Architecture Governance & Risk Management • Establish and lead enterprise architectural governance frameworks, • Ensure adherence to security, compliance, regulatory, and quality standards, • Identify and mitigate long‑term architectural risks (e.g., vendor lock‑in, scalability constraints, regulatory exposure) Technical Design & Solution Development • Conduct research, analyse data, gather requirements, and define end‑to‑end solutions, • Create architectural artefacts representing system functions, integrations, and user interfaces, • Provide expert technical guidance and oversight to development teams Integration & Interoperability • Lead enterprise and ecosystem‑wide integration strategies, including APIs, partner platforms, and third‑party systems, • Ensure seamless interoperability across internal systems and external stakeholders External Representation & Industry Influence • Represent the organisation at industry forums, regulatory groups, and technical consortiums, • Contribute to shaping broader industry architecture standards and best practices Leadership & Mentorship • Coach and mentor architects and senior engineering leaders across the organisation, • Develop internal architectural frameworks, standards, and talent strategies, • Foster a strong engineering culture focused on excellence, collaboration, and continuous improvement Product & Platform Initiatives • Microservice/SaaS Transformation: Lead the transition from monolith and on‑premise solutions to scalable, resilient SaaS platforms, defining tenancy, deployment models, and operational patterns. Cloud Modernisation (AWS): Architect and govern migrations to AWS using native services (e.g., serverless, managed databases, API Gateway), ensuring security, performance, and cost efficiency. AI Enablement: Enable responsible adoption of AI and GenAI capabilities across the SDLC, including code generation, review, testing, documentation, and deployment automation. Take the technical ownership on implementing AI solutions for product enhancements. Cost of Ownership Optimisation: Drive architectural decisions that reduce TCO through right‑sizing, serviceselection, automation, and platform standardisation. Architecture & Governance Processes • Central Change Governance: Contribute to and lead architecture forums to assess change impact, manage technical risk, and ensure alignment with enterprise strategy., • Technical Design Authority (TDA): Act as a design authority for complex initiatives, reviewing and approving architectures, patterns, and non‑functional requirements., • Security & Compliance by Design: Embed global security best practices into architecture and delivery, ensuring compliance with regulatory and organisational standards., • Pre‑Sales Enablement: Provide architectural leadership for RFI/RFP responses and Proofs of Concept, shaping credible, scalable, and secure technical propositions. Core Engineering: .NET Framework and C#, SQL, MVC, REST and SOAP APIs, with strong experience in designing maintainable, testable systems. AI‑Assisted Engineering: Practical use of GenAI to accelerate development whilemaintainingquality, security, and governance standards. API & Integration: Headless API design, event‑driven and service‑oriented architectures, and secure integration across distributed systems. Cloud & DevOps: AWS‑native architectures, CI/CD automation using GitHub Actions,infrastructureand deployment optimisation. Security Engineering: Security‑by‑design mindset with applied knowledge of OWASP Top 10, WCAG, OAuth2, MFA, and secure identity patterns. Quality & Assurance: Proficient in unit testing frameworks; governance and execution of SAST, DAST, SCA, and penetration testing processes. #J-18808-Ljbffr

Due to continued growth, we are looking for a Senior Conversion Rate Specialist to join our London-based CX and Experimentation team. This is an exciting opportunity to play a key role in accelerating the growth of AJ Bells direct-to-consumer business by optimising digital customer journeys and improving conversion performance. Working across our digital platforms, you will use data-driven experimentation and conversion rate optimisation techniques to enhance user experience, increase customer engagement, and drive measurable commercial outcomes. What youll do: Conversion Planning: Develop testing roadmap alongside the Experimentation Manager, ensuring that customer outcomes associated with experimentation are in line with our regulatory obligations. Conversion delivery: Design and execute A/B and multivariate tests according to agreed roadmap to optimise website elements, user journeys and conversion funnels. Conversion Insight: Complete all test analysis, communicating insights to internal stakeholders. Provide regular updates on progress and performance metrics to ensure transparency across the wider business. Experimentation platform expert: Become platform super user, able to independently develop tests and metrics on the platform through to delivery. Website Analytics: Monitor and analyse website and digital performance using web analytics and customer feedback tools including but not limited to Contentsquare, GA4, and GetFeedback. Translate these insights into actionable recommendations, identifying testing opportunities and iterations to inform the test backlog. User Experience Enhancement: Work with UX/UI designers and developers to implement user-friendly design principles and improve the overall digital experience. Cross-functional Collaboration: Collaborate with marketing, product, technology and UX teams to execute testing roadmap. Be the key point of contact with these teams to gather requirements that support and enhance their activity and strategy. Third-party management: Manage the working relationship with third parties to support the experimentation agenda, delivering on agreed tests and analyses. Industry Research and Best Practices: Stay up-to-date with industry trends, emerging technologies, and best practices in conversion optimisation, UX/UI design, and digital marketing. What were looking for: A hard-working individual, who demonstrates a strong worth ethic and willingness to learn quickly. Strong communication skills, with the ability to interpret and translate concepts into clear written briefs and designs. High attention to detail. Someone who works well in teams both and independently. What youll bring: Previous experience of designing and executing conversion optimisation tests Strong practical understanding of web technologies and HTML Familiar with optimisation tools and platforms, preferably Webtrends Optimize and Optimizely preferable Experience using data analytics tools, preferably Contentsquare and GA4 Awareness and understanding of UX & CX design principles Experience working with web developers Competent in JavaScript and Google Tag Manager Advanced Excel skills About AJ Bell AJ Bell is one of the UKs fastest-growing investment platform businesses, providing award-winning solutions for everyone, from professional financial advisers to first-time investors. Today, over 762,000?customers trust us to manage more than £121.5 billion of assets. By continually striving to make investing simpler and more accessible, were helping more people take control of their financial futures. Were proud to be recognised as one of the UKs Best 100 Companies to Work For for six consecutive years, and a Great Place to Work in 2025 and 2026?a reflection of our supportive and collaborative culture. What we offer 26?days holiday, increasing with service + buy/sell scheme + bank holidays 7% Pension with matched contributions Discretionary bonus scheme Share schemes (including free shares and BAYE) Health Cash Plan and discounted private healthcare Enhanced family leave (subject to qualifying criteria) Travel and bike loan schemes Employee Assistance Programme Life at AJ Bell Regular social events including summer and Christmas parties Learning and development opportunities tailored to you Casual dress code Friendly, supportive team environment Our ways of working We offer hybrid working, with a minimum of?50% of your working time per month?spent in the office. For new starters, theres an initial period of full-time office working to help you settle in and build relationships. Inclusion & diversity Were committed to creating an inclusive environment where everyone feels respected and able to be themselves at work. We welcome applications from all backgrounds and make hiring decisions based on skills, experience, and potential. TPBN1_UKTJ

A drive to earn relevant certifications such as Salesforce Data Cloud Consultant or Google Analytics — or equivalent data and analytics qualifications. As a Senior Consultant specialising in Agentic Marketing Data & Analytics, you will work at the intersection of marketing analytics, AI, and data

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