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  • Marketing Analyst
    Marketing Analyst
    1 day ago
    £34000–£38000 yearly
    Full-time
    Stockport

    Uptown Stores Ltd is looking for a motivated and commercially focused Marketing Analyst to join our team. The successful candidate will be responsible for researching market trends, analysing customer behaviour and evaluating marketing and sales performance to support the company's business growth and commercial objectives. The role requires a strong analytical approach to identify market opportunities, understand customer needs and provide practical recommendations to management for improving marketing activities, customer engagement and overall business performance. Key Responsibilities Conduct market research to identify customer trends, purchasing behaviour, market opportunities and changes in consumer demand. Collect, analyse and interpret marketing, sales and customer data to support business and marketing decisions. Research competitors, pricing, promotions and market developments to identify opportunities for business growth. Monitor and evaluate the performance of marketing campaigns and promotional activities. Analyse customer demographics, preferences and buying patterns to support targeted marketing strategies. Prepare regular marketing reports, performance summaries and commercial recommendations for management. Evaluate the effectiveness of existing marketing strategies and recommend improvements based on research findings and performance data. Identify opportunities to improve customer acquisition, engagement, retention and overall marketing performance. Support the development and implementation of marketing campaigns across online and offline channels. Analyse website, social media and digital marketing performance using appropriate analytical tools. Work closely with management to develop data-driven marketing plans aligned with the company's commercial objectives. Monitor emerging market and consumer trends and advise management on potential opportunities and risks. Skills & Experience Degree or equivalent qualification in Marketing, Business, Market Research, Data Analytics or a related field is desirable. Previous experience in marketing analysis, market research or a similar analytical role. Strong analytical, research and problem-solving skills. Ability to analyse data and convert findings into practical business recommendations. Good understanding of marketing principles, consumer behaviour and market research techniques. Experience with digital marketing and analytical/reporting tools would be advantageous. Excellent written and verbal communication skills. Strong organisational skills with the ability to work independently and as part of a team.

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  • Marketing Analyst
    Marketing Analyst
    1 day ago
    £34000–£38000 yearly
    Full-time
    Hazel Grove

    Key Responsibilities • Analyse digital marketing, website, customer and sales data to identify trends, opportunities and areas for improvement., • Conduct market, competitor and customer research to support the company's marketing and commercial strategy., • Plan, monitor and evaluate digital campaigns across search engines, social media, email and other online channels., • Use analytical tools such as Google Analytics, Google Search Console and advertising platforms to monitor traffic, conversions and campaign performance., • Prepare regular reports on key performance indicators, customer acquisition, conversion rates and return on marketing investment., • Identify customer purchasing patterns and provide recommendations to improve promotional campaigns and product marketing., • Carry out keyword, audience and competitor analysis to support SEO and paid advertising activities., • Work with management to develop data-driven marketing strategies aligned with the company's commercial objectives., • Monitor market developments and emerging digital trends relevant to the retail food and beverage sector., • Evaluate the effectiveness of marketing initiatives and recommend improvements based on research and performance data. Requirements • Degree or equivalent qualification in Marketing, Business, Digital Marketing, Data Analytics or a related discipline., • Previous experience in digital marketing, marketing analytics or a similar analytical role., • Strong understanding of digital marketing channels, SEO, paid advertising and social media., • Experience using digital analytics and reporting tools., • Strong analytical, research and problem-solving skills., • Ability to interpret complex data and translate findings into practical commercial recommendations., • Excellent written and verbal communication skills., • Ability to work independently and collaborate effectively with management and other team members.

    Immediate start!
    No experience
    Easy apply