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About: Gini London is an independent women's clothing brand based in London. Job Description: Gini London is looking for a creative individual to take charge of our social media presence, creating engaging content for brand promotions and product lines across various platforms. Stay ahead of the latest fashion and social media trends and bring Gini’s vision to life with your creative and excellent communication skills. Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement through our social media platforms. Key Responsibilities: - Develop and execute social media strategies to align with business goals. - Create engaging content tailored to each client's target audience, including posts, videos, and graphics. - Monitor social media channels for trends and opportunities to increase engagement. - Manage social media advertising campaigns to maximise reach and ROI. - Analyse performance metrics and prepare regular reports on the effectiveness of social media campaigns. - Create an email marketing calendar and action regularly. - Stay up-to-date with the latest trends and best practices in social media marketing. - Create channel-specific content for our running social channels focusing on ‘Lo-Fi High Impact Video Content’ across TikTok, Instagram & YouTube shorts. - Identify TikTok / Instagram trends and ensure we are reacting to these to help drive the growth of the social accounts. - Shoot fast-paced, dynamic video content using the latest iPhone 14ProMax Collaborate with the Creative team to ensure our campaign and social-specific shoots capture social-first content. - Receiving image and video briefs from different departments across the business and concept video ideas & treatments that deliver against the objectives - Concept original content ideas using new techniques to present products creatively that inspire our audiences to purchase. - Analyse the results of social content in collaboration with the wider social team and feed into weekly, monthly and campaign reports. - Collaborate with social team to build social trend reports, focusing on industry and social trends, tech updates, key competitors and visual references for social content. Qualification / Skills: - Proven work experience and knowledge of online fashion marketing. - Hands-on experience in content management for fast-changing women’s fashion. - Excellent copywriting skills and ability to deliver creative contents for various Social channels. - Proven work experience with influencers. - Excellent communication skills - Analytical and multitasking skills
Proven experience as a Social Media Manager or similar role Strong knowledge of social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) Excellent written and verbal communication skills Creativity and ability to craft engaging content Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) Basic graphic design skills (e.g., Canva, Adobe Creative Suite) are a plus Analytical skills to monitor and report on performance metrics Bachelor’s degree in Marketing, Communications, or related field preferred Job Roles & Responsibilities: Develop, implement, and manage social media strategies to increase brand awareness Create, curate, and schedule engaging content across various platforms Monitor social media channels for comments, messages, and engagement Analyze social media metrics and adjust strategies to improve performance Collaborate with marketing and creative teams for campaigns and promotions Stay updated on social media trends and platform updates Manage social media advertising campaigns and budgets Respond promptly to customer inquiries and feedback
About Comptoir Gourmand: At Comptoir Bakery, we are passionate about delivering exceptional French pastries and baked goods to our customers. We believe that an outstanding experience goes beyond our products; it’s about creating a connection with our community through innovative marketing strategies. Position Overview: We are seeking a dynamic and creative In-House Marketing Manager to join our team. This role will focus on enhancing our brand visibility and customer engagement across various digital platforms. The ideal candidate will work on community management, project management, and digital strategy implementation, particularly targeting new audiences (new generations). Key Responsibilities: Community Management: - Manage and engage our various social media accounts to foster community interaction. - Develop competition campaigns to improve brand experience based on customer preferences. Digital Strategy Development: - Utilise new digital initiatives to connect with customers and enhance the brand experience. - Collaborate with senior management on digital performance strategies, including KPIs and SEO. Sales and Graphic Design: - Ensure brand consistency across all sales channels while working on promotional materials. - Create compelling graphic designs to support marketing campaigns. Project Management and Supervision: - Oversee and coordinate projects involving third-party vendors (photoshoots, filming, PR, Meta, and Google Ads). - Conduct market surveys and analyse key metrics for informed decision-making. Operational Involvement: - Participate in daily business operations and contribute to new project development in cooperation with management. - Rethink and enhance existing projects to align with current market trends and business goals. Qualifications: - Bachelor’s degree in Marketing, Business, or a related field. - 2 to 5 years of proven experience in a similar role within the food and beverage industry. - Strong understanding of social media dynamics and brand consistency. - Excellent creative and design skills. - Strong teamwork abilities and a willingness to work on-site. Why Join Us? If you’re passionate about marketing and possess a love for French pastries, we want to hear from you! Join our team in elevating the Comptoir Gourmand brand while bringing joy through our delicious products.
Job overview As a Marketing Executive at AILUX GROUP LIMITED, you will support the company’s efforts to engage with small and medium-sized luxury brands across the UK and Europe. The company is dedicated to helping these brands enter and expand in the Chinese market through platforms such as JD. Leveraging your experience in content creation, market research, and e-commerce, you will contribute to marketing strategy development, assist with brand communications, and support promotional efforts through visual content. Key Responsibilities - Research SME luxury brands in the UK and Europe, identifying potential clients. - Assist in preparing brand proposals and presentation materials that highlight AILUX’s e-commerce strengths in China (e.g., JD); - Support the development and execution of brand outreach and marketing plans, including campaign planning, client communication, and content preparation; - Create promotional videos, brand decks, and presentation assets using tools such as Adobe Premiere Pro, Photoshop, and Canva; - Collaborate with internal teams to ensure consistent brand messaging; - Track the effectiveness of marketing activities, analyse client feedback and performance data, and propose improvements; - Assist with managing marketing budgets and campaign schedules to ensure effective resource allocation and timely delivery; - Use video production and storytelling skills to present brand success stories and market insights. - Adapting client marketing materials for the Chinese market and promoting them on e-commerce platforms. Who are we looking for (qualifications, experience and skills) Qualifications & Experience: - A bachelor’s degree in Marketing, Communications, Business, Media, or a related field - Relevant experience in marketing, digital content creation, e-commerce, or brand development - Demonstrated ability to produce visual marketing content (e.g., videos, decks, graphics) using Adobe Creative Suite or similar tools - Familiarity with the European fashion, design, or luxury goods industry is a plus - Previous experience with cross-border or bilingual business communication is desirable Skills: - Strong research and analytical skills, with the ability to identify market trends and strategic opportunities; - Proficiency in software such as Adobe Premiere Pro, Photoshop, Illustrator, Canva, and Microsoft Office; - Excellent communication skills, both verbal and written; Fluency in English and Mandarin Chinese is required, as the role involves frequent collaboration with UK-based clients and localising marketing materials for use in the Chinese market. - A proactive, detail-oriented mindset with the ability to manage multiple tasks and deadlines in a fast-paced environment; - A team player with a creative and solution-oriented approach.