Senior Brand Manager
hace 23 horas
London
Join to apply for the Senior Brand Manager role at Flora Food Group Join to apply for the Senior Brand Manager role at Flora Food Group Direct message the job poster from Flora Food Group Position: InterimSenior Brand Manager Location: Southwark, London, Hybrid This is a standout opportunity to lead and grow two of our most important brands in the UK and Ireland: Elmlea, as we aim to double our Creams business, and ProActiv, our Better-For-You powerhouse. As an Interim Senior Brand Manager, you’ll have full P&L ownership and be empowered to drive strategy across the full marketing mix (6Ps) — from insight-led communications to innovation, shopper activation and commercial alignment. You’ll report directly to the UK & Ireland Head of Marketing and lead a small but high-impact team, working closely with local and central functions across Sales, RGM, Category, Innovation and R&D. This is a career-defining role in a high-energy, high-accountability environment — perfect for someone who thrives on ownership and delivering results. Key responsibilities include: Brand Strategy & Growth • Own and lead the UKI strategy and positioning for Elmlea and ProActiv, aligning with regional and global direction., • Develop and deploy consumer-first growth plans across the 6Ps, based on insight and market trends., • Build joint business plans and selling stories for grocery retailers including Tesco, Asda, Sainsbury’s and Morrisons. Performance, Budget & Activation • Deliver a robust A&P investment strategy, covering media, digital, shopper marketing and loyalty activations., • Set and track clear KPIs for brand performance, with proactive actions to optimise results., • Use data to drive decision-making and establish scorecards that bring visibility and focus across functions. Cross-functional Collaboration • Foster strong working relationships across Category, RGM, Sales, Innovation and R&D teams., • Ensure seamless alignment across brand and customer initiatives to drive joint value creation., • Inspire and support your direct report, providing clear goals, development and regular feedback., • Champion a high-performance, high-ownership culture within your immediate team and across the broader function. What Does It Take to Be Successful? We’re looking for a results-driven, insight-led brand leader with a passion for consumer-first marketing and commercial excellence. You’ll thrive in a fast-paced, agile environment and be excited by the opportunity to make a real impact. • Strategic & Hands-On: Balance big-picture thinking with the ability to roll up your sleeves and execute projects brilliantly., • Commercial Mindset: Experience working closely with Sales, Category and RGM functions — and ideally UK grocery customers., • Data-Driven: Make decisions based on insight, KPIs and real-time performance metrics., • Collaborative Leader: Build trusted relationships across internal and external teams and get the best from agency partners., • Inspiring Manager: Lead with clarity and empathy, developing your team while delivering strong business results., • Growth Mentality: Curious, agile and focused on delivering progress — every single day. What’s Next? If you’re an ambitious, insight-led brand marketer ready to take the lead on two powerhouse brands — Elmlea and ProActiv — this is your chance to drive real impact. Big brands, big ambitions — and a big opportunity to deliver results. Application Deadline: 31st August 2025 For questions, you can reach out to Richard Hodgson, Talent Acquisition, via WhatsApp at +44(0)7826 900 399 or email at richard.hodgson@florafg.com. Join us at Flora Food Group, where we are pioneering the next generation of delicious, natural, nutritious food. • Mid-Senior level, • Contract, • Marketing, • Food and Beverage Manufacturing Referrals increase your chances of interviewing at Flora Food Group by 2x Get notified about new Brand Manager jobs in London Area, United Kingdom. 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