Digital Marketing Executive
27 days ago
London
OryxAlign has ambitious growth plans; part of that is to generate qualified leads for the sales team. The Marketing Executive will help run campaigns and manage the demand generation engine. The Marketing Executive will help deliver ROI figures that prove the value of marketing and report to the Head of Marketing. Key responsibilities Our Digital Marketing Executive will be responsible for: • Creating and implementing marketing campaigns to drive growth through Hubspot CRM, SEO, PPC, email marketing and social media, • Nurturing and thought leadership campaigns using: Joint marketing programmes with vendors such as Microsoft, Cisco, etc Content marketing; blogs & articles, videos, case studies, eBooks & whitepapers, • Updating the OryxAlign website, ensuring content is optimised for SEO and user engagement, • CRM execution, including keeping records up to date and sourcing and cleansing B2B data, • Manage and optimise HubSpot campaigns, including email automation, landing pages and lead nurturing, • Grow and manage the company’s social media presence, creating compelling content, • Track and analyse marketing performance, providing insights for continuous improvement, • 2+ years of hands-on HubSpot experience (CRM, automation, email marketing, CMS)., • Creating and implementing Marketing campaigns, • Updating company websites and manging social media content, • Exceptional attention to detail, plus ability to work independently and as part of a team, • Excellent written and communication skills, • Strong analytical skills to track marketing performance and improve conversion rates, • Minimum 3 A levels, degree preferred, • Background in the IT service industry, • Experience using ConnectWise, • A working knowledge of Photoshop and InDesign, • Experience of B2B lead generation Other benefits include: • Employee Assistance Programme and access to Online GP, • Social events throughout the year, • Cycle to Work & Instant Discounts, • Technology Loans, • Long service leave, • Holiday Trading, • Reward and recognition awards We use your information to contact you about our relevant content, events, products, and services. You can opt-out from these communications at any time. For more information, visit our Privacy Policy. \n#J-18808-Ljbffr