Director, CRM Product Owner
22 hours ago
East Hanover
Job Description Summary The location of this role will be in East Hanover, NJ Job Description Novartis is on a mission to transform medicine and improve lives worldwide. As a global leader in healthcare, weleverageadvanced technology and data to deliver patient-centric solutions, enhance customer engagement, and drive innovation.TheStrategy, Platforms & Transformationteam is dedicated to enabling improved decision making at Novartis byleveragingsuperior data toidentifyactionable insights that drive enhanced performance. We collaborate closely with the US business, bringing insights and challenging ideas to empower smarter, data-driven decision-making.The US CRM organization sits withinStrategy, Platforms & Transformationandplays a crucial role indrivingthe transformationtoanext-generationCustomer360operating model. Novartis seeks an accomplishedproductmanagementleader with experience anddemonstratedsuccesstransformingCRMcapabilitiesprogramswithin commercial operations.Strongmanagement, partnership, and intellectual maturity are needed.Acomprehensiveunderstanding of best practices inCRMDataandAI applications for pharmaceuticalsales andmarketing,and the dynamics of the global healthcare environmentiscrucial. Reporting to theED, Field CRM and Strategy, the Director, CRM Product Owner leads the strategy, development, and delivery of best practice CRM capabilities across the US CRM ecosystem. This hands-on role is central to transforming the way Novartis interacts with patients and customers by integrating process improvements, technology solutions, analytics, and user experience enhancements to deliver a world-class, customer-centric experiences. The Dir, CRM ProductOwnerpartners closely with business and IT leadership to build a robust CRM foundation and activate transformation across the US commercial organization. Major Accountabilities * Create and steward theProduct Vision, Roadmap, and Delivery:Define, communicate, and execute the vision and strategy for CRM capabilities/functions (e.g.CustomerEngagement,Platform,Medical,etc)ensuring alignment with business goals and stakeholder needs. * Drive CRM Product Innovation:Champion the adoption of advanced CRM technologies(including AI)and processes tooptimizecustomer engagement and deliver actionable insights across the organization. * Gather CRM Requirements:Collect and interpret business needs, translating them into system and process improvements powered by technology, analytics, and best practices. * Deliver Product Management Excellence:Upholdhigh standardsfor product management delivery,disciplined execution, predictable and high-quality releases, and continuous improvement. * Transform Business Processes:Analyze current business processes and gaps, then design, implement, and scale improvements using data-driven and technology-enabled solutions. * Lead Cross-Functional Collaboration:Facilitatecollaboration between senior business leaders and working teams, securing input, feedback, and alignment on CRM initiatives. * Ensure Governance & Compliance:Establishand enforce governance frameworks to guarantee all CRM initiatives meet regulatory, privacy, and compliance requirements. * Build and Develop High-Performing Teams:Recruit, mentor, and lead groups of Product Owners, managing dependencies and fostering a culture of innovation and continuous improvement. * Drive Change Enablement:Align stakeholders,identifyrisks, and remove barriers to ensure successful adoption and sustained progress of CRM initiatives. * Evangelize CRM Strategy:Promote the CRM strategy and communicate impact across the organization through stakeholder meetings, leadership forums, and targeted communications. * OptimizeCRM Investment:Prioritize and implement best practices, conduct build vs. buy analyses, and maximize the value of CRM investments. * Maintain Industry Awareness:Stay current on CRM platforms (e.g., Salesforce, Veeva), industry trends, and best practices across sectors. Essential Requirements: * Bachelor's degree in related field isrequired; Master of Science and/or MBA preferred * Proven success inleading product management forlarge-scale CRM transformation, includingaccountability fordelivery, change management,UX, Governance,communication strategy, and risk and compliance mitigation * 7+years of experience inproduct management,technologystrategy, innovation, or leadership roles, preferablyin the pharmaceutical,healthcare, or CRMsectors * Deep understanding of theCRM landscape (Sales, Marketing and Service), includingSalesforce(Agentforce, Marketing Cloud, Health Cloud, Data Cloud, Core platform), Veeva, and the majorand evolvingplayers in the ecosystem. * Deepexpertisein CRM, AI, and Data platforms and architectures (e.g., Salesforce,Salesforce Data Cloud,Veeva, OpenAI, Snowflake, or similar data lake technologies). * Deep understanding of the pharmaceutical industry, including regulatory requirements, market dynamics, and emerging AI technologies * Experiencemanagingand being accountable forthe operations of product management teams, including backloghealth andprioritization,agile practices and ceremonies,anddrivingstrategicinnovation * Excellent leadershipand communicationskills with the ability to build and lead high-performing teams * People management experiencewithinCRM,AI, technology, or data-driven environmentsrequired * Mustpossessan ability to foster cross-functional alignment of key stakeholders to create a disciplined, ambitious, and collaborative, global, commercialCRM strategy * Strong analytical and problem-solving skills, with the ability to interpret complex data and make informed decisions * Ability toadapt strategies and approaches in a rapidly evolving technological landscape The pay range for this position at commencement of employment is expected to be between $185,500.00 and $344,500.00 a year; however, while salary ranges are effective from 1/1/26 through 12/31/26, fluctuations in the job market may necessitate adjustments to pay ranges during this period. Further, final pay determinations will depend on various factors, including, but not limited to geographical location, experience level, knowledge, skills and abilities. The total compensation package for this position may also include other elements, including a sign-on bonus, restricted stock units, and discretionary awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an "at-will position" and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors. EEO Statement: The Novartis Group of Companies are Equal Opportunity Employers. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, sex, national origin, age, sexual orientation, gender identity or expression, marital or veteran status, disability, or any other legally protected status. Accessibility and reasonable accommodations The Novartis Group of Companies are committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or to perform the essential functions of a position, please send an e-mail to or call +1(877)395-2339 and let us know the nature of your request and your contact information. Please include the job requisition number in your message. Salary Range $185,500.00 - $344,500.00 Skills Desired Agility, Agility, Brand Analysis, Brand Awareness, Commercial Excellence, Cross-Functional Collaboration, Customer Engagement, Customer Experience, Customer Insights, Data Strategy, Digital Marketing, Go-To-Market Strategy, Healthcare Needs, healthcare outcomes, Influencing Skills, Inspirational Leadership, launch products, Marketing Strategy, Media Campaigns, People Management, Product Marketing, Product Roadmap, Return on Investment (ROI), Stakeholder Engagement, Stakeholder Management {+ 2 more}