Product Marketing Manager
25 days ago
Scottsdale
Job Description Redefine the future of customer experiences. One conversation at a time. At Nextiva, we're reimagining how businesses connect, bringing together customer experience and team collaboration on a single, conversation centric platform. Powered by AI, driven by human innovation. Our culture is forward thinking, customer obsessed and built on the belief that meaningful connections drive better business outcomes. Whether it's through our signature Amazing Service®, the technology we create, or the experiences we cultivate, connection is at the core of who we are. If you're ready to collaborate with incredible people, make an impact, and help businesses everywhere deliver truly amazing experiences, this is where you belong. Build Amazing. Deliver Amazing. Live Amazing. Be Amazing. As a Product Marketing Manager, you will be the driving force that turns this complex vision into simple, compelling market narratives. You will operate at the intersection of product, brand, and GTM strategy, balancing the monumental task of category creation with accelerating the growth of our existing high-value portfolio. This role is about defining how the world understands the future of CX. What You'll Do: Positioning & Narrative Development • Own the product story — from market insight to messaging to launch., • Build positioning that clearly differentiates Nextiva in the era of Agentic CX., • Create persona-based frameworks that fuel campaigns, sales conversations, and thought leadership., • Lead GTM planning for launches and feature releases, ensuring every team — from Sales to Success — is ready to win., • Define launch goals, success metrics, and feedback loops that accelerate learning., • Drive awareness and adoption across Nextiva's current portfolio — refining positioning, packaging, and messaging to highlight evolving value., • Partner with Product and Growth Marketing to identify opportunities for expansion, cross-sell, and retention., • Keep a pulse on trends, customer needs, and competitive shifts — and use those insights to evolve messaging and strategy., • Partner with the Sales Enablement team to bring the product story to life across the field., • Build story-driven content — decks, demos, one-pagers, and objection guides — that help sellers win., • Partner with Product, Customer Success, and Marketing to bring customer stories and insights into every launch., • You craft stories that shift perception and create demand., • You translate complex technology into clear, human narratives., • You think in systems — connecting product truth, market position, and go-to-market motion., • You see AI and CX as levers for better business outcomes., • You work where strategy meets execution, alongside product and sales., • Messaging that sharpens our position and defines the category., • Launches that drive awareness, adoption, and revenue impact., • A portfolio energized through clear storytelling and market momentum., • Sales teams fluent in our story — confident, aligned, and effective. Nextiva's most successful team members share common traits and behaviors: • Drives Results: Action-oriented with a passion for solving problems. They bring clarity and simplicity to ambiguous situations, challenge the status quo, and ask what can be done differently. They lead and drive change, celebrating success to build more success., • Critical Thinker: Understands the "why" and identifies key drivers, learning from the past. They are fact-based and data-driven, forward-thinking, and see problems a few steps ahead. They provide options, recommendations, and actions, understanding risks and dependencies. Our Total Rewards offerings are designed to allow Nexties to take care of themselves and their families so they can be their best, in and out of the office. Our compensation packages are tailored to each role and candidate's qualifications. We consider a wide range of factors, including skills, experience, training, and certifications, when determining compensation. We aim to offer competitive salaries or wages that reflect the value you bring to our team. Depending on the position, compensation may include base salary and/or hourly wages, incentives, or bonuses. • Health 🍏 - Multiple health plan options to suit your needs, including medical, dental, vision, and telemedicine coverage, • Insurance 💼 - Life, disability, and supplemental indemnity plans, • Work-Life Balance ⚖️ - Flexible Time Off (FTO) for salaried employees, PTO for hourly employees, Paid Sick Time (PST), paid parental bonding leave, and paid holidays, • Financial Security 💰 - 401(k) with company match, Health Savings Accounts with company contributions, Dependent Care FSA, • Wellness 🤸️ - Employee Assistance Program and comprehensive wellness initiatives Nextiva is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Nextiva participates in the E-Verify Program where and as required by law. For additional information about E-Verify visit USCIS. #LI-MP1 #LI-Onsite Founded in 2008, Nextiva has grown into a global leader trusted by over 100,000 businesses and 1M+ users worldwide. Headquartered in Scottsdale, Arizona, and with teams across the globe, we're the future of customer experience and team collaboration through our AI-powered, conversation-centric platform. Want to see what life at Nextiva is all about? Connect with us on Instagram, Instagram MX, YouTube, LinkedIn, and the Nextiva Blog.