Social Media Manager
1 month ago
London
La Mia Mamma LTD, a fast growing and successful group of Italian restaurants (La Mia Mamma and Made in Italy), is currently looking for a highly motivated and extremely organized Italian speaker Social Media Manager to join the team at its headquarter in Chelsea (King's Road).
As the Social Media Coordinator and Content Creator, you will manage how we communicate and look through the La Mia Mamma and Made in Italy restaurants’ social media channels. You’ll be our eyes and ears on the ground to capture content in our locations and manage all social media channels to sustain an engaging audience and increase followers and customers. This role will have a direct impact on our entire social media strategy and take a central role in promoting La Mia Mamma and Made in Italy project.
This is a fantastic opportunity for an experienced social media and content coordinator with broad experience in social media management, content creation and copy-writing looking for the next step in their career.`
Responsibilities include Social Media Management - alongside the Head of Marketing and Marketing Manager, drive and devise a strong social media strategy that encompasses all social media channels and develops new and existing content pillars - manage the company's social media channels (Instagram, TikTok, Facebook, LinkedIn) with regularly scheduled content in line with the marketing calendar and seasonal events and ensuring content is on brand - create and carefully curate new, engaging, innovative content through strong storytelling and by mastering the tone of voice and personality and ensuring clear call to action to drive audience engagement - be ahead of the trends at all times by researching and suggesting new up-and-coming viral content ideas leading to real-time marketing opportunities - devise new social media marketing campaigns depending on seasonal or product requirements while working with the wider team to brainstorm ideas - community management of our social media accounts by responding in a friendly and timely manner and forwarding questions / requests to the relevant stakeholders - support with monthly reporting on social media analytics. Learn from insights gathered to help define current and future social media strategy. - staying up to date with the latest digital innovations in the industry and amongst our competitors to ensure we stay at the forefront of these Content Creation - Create social media first content, including photos and videos, for all platforms to capture high-quality, platform-specific content - Photo library management to ensure content is named and categorised properly and easily accessible for the wider team - Collaborate and manage on photoshoots for larger campaigns through effective planning Role Requirements - 3 years of experience managing social media and content creation in hospitality or personal social media following focusing on food and drink. - Experience growing an audience and using social media platforms and planning tools - Knowledge of social media platforms with experience in editing Stories, Reels and TikTok videos - Strong Photography and Videography skills with a portfolio of previous experience - Excellent copywriting skills and command of the English language - Highly organised and a self-starter full of ideas, who can work independently - Italian language and/or knowledge of Italian culture. Other Key Skills - Creative, innovative and full of ideas with strong conceptual skills - Warm, friendly and bubbly individual who loves working in a tight-knit team - Have a keen eye for photography and videography, and understand its importance in the food and drink industry respectively - A deep passion for the food and drink industry - Highly motivated and self-driven with an ability to work independently and within a team - Excellent organisational skills, time management and ability to multi-task - Accuracy and attention to detail - Experienced in Microsoft Office Suite and Google Drive Suite - Right to live and work in the UK - Ability to work from our office in Chelsea Monday to Friday.
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