102 Best field marketing Jobs in Piscataway, New Jersey (November 2025)

IEEE

Business Development Associate Director

6 days ago

Piscataway

Job Description The Business Development Associate Director is responsible for leading the growth of revenues of IEEE's IP and non-IP related products and services. This will include identifying, capturing and maintaining >$20mil in revenues from licensing, governmental capacity building, training, conformity assessment, registries, grants and other opportunities worldwide. The incumbent will use strategic perspectives and possess a demonstrated track record of monetization across North America, EMEA, Latin America, and Asia Pacific. This role will be responsible for building a team of regional sales staff, contractors, and distributors to meet the financial goals. They will also be a change agent that can work across the organization to institute best practices and be mission-oriented. The incumbent will represent IEEE and grow IEEE revenues of the aforementioned products to both existing customers and new prospects globally, and have a strong personal brand with a deep understanding of both customers and industry peers for a global standards developing organization. The Business Development Associate Director will be highly attuned to cultural differences and be an effective communicator who can interact with all levels of customer leadership, global regulatory agencies, competitors, and internal company executives. This role reports to the Senior Director, Product, Business Development and Marketing and will perform with minimal supervision. This position will have no direct reports at this time. Key Responsibilities • Lead business development activities within IEEE standards Association with a keen focus on diversified monetization opportunities, • Identify new contacts at global regulatory authorities that span across North America, Latin America, Europe, Asia Pacific, and Middle East, • Manage new business prospecting by working to expand the reach of IEEE’s non-legacy products via an annual pre-defined list of new business targets, leads generated by IEEE’s lead generation programs, or own prospecting efforts., • Build a team of sales staff that can adequately support and take potential customers through a seamless buying experience, • Devise a sales and marketing strategy to increase sales to prospect regions and organizations., • Develop and maintain a business development plan that may be strategic to regions across a collective of all of IEEE SA’s product offerings, • Manage and oversee all opportunities utilizing Salesforce and other CRM. Periodically provide reports to senior management., • Engage customers to identify and shape their critical needs and deliver proposals that address them. This will require clear communications and actionable intelligence being shared back to the line of business and functional staff., • Manage key business relationships: Work with Fortune 500 companies, strategic mid-size companies, and small organizations to promote use of IEEE non-IP related products., • Foster relationships with engineering and R&D management at client and prospect organizations to raise the awareness and profile of the IEEE. Understand each account’s problems, needs and people., • Collaborate with the product Managers and partner organizations to address their needs to ensure a high level of customer satisfaction., • Travel for customer visits, to attend industry tradeshows and conferences, and to provide onboarding or training to new clients. Frequent overnight travel will be required due to territory size., • Manage front line customer service issues, and route advanced service problems and complaints from customers to the appropriate department within IEEE in a timely fashion and stay involved with ongoing issue resolution., • Assist in Marketing Efforts:, • Identify and develop new product and service opportunities with product marketing and product management organizations, • Test potential product offerings with customer base for feasibility, • Design marketing campaigns for target markets, • Training/Knowledge Advancement:, • Establish and maintain product knowledge - stay on top of product enhancements/changes and incorporate these features/benefits into sales presentations., • Administrative:, • Manage weekly reporting by submitting descriptive and actionable sales reports and updating CRM system daily. Education • Bachelor's degree or equivalent experience Business, Finance, Engineering or related field Req, • 4-7 years Business experience Req, • 4-7 years Direct sales experience selling high ticket items to global regulatory bodies, Engineering, IT, Intellectual Property or R&D groups. Req, • 4-7 years Experience in the Engineering or training, testing, inspection and certification industry Pref, • 4-7 years Experience managing accounts, working with high level procurement groups and managing complex negotiations for Enterprise-wide contracts vs. transactional selling. Req, • 2-4 years Comfortable working with C-level executives, regulators and policy makers. Req, • Strong skills in communication, project management and time management required, • Must be technologically savvy knowledge worker who seeks out technology solutions to business challenges, • Specific technology knowledge and experience needed to produce desired outcomes include: PC skills particularly with Microsoft Word, PowerPoint, Excel, CRM software, • Excellent presentation skills to audiences of up to 100 people. Territory reviews (in person) at least once per year to the Sales and Marketing department and managers is required., • Must possess strong written communication skills in order to prepare reports, sales quotations, recommendations and requests for action that may be addressed to the IEEE Board, Senior Volunteers and Staff Leadership. Excellent writer able to convey key messages concisely, able to draw recipient / reader into action., • Business fluency in other languages will be looked upon favorably since some of the new business leads are international is preferred., • Must understand the standards and intellectual property market-places and competitive landscape and any opportunities or threats facing our organization. Must be able to effectively convey our value proposition and know how our products differ from others in its class. PLEASE NOTE: This position is not budgeted for employer-sponsored immigration support, this includes all persons in F (both CPT and OPT), J, H, L, or O status. For information on work demands and conditions required for this position, please consult the reference document, ADA Requirements. This position is classified under Category II – Mobile Positions. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Disclaimer: This job description is proprietary to IEEE. It outlines the general nature and key features performed by various positions that share the same job classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties and qualifications required of all employees assigned to the job. Nothing in this job description restricts management’s right to assign or re-assign duties to this job at any time due to reasonable accommodations or other business reasons. Company DescriptionAdvancing Technology for Humanity IEEE and its members inspire a global community through highly-cited publications, conferences, technology standards, and professional and educational activities.Advancing Technology for Humanity\r\nIEEE and its members inspire a global community through highly-cited publications, conferences, technology standards, and professional and educational activities.

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