Manhattan, New York
At Baked by Melissa, we don’t just sell cupcakes—we deliver a premium, joyful, and memorable guest experience rooted in exceptional service and thoughtfully crafted products. Our bite-size treats are beloved nationwide, and our in-store experience is the heart of the brand. As a Store Manager, you will be responsible for overseeing the daily operations of our kiosk, ensuring the store is fully staffed, operationally prepared, and set up for success. This full-time position requires strong ownership, flexibility, and accountability, as you will manage a team of 6-9 retail employees. You must be able to seamlessly shift between leading as a manager and executing as a hands-on associate when needed, consistently representing the brand at the highest level. Key Responsibilities: • Store Leadership & Performance: Take full ownership of store performance by delivering against sales plans and KPIs (AOV, conversion, traffic). Proactively monitor business trends and lead the team to drive results, ensuring consistent execution of operations, team standards, and customer experience., • Operational Excellence: Own full accountability for the assigned store being open, staffed, and operationally ready at all times. Ensure the store consistently meets company standards for opening, closing, cleanliness, and overall readiness. Confidently step in as needed, at times operating as the sole team member, to deliver a best-in-class customer experience. Oversee ordering of store supplies within budget and maintain proper inventory levels to avoid disruptions., • Team Management & Development: Create and manage weekly store schedules aligned with business needs and payroll budgets, monitoring labor spend to meet financial targets. Proactively plan for coverage, acting as the primary point of contact for call-outs and gaps, and partnering with regional leadership to resolve staffing needs. Support hiring efforts, maintain a strong bench of trained team members, and carefully review/approve weekly timecards. Lead, coach, and develop Sales Associates in partnership with the Retail Talent & Development Manager to meet performance expectations and execute training programs., • Customer Experience: Ensure teams consistently deliver a best-in-class, on-brand customer experience, leading by example through energy, product knowledge, and service standards. Address and resolve customer concerns quickly and professionally., • Business Communication & Meetings: Participate in weekly retail meetings, confidently speaking to store performance, traffic trends, sales barriers, and staffing challenges. Communicate proactively and transparently, bringing solutions to identified issues. Qualifications: • 2 years of retail management experience (multi-unit experience preferred but not required)., • Strong leadership and team development skills., • Ability to problem-solve quickly and manage multiple priorities., • Excellent communication and organizational skills., • Ability to work 35-40 hours per week, including a flexible schedule with possible nights, weekends, and holidays., • This role is in-person, and all administrative duties must be completed on-premises. What Success Looks Like: • Stores are consistently staffed, operationally sound, and customer-ready., • Teams are engaged, well-trained, and performing to expectations., • Scheduling gaps are proactively solved without disruption to the business., • Strong ownership of store performance and accountability across teams, with the ability to articulate successes and opportunities regularly, demonstrating a true business owner mindset., • Store Manager performance is incentivized based on results.
