Performance Marketing Specialist (Junior)
hace 4 días
Valencia
🚀 𝐕𝐞𝐧𝐠𝐚: 𝐦𝐚𝐤𝐢𝐧𝐠 𝐟𝐢𝐧𝐚𝐧𝐜𝐞 𝐥𝐨𝐠𝐢𝐜𝐚𝐥, 𝐡𝐮𝐦𝐚𝐧, 𝐚𝐧𝐝 accessible At Venga, we’re not here to be rebels for the sake of it — we’re pragmatists. We’re building the logical evolution of finance: an accessible, transparent fintech platform that removes unnecessary friction and complexity from traditional investment platforms and banks. Our mission is to make modern finance understandable, useful, and accessible — especially for people who don’t speak “finance” or “crypto” fluently. Clear language, honest communication, and local relevance are at the core of everything we do. 🔎 𝐖𝐡𝐨 𝐰𝐞 𝐚𝐫𝐞 𝐥𝐨𝐨𝐤𝐢𝐧𝐠 𝐟𝐨𝐫 We’re looking for a Performance Marketing Specialist who’s obsessed with performance marketing, user acquisition, and data. Not someone who just launches campaigns, but someone who constantly tests, dive into numbers, optimizes, and scales what works. You get excited about strategies, creatives, and performance metrics — and you know how to turn ad spend into sustainable growth. You know how to drive efficient acquisition across multiple paid channels while continuously improving acquisition costs and conversion rates. You’ll take ownership of Venga’s online advertising across platforms like Meta Ads, Google Ads, TikTok Ads, and more. This role is about scaling acquisition while keeping performance sharp and measurable. 💻 𝐖𝐡𝐚𝐭 𝐲𝐨𝐮´𝐥𝐥 𝐛𝐞 𝐝𝐨𝐢𝐧𝐠 Your mission is to boost Venga’s User Acquisition! Campaigns Management • Own and manage paid advertising campaigns across Meta, Google, Apple, TikTok, and other acquisition platforms, • Identify new acquisition opportunities, channels, and formats, staying on top of platform updates, trends, and best practices, • Plan, launch, and optimize acquisition campaigns aligned with growth targets, • Manage budgets, bids, and performance across the selected channels, • Collaborate with Design and Marketing teams to develop high-performing ad creatives, • Continuously test audiences, creatives, formats, messaging, and channels, • Analyze performance data to focus on what works and cut what doesn’t, • Monitor the acquisition funnel to track and optimize key metrics such as CPR, CR, and ROAS for each channel and campaign, • Produce clear performance reports and insights for the marketing team 👤 𝐖𝐡𝐨 𝐲𝐨𝐮 𝐚𝐫𝐞 & 𝐰𝐡𝐚𝐭 𝐲𝐨𝐮´𝐥𝐥 𝐧𝐞𝐞𝐝 • You have hands-on experience managing paid acquisition campaigns, • You’re comfortable working with performance metrics and growth targets, • You understand funnels, attribution, and conversion tracking, • You’re analytical, structured, results-driven, and familiar MMPs tools (like AppsFlyer), • You enjoy testing, iterating, and scaling campaigns, • You have design skills to make ad creatives yourself when needed, • You can work autonomously and take full ownership of paid channels, • You collaborate well with creative, product, and marketing teams, • You thrive in a fast-moving, startup-style environment, • You speak English fluently 👤 𝐍𝐢𝐜𝐞 𝐭𝐨 𝐡𝐚𝐯𝐞… • Experience in mobile app acquisition, • Experience managing multi-country and localized campaigns, • Experience in fintech or Web3 advertising, • Knowledge of the crypto ecosystem, • Knowledge of Spanish & Catalan languages, • Understanding of compliance constraints in regulated industries, • A good sense of humour 🇪🇸 𝐖𝐡𝐚𝐭 𝐰𝐞 𝐨𝐟𝐟𝐞𝐫 • Full-Time Employment Contract, • Own-your-time company culture – manage your daily schedule around core collaboration hours, • Office days: Mondays, Tuesdays, and Thursdays, 10:00–16:00, • A sunny office in Barcelona, less than 50 meters from the beach, • A brand new MacBook, • 25 vacation days (more than the Spanish norm), • Exciting work in a dynamic, international, fast-growing crypto startup, • A team in which you’ll grind and have fun at the same time