Commercial Director
hace 16 horas
Manchester
Salary - Negotiable As Commercial Director for the 338 bedroom Marriott Manchester Piccadilly - one of Manchester's largest full service hotels with significant conference and events capacity - With a strong Rooms Revenue focus, you will work alongside the Director of Sales to optimise performance across Rooms, Conferencing, Meetings and Events, driving sustainable growth in a competitive city-centre market. You will shape the commercial success of this high profile, high volume city centre hotel, driving performance across a diverse business mix and ensuring the hotel competes strongly in a dynamic Manchester market. You will lead a multi disciplinary commercial team, ensuring that pricing, distribution, sales activity, digital marketing and event space optimisation operate under a unified, data driven strategy. This role requires an experienced commercial leader with a strong background in large city centre hotels, capable of navigating complex market conditions, peak demand periods and major event driven compression. You will work closely with Axiom's commercial leadership, leveraging their support and expertise while retaining clear ownership of on property decision making and results. Above all, this role requires a confident, strategic leader who can balance big picture thinking with hands on oversight, creating momentum, accountability and alignment across all commercial functions while empowering specialists to excel. Commercial & Revenue Strategy • Set the overall commercial vision and strategic direction for Marriott Manchester Piccadilly, ensuring alignment across Revenue, Sales, Marketing and Events. • Coordinate the annual budget, forecast and commercial planning process, challenging assumptions and ensuring joined-up decision making across disciplines. • Own the commercial budget for rooms, C&E, and total hotel revenue, ensuring full accountability for the delivery of top-line and market share performance • Leading, coordinating and implementing the Axiom Commercial Focus Action Plan to deliver on budget. • Translate market insight and performance data into clear strategic priorities rather than day-to-day tactical execution. Revenue Management & Distribution • Provide strategic leadership to the revenue function, setting objectives, performance expectations and guardrails for pricing, distribution and demand strategy. • Set Transient pricing and selling strategy on all channels. • Strong Understanding of displacement methodology, citywide compression pricing & peak demand strategy. • Ownership of BAR architecture and controls. • Ownerships of all room revenue pricing. • Set Group selling strategy for groups with and without Meetings and Events and across all segments. • Delivering consistent RGI growth year on year. • Understanding of the Crew segment • Review and challenge forecasts, pricing decisions and channel strategy to ensure alignment with overall commercial goals. • Act as the final point of integration between revenue strategy, sales priorities and marketing activity. Sales • Set the sales strategy and segmentation priorities, with execution led by the Director of Sales. • Ensure a clear account strategy, pipeline focus and commercial discipline across both hotels. • Support, challenge and enable the Director of Sales to drive performance, rather than owning day-to-day sales activity. Marketing, PR & Digital • Understand the brand and marketing direction for the hotel, ensuring clarity of positioning and commercial focus. • Ensure the Marriott brand is understood and is harnessed to maximum potential for Marriott Manchester Piccadilly. • Coordinate the work of the internal Marketing Executive alongside external PR and digital agencies, ensuring all activity supports agreed commercial objectives. This includes working with Director of Sales in setting targets and holding Marriott DFM team to account. • Ensure marketing expenditure, content and campaigns are measurable, purposeful and aligned with revenue and sales priorities. Conferences, Meetings & Events • Provide strategic leadership to the Event Sales leader, setting clear commercial goals for space utilization, pricing and conversion. • Growing hotel share for conferences, meetings and events. • Strategic oversight of event-space yield optimization • Ensuring events strategy is fully integrated with revenue management, sales and marketing activity. • Balance commercial performance with guest experience and operational delivery through close collaboration with Operations. You must have the right to work in the UK to be eligible for this role. Documented evidence of eligibility will be required from all candidates prior to commencing employment. Having these core skills will put you one step further to joining Axiom Hospitality and Manchester Marriott Hotel Piccadilly. Benefits Worldwide employee discounts at Marriott Hotels; Hotel discounts across all Axiom Hospitality hotels - colleague rates and up to 50% discount on F&B; 28 days holiday, including bank holidays, increasing yearly to 33 days; Discounts across retail, restaurants, events and more through our benefits & rewards portal; Access to our Employee Assistance Line to support your Mental Health and Wellbeing; Use of Wagestream Financial Wellbeing platform, allowing instant access to your pay; Yearly complimentary Axiom Xcape stayover after one year of service; A growing team with great training, progression, and promotion opportunities; Rewards for referring a friend: referral bonus for recommending a new team member starts at 250 per successful hire; Length of service awards, ranging from 1 year to 3, 5, 10 and 20-year rewards and more! Opportunities for all At Axiom Hospitality, we thrive on differences and believe it is critical to our success as a fast-growing hospitality company with global aspirations. We are proud to be an equal-opportunity workplace that seeks to recruit, develop, and retain the most talented people from various backgrounds, perspectives, and skills. We, therefore, encourage applications from all genders, races, religions, ages, and sexual orientations, as well as parents, veterans, people living with disabilities, and any other groups that could bring diverse perspectives to our business. At Axiom Hospitality, we are making efforts to reduce our carbon, energy, water and waste footprint. We strive to be ethical in all we do and want to be a thriving, sustainable and responsible business for our people, our communities and our planet. Working closely with our Hotel Owners, we are committed to the journey to sustainability. In addition, we are working to reduce our hotels' impact on the environment through internationally recognised eco-label certification. Our hotels strive to be active members of their local communities by giving back where they can. Supporting local charities is important to our teams, from volunteering at soup kitchens to collecting donations and fundraising. Our hotels aim to leave a positive impact on their neighbourhoods. At Axiom Hospitality, we are working closely with our stakeholders to support our social impact commitment. Caring about people extends outside our business and is part of our DNA. TPBN1_UKCT