JOB TODAY logo

Pr jobs in LondonCreate job alerts

Are you a business? Hire pr candidates in London

  • Digital Performance & CRM Manager
    Digital Performance & CRM Manager
    4 days ago
    Full-time
    London

    Reporting to the Head of Marketing and working alongside the Marketing Manager, you will play a key role in driving marketing performance across [Firmdale Hotels'](http://www.firmdalehotels.com) eleven properties in London and New York. Using data-driven insights, you will help grow customer acquisition and engagement across our hotels and restaurants through targeted digital marketing campaigns. You will thrive on working with large datasets, uncovering the stories behind the numbers and transforming them into actionable insights that drive performance. You will collaborate with teams across the business, from General Managers to Revenue and IT, connecting data points and developing a strong understanding of both our brand and our guests. ++RESPONSIBILITIES++ CRM & Email Marketing • Own the data integrity and performance of the Firmdale Hotels CRM database, implementing best practices for governance, auditing and data cleansing in partnership with the Marketing Manager., • Drive sustainable database growth across key customer touchpoints, identifying opportunities to enhance guest understanding while maintaining brand integrity and privacy standards., • Analyse audience and booking data to identify seasonal trends, customer behaviours and revenue opportunities, creating targeted B2B and B2C audience segments., • Partner with operational teams to optimise our integrations with wider group booking platforms (SevenRooms, OpenTable, Opera etc.) and leverage customer insights to increase opt-ins, engagement and retention., • Oversee third-party CRM integrations, ensuring data flows seamlessly and systems operate effectively., • Work closely with the Data Protection Officer (DPO) to ensure GDPR compliance and continuously improve data capture, management and retention processes. Paid Digital Marketing • Develop customer acquisition and retention strategies with individual performance metrics, analysis and campaign optimisation., • Support our external agencies with the planning, management and optimisation of paid media campaigns, including PPC, Google Hotel Ads, social media (Meta) and emerging AI-driven advertising platforms., • Monitor campaign performance, provide actionable insights and collaborate with agency partners to maximise return on investment., • Deliver analysis and reporting on all paid media activity, identifying opportunities to improve targeting, engagement and conversion. SEO, GEO & AI • Collaborate with our SEO agency and wider marketing team to improve organic visibility, onsite SEO performance and Generative Engine Optimisation (GEO)., • Lead evaluation of emerging AI technologies, recommending and implementing initiatives that enhance brand visibility across AI search platforms and improve marketing intelligence capabilities. Website & Digital Experience • Work with the Marketing Manager to support the ongoing optimisation of website structure, user experience and conversion performance., • Work with agency partners to refine analytics implementation and measurement frameworks., • Develop and maintain tracking standards, including UTM governance and campaign attribution., • Oversee website-related system updates and ensure digital platforms remain fit for purpose. Strategy, Insights & Reporting • Spearhead digital transformation initiatives seeking out new opportunities to develop and improve the digital marketing function., • Monitor and report on digital performance across the brand and individual hotels, analysing traffic, engagement, database growth, leads and conversions., • Develop and maintain a robust tracking strategy for all marketing campaigns and activations to ensure that we can measure performance across multiple channels (email, social, search, PR and website)., • Work closely with the revenue team to develop data-driven tactical strategies to increase bookings across the hotels at key times of the year and at key parts of the sales funnel, • Manage reporting dashboards and visualisation tools (GA4, TapClicks and other platforms), ensuring stakeholders have access to clear, actionable insights., • Oversee Google Tag Manager and ensure accurate tracking across all digital touchpoints., • Identify growth opportunities across rooms, restaurants, bars and wider hotel experiences through customer and performance analysis., • Communicate insight-led recommendations, successes and key learnings to stakeholders, helping shape future marketing strategy. ++Location and Hours:++ • 9am to 6pm Monday to Friday, based at our Head Office in Soho., • Comfortable working on-site across multiple hotel locations and maintaining a visible presence to embody and represent the brand. ++REQUIREMENTS++ • At least 5 years' experience in digital marketing, preferably in the luxury hospitality sector working across hotels and restaurants, • Strong knowledge of the Google Suite including GTM and GSC, • Comfortable working with large datasets and translating them into actionable recommendations, • Experience working with a restaurant reservation platform, preferably SevenRooms and/or OpenTable, • Strong understanding of Google Ads, SEO, GEO and paid search, • A good understanding of the evolving digital landscape, including AI, • Data-orientated and proactive, • A genuine interest in hospitality and design, • Highly organised with meticulous attention to detail, • Excellent communication and presentation skills

    Easy apply
  • Head Chef
    Head Chef
    5 days ago
    £15–£16 hourly
    Full-time
    London

    🚀 A New Chapter for Haylaz Brasserie. We are looking for a Culinary Visionary / Partner. Body:Haylaz Brasserie is turning a page. We are launching a completely new concept, a brand-new menu, and entering an exciting new era. To bring this vision to life, we are looking for a High-Skilled Chef to lead our kitchen. This is not your standard Head Chef role. We are looking for a leader who understands the soul of a true brasserie. We are building a Chef-Led Brasserie, where the kitchen is the heart of the operation. Who we are looking for:🔪 A highly skilled Chef with a deep understanding of brasserie cuisine.🎨 A creative mind to build a new menu and concept from the ground up.👑 A strong leader to run a chef-led kitchen and build an exceptional team.🤝 An entrepreneurial spirit. For the right person, this is not just a job—it is a Joint Partnership opportunity. We want someone who wants to build something with us, not just work for us. What’s backing this?We are partnering with a top-tier PR agency to ensure this new chapter gets the spotlight it deserves. You focus on creating magic in the kitchen, and we will make sure the world knows about it. If you are a high-level chef ready to step into a leadership role with real ownership, let's talk. 📩 DM me directly or drop a comment below if you or someone in your network is the right fit. Let’s build this new chapter together

    Immediate start!
    Easy apply
1