Paid Media Executive
5 days ago
Hertford
Paid Media Executive Company Overview Link Digital is a growing, independent, full-service digital agency located in Hertford. Our mission is to help clients grow their business by delivering website development and digital marketing solutions. The Role We are looking for a driven, analytical, and highly organised Paid Media Executive to join our team. This is a pivotal role in which you will have full ownership of performance and profitability across a diverse portfolio of clients. This hands-on role is perfect for a results-driven agency professional with 1+ years of experience who thrives on scaling performance and delivering measurable profitability for e-commerce and lead gen brands. Key Responsibilities • Manage and optimise a portfolio of Google and Bing Ads accounts across e-commerce and lead gen, with full ownership of performance and profitability., • Plan, build and optimise campaigns across Search, Performance Max, Shopping and Display., • Support the continuous optimisation of PPC campaigns, refining account structures, targeting, bidding, and creative assets for maximum efficiency., • Assist in creating, scheduling, and publishing engaging content across multiple social media channels., • Support the development of social media campaigns aligned with brand objectives and marketing strategies., • Track and analyse social m...