Job Description: We are looking for a creative and results-driven Digital Marketing Expert to join our dynamic team. The ideal candidate will have a deep understanding of digital marketing strategies, e-commerce platforms, and the fragrance industry. You will be responsible for developing and executing comprehensive digital marketing campaigns that enhance our brand visibility, engage our target audience, and drive sales growth. Key Responsibilities: Digital Strategy Development: Develop and implement comprehensive digital marketing strategies aligned with business goals. Conduct market research and competitor analysis to identify opportunities and trends in the fragrance e-commerce space. Define target audiences and create customer personas to tailor marketing efforts effectively. Content Marketing: Create and oversee the production of high-quality content, including blog posts, product descriptions, videos, and social media posts. Develop a content calendar to ensure consistent and timely content delivery across all digital channels. Collaborate with the creative team to produce visually appealing and engaging marketing materials. Search Engine Optimization (SEO): Optimize website content, product pages, and blog posts to improve organic search rankings. Conduct keyword research and implement SEO best practices to drive organic traffic. Monitor and analyze SEO performance, making data-driven adjustments as needed. Pay-Per-Click (PPC) Advertising: Manage and optimize PPC campaigns on platforms such as Google Ads, Bing Ads, and social media channels. Allocate budgets effectively to maximize ROI and achieve campaign objectives. Analyze campaign performance and adjust strategies to enhance results. Email Marketing: Develop and execute email marketing campaigns to nurture leads and retain customers. Segment email lists to deliver personalized and relevant content to different audience groups. Analyze email campaign metrics and optimize for higher open rates, click-through rates, and conversions. Social Media Management: Develop and implement social media strategies to increase brand awareness and engagement. Manage and grow our presence on platforms such as Instagram, Facebook, Twitter, Pinterest, and TikTok. Create, schedule, and publish engaging content that resonates with our audience. Monitor social media trends and adapt strategies to stay current and competitive. Analytics and Reporting: Utilize analytics tools (e.g., Google Analytics, Facebook Insights, SEMrush) to track and measure the effectiveness of digital marketing campaigns. Generate regular reports on key performance indicators (KPIs) and provide actionable insights. Use data to inform and refine marketing strategies for continuous improvement. Collaboration and Coordination: Work closely with the e-commerce, design, and product teams to ensure cohesive marketing efforts. Coordinate with external agencies, influencers, and partners to amplify marketing initiatives. Stay updated on the latest digital marketing trends, tools, and best practices to keep the company at the forefront of the industry.
About the job MEETING & EVENTS MANAGER We need an exceptional and passionate Meeting & Events Manager to join our team in London. If you are motivated, organised, a people person through and through and have a genuine desire to be part of something big then your journey should start here. Help us to create an unforgettable experience. Be a part of Europe’s fastest moving, ground-breaking, lifestyle & hospitality brand. WHO ARE WE Generator is on a journey. Appropriate, given that we're an accommodation brand. The journey began in London, swung through a heap of European capitals on its way to dominating the world. No biggie. Fast Company named us one of the top 50 most innovative global companies. We, of course, agree. And now this top 50 most innovative global company (did we mention that?) wants a pretty awesome Meeting & Events Manager for Generator. Our spaces are safe and seriously social, in the proudest part of the beating heart of the cities we love. Cultural action, creative pulse and an outstanding way to waste some of the finite time the universe has given you - that's what Generator offers. Holds true for staff and visitors equally, and while chic design is always the backdrop, every Generator in every destination reflects the unique beat of that city's heart. BEING YOURSELF is the key to bringing the Generator story and brand to life. ABOUT GENERATOR LONDON Generator London is a short stroll from Covent Garden, Regents Park and the British Museum. When crafting this hostel we redesigned this old police station to reflect the city’s street life. Local reclaimed timber, exposed brickwork and hot-rolled black steel give the hostel an industrial feel. Bold graphics, vibrant patterns and famous British cultural icons combine to capture London's cosmopolitan vibe. Make sure you catch the classic red bus that’s parked next to our bar’s dance floor every night. Don’t be late, London’s calling. NUTS AND BOLTS OF THE JOB -To play a senior role within the hotel commercial team to develop and drive revenue strategies across all revenue streams, optimising all available space through all distribution channels -Management of the Shuffleboard bookings, Meetings & Events operation, ensuring delivery of exceptional guest service -Work with GM/HQ to evolve and expand the events offering to both internal and external guests ensuring all efforts are on-brand and revenue driving -Be responsible for leading, developing and implementing a regular programme of creative, revenue-driving events and initiatives within the hostel -Plan events from start to finish according to requirements, target audience and objectives -Ensure all costs are controlled without compromising standards and service delivery -Take ownership of the events and initiatives to ensure that we create a truly unique Generator experience -Identify and work with local and international brands on event-led local marketing campaigns -Drive the private hire proposition and look to monetise social spaces within the property -Make sure that insurance, legal, health and safety obligations are followed -Produce post-event evaluation to inform future events Naturally this is not intended as an exhaustive list of duties. Other duties as may be reasonably required will form part of this job description. WHAT’S IN YOUR DNA -Have the ability to generate reports, write briefs and carry out various admin tasks -Be a team player with strong leadership skills -Customer-service orientation -Excellent organisational skills -Stay calm when the pressure hits YOUR ROCK STAR EXPERIENCE -Proven experience as Meeting & Events Manager -Previous project management experience OUR EMPLOYEE BENEFITS • Birthday holiday in addition to your yearly holiday allocation, • Employee Bounty Program providing opportunities to earn up to £1,000 for new hire referrals with no cap on number of referrals made, • Company contribution towards gym membership fees for all eligible employees, • Ideas Award - Quarterly award to double pay for 1 month to employee with most valuable suggestion/feedback, • Employer funded life assurance at two times base salary to cover death in service lump sum payments, • Employer funded income protection to cover 50% of base salary to cover prolonged absence from work due to incapacity, • 2 free nights’ accommodation across any hostels (subject to availability), • Reduced room rates for staff as well as friends and family members (we operate in 15 locations across Europe & US so your next holiday is sorted), • Social events and celebrations calendar, • Various employee recognition schemes, • Online learning tools SO YOU THINK THIS MIGHT BE YOU? That's cool. Send us your application in English. Here you may well find the answers to life, the universe and everything, including why there are no penguins at the North Pole. We look forward to hearing from you. Join Us and help us achieve our Vision! Required skills: Fast-Paced Experience Discussed at venue Department: Event Language required: English. The company Voted by Fast Company as one of the top 50 Most Innovative Global Companies, Generator provides unique, experience and design-led accommodation options located in 14 destinations across Europe & the U.S. Pioneers of affordable luxury and masters of the social experience, Generator’s properties include a range of room types from shared to private bedrooms, chill-out areas, bars, cafes and a variety of spaces available for private hire.
LUTON OR SURROUND AREA BASED PREFERRED General Description: Driver responsible for delivering and installing the furniture and accessories on each allocated job to the high standard required with a view to achieving the best effect possible for the customer. Principal Tasks: • Loading the vehicles as directed. In addition to the stock, this includes ensuring that all necessary tools and equipment are taken. The vehicle and the items must be legal, safe and secure. You must complete a daily vehicle checklist., • Where driving, doing so with the care necessary to avoid not only any vehicle accidents but also any damage to the stock carried., • Delivering, installing and assembling furniture as required, taking care to avoid any damage to the stock or any property or any injury to any person. This includes connecting and testing appliances and electricals, hanging pictures, fixing items to walls and any other general installation or handyman work but does not include any tasks that require a qualified plumber, electrician or other such certified tradesman., • You will also be required to fit bulbs, plugging in electrical's, cleaning the properties on completion, removing labels stuck to items (but not disposing of them), cleaning any marks on stock, and any other such small touches required to improve the overall result of the installation,, • Removing all packaging and any old items as required., • Keeping an accurate and comprehensive record of everything that has been installed and, particularly, noting any faults or defects or any missing items on the delivery app (DispatchTrack), • Completing all the allocated tasks on the day or within the time allocated., • Debriefing each installation as required at the earliest practical opportunity. This involves providing full written notes on DispatchTrack, photographs and any other such material., • Routine maintenance of vehicles as required to ensure that they are kept roadworthy, reliable and efficient, reporting any defects that require professional repair to the logistics manager., • Safekeeping and maintenance of equipment, tools, spares, kit or other company property to ensure that it is kept safe and ready for use, reporting any significant shortcomings., • Disposal and recycling of all waste in accordance with environmental procedures., • Furniture assembly or other warehousing work when not required for installation work, or any other general administrative work within the competence of the employee., • Clean driving licence, • Pass eyesight check, • Clean CRB/DBS Check, • 1 year driving Luton or similar size Van, • Good command of English (written + spoken), • Flexibility to work overtime on occasions, • Vitality Health Care, • Pret Coffee Subscription, • Staff events (Cinema, bowling, restaurants etc), • £29K - £31kper year