Sales Assistant Job Description Template

Use this template to post a Sales Assistant job in minutes on Job Today! Learn more about the responsibilities, skills and requirements to include in a job description for a Sales Assistant position.

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What is Sales Assistant?

A sales assistant, also known as a sale associate, is an employee responsible for welcoming customers, providing product presentations, giving professional advice, and managing the cash register. A sales assistant acts as a representative of the retail business. The main task of the worker in this job position is to provide excellent customer service, ensure an inviting atmosphere, and increase brand loyalty. A sales assistant job requires basic administration skills, knowledge of retail sales principles, and excellent communication skills.

Sales Assistant Job Description Template

We are looking for a competent sales assistant to join our fantastic professional team at Sample Company. Our company’’s main value is our employees, so we guarantee a competitive salary, career growth, and a friendly working environment. Your daily role will include greeting customers, giving professional advice, and acceptance of payment for goods. In this sales assistant position, you will have to restock goods, answer customer questions relating to the stores products, assist clients in finding and choosing products, maintain the store inventory in working condition, report to the sales manager, etc. We would like to hire a candidate who is committed to customer satisfaction, has strong communication skills, and is a fast learner. If you have the skills and ambitions for the sales assistant job position, please apply!

Duties and Responsibilities

  • Greeting customers.
  • Providing professional assistance.
  • Cash register managing.
  • Restocking merchandise.

Skills and qualifications

  • High school degree or an equivalent.
  • Basic knowledge of sales principles and customer service practices.
  • Good administration skills.
  • Excellent verbal communication skills.

Additional position options

  • Employee discount.
  • Two consecutive free days weekly.
  • Company events.
  • Retirement program.

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Duties and Responsibilities

The primary role of a sale assistant is to provide excellent sales service and ensure customer satisfaction. The work of a sales assistant influences the increase of customer loyalty to the business and retail brand awareness. The duty and responsibility list required by an employer from a sales assistant:

  • Customer greeting and offering assistance.
  • Answering customer questions.
  • Giving professional recommendations on products.
  • Maintenance of a fully stocked store.
  • Informing clients about sales, promos, etc.
  • Providing product demonstrations.
  • Packing the purchases.
  • Managing the cash register.
  • Stocking merchandise and creating displays.
  • Taking inventory and monitoring the sales floor.
  • Elevating customer complaints to the manager.
  • Maintenance of outstanding store condition and visual merchandising standards.
  • Pointofsale process managing.
  • Providing accurate descriptions of product features and benefits.
  • Receiving new shipments.
  • Adherence to the privacy policy.

Skills and qualifications

A sales assistant job requires a worker to communicate with a large number of people every day and providing the best customer service. Skills and qualification list a candidate should be able to possess to get invited to the interview:

  • High school degree or an equivalent.
  • Proven working experience in retail will be a plus.
  • Basic knowledge of sales principles and customer service practices.
  • Basic administration skills.
  • Strong organisational skills.
  • Excellent verbal communication skills.
  • Friendly and outgoing demeanor.
  • Ability to perform basic math calculations.
  • Ability to work well in a team.

Experience requirements

There is no specific work experience requirement to become a sales assistant, making it a great job for those with no work experience. However, proven work experience in retail or customer service will be beneficial for a job seeker. Do not forget to mention your job experience in your CV when you apply for the sales assistant position at Sample Company.

Education requirements

We do not require but prefer an applicant to have a High school degree. Any specific education for the sales assistant job is not necessary, but an Associate’’s degree in business communications, marketing, management, or another related field will be a plus.


What Is Sales Assistant?

A sales assistant is a professional who works in retail. Sales assistants help customers to identify and choose a product, guide them in the store, and accept payments.

What Does a Sales Assistant Do?

Sales assistants welcome customers, help them to find the right item, inform them about the price, answer customer questions, manage the cash register, etc. The day-to-day work of a sales assistant involves cooperation with a sales team, merchandise restocking, and storeroom maintenance.

How to Hire a Sales Assistant?

There are two most popular ways to recruit a sales assistant: post your job vacancy online and hire a recruitment agency.

What to Write in Cover Letter for Sales Assistant?

A candidate should add the following information to the cover letter for a sales assistant job: contact information, a formal greeting, an attention-catching opening statement, an explanation of your value as a worker and why a retail job is perfect for you, awareness of the job responsibilities, and conclusion.