Marketing Events Manager
3 days ago
San Diego
Job DescriptionThe Role Title: Marketing Events Manager Team: Marketing Location: Hybrid in San Diego, CA Reports To: CMO, or their designeeAbout PracticeTek Stop scrolling-your dream job might just be here! At PracticeTek, we don’t do ordinary, we do bold ideas, big impact, and endless opportunities to grow. Imagine working with teammates who celebrate your wins, challenge you to think bigger, and cheer you on every step of the way. Imagine building solutions that actually change lives and reshape how healthcare works. That’s the vibe here: high-energy, high-impact, and 100% human. Ready to jump in? Let’s go! We’re on a mission to revolutionize healthcare practices effortlessly and we live out our brand promise every day: being the Trusted Partner in retail healthcare. PracticeTek is one of the largest retail-healthcare tech providers in North America, offering everything a practitioner would need, from pre-encounter workflows to practice management, analytics, digital intake forms, marketing tools, EHRs, and payment systems, for a whopping 40,000+ clinics worldwide. Over the years, we’ve brought together the best-in-class platforms that serve the Chiropractic, Wellbeing, Vision and Dental providers and their patients; and we are united by one mission, to revolutionize retail healthcare practices effortlessly. Here, you’ll have the flexibility to contribute across multiple brands, each offering a unique path for growth. Whether you’re building products, supporting customers, or driving strategy, your journey with PracticeTek is full of opportunity. We believe in showing up with consistent care, staying always ahead, keeping our approach market-in, making every experience feel effortless, owning it openly, and striving to do right in every decision. These aren’t just words; they’re how we live, work, and make an impact together.At PracticeTek, you’ll get to: • Shape the future of healthcare with technological solutions that are always evolving to meet real-world needs., • Team up with passionate, talented people who care deeply about patients, providers, and making a difference., • See your impact firsthand by helping practices deliver care that’s simpler, smarter, and better for everyone., • Grow your career and your skills in an environment that celebrates curiosity, collaboration, and continuous development.Why You’ll Love It HereAs part of the TekTribe, you’ll enjoy:, • Comprehensive health, dental, and vision coverage options, • Wellness benefits that support lifestyle, behavioral health, and overall wellbeing, • Flexible paid time off, sick time, and 10 company-paid holidays, • 401(k) plan with company match to help you build your future, • Culture Committee driving initiatives that spark connection, fun, and belonging, • A workplace powered by innovation, collaboration, and energy every dayWhat You’ll DoHere’s how you’ll help us bring our mission to life and show up as a Trusted Partner:, • Event Planning & Execution, • Lead the planning and execution of corporate events, including conferences, seminars, product launches, corporate retreats, and other company events., • Develop event concepts, themes, and formats that align with company objectives and target audience needs through partnership with internal teams (Product, Services, Training, Community) design and execute compelling event experiences that resonate with commercial audiences, • Develop and manage workback schedules against event timelines with detailed project plans., • Track, measure, and report on event performance, ROI, and impact on pipeline and community growth with recommendations on impact to maintain or retire events based on business impact, • Collaborate with Sales, Marketing, and Community teams to align event activities with pipeline, awareness, and community engagement goals, • Coordinate booth design, collateral, swag, demos, speaking engagements, and on-site activities to maximize brand presence, • Manage event budgets, contracts, timelines, vendors, and all logistics from pre-event planning through post-event reporting, • Build and manage relationships with event organizers, partners, and sponsors, • Oversee lead capture and post-event follow-up in partnership with Sales and SDR teams, • Stay current with event trends, technologies, and best practices in the cybersecurity industry, • Agency/Vendor Management, • Supervise external partners and projects that enable us to scale on budget with distribution of resources to key partners, • Closely manage event inventory to ensure high quality brand assets are kept pristine for each event., • Conduct regular meetings to discuss project progress, budgets, invoices and approvals., • Stakeholder Collaboration, • Work closely with internal departments such as Marketing and Sales to ensure event alignment with company strategies and goals., • Establish and maintain relationships with external vendors, suppliers, and venues to ensure high-quality services and favorable terms., • Communicate regularly with senior management to provide updates on event planning and execution., • Logistics and Operations, • Oversee all logistical aspects of event planning, including venue selection, catering, transportation, audiovisual equipment, and accommodation arrangements., • Ensure compliance with health, safety, and legal regulations during events., • Manage on-site event operations, addressing any issues that arise promptly and efficiently., • Budget Management, • Develop and manage event budgets, ensuring cost-effectiveness and adherence to financial constraints., • Monitor and report on event expenditures, providing detailed post-event financial analysis, • Manage invoice review and approvals for timely vendor payments, • Marketing and Promotion, • Collaborate with the Marketing team to develop promotional strategies and materials for events., • Analyze event feedback and metrics to measure success and identify areas for improvement.How Success is MeasuredHere’s how we’ll know you’re making an impact and raising the bar:, • Best-in-Class event experiences at key flagship tradeshows against our Invest Brands with exceptional business impact recaps to prove investment driven pipeline, • On plan, on time project and budget management to ensure clear and effective execution of events across marketing and sales, • Positive customer sentiment for all live experiencesWhat You Bring Your unique talents are what make you shine. For this role, success looks like:, • 5+ years in B2B tech event management, ideally in CCaaS, SaaS, or CX platforms., • Full Event Ownership: Track record of independently owning major events from conception through post-event analysis, including P&L responsibility and ROI optimization, • Proactive Problem-Solving: History of identifying challenges before they become problems and implementing solutions without requiring management intervention, • Precision and Strategic Thinking: Ability to balance high-level strategy with meticulous attention to operational detail, • Executive Communication: Exceptional communication skills with demonstrated ability to influence senior stakeholders, negotiate with vendors, and represent the company at industry events, • Rapid Learning and Adaptation: Proven ability to quickly master new platforms and processes, then optimize them for maximum effectiveness, • Strategic Innovation: Experience developing event strategies from first principles and creating memorable, impactful experiences that drive business results, • Advanced Problem-Solving: Demonstrated ability to handle complex, ambiguous situations and turn potential crises into opportunities, • Business Impact Focus: Strong track record of converting events into measurable business outcomes, including lead generation, pipeline acceleration, and customer success metric, • Proven success delivering high-impact tradeshows, conferences, and owned events from planning to execution, • Strong project management skills with the ability to handle multiple complex events simultaneously, • Hands-on with Cvent/Bizzabo, Salesforce/HubSpot, and virtual platforms like ON24 or Zoom Webinar., • Event certifications (CMP, DES) are a plus., • Based in the US, with willingness to travel domestically (up to 50%)., • Excellent collaboration skills; able to work effectively with stakeholders across multiple functions and geographies, • Experience managing large budgets and vendor relationships PracticeTek is an Equal Opportunity Employer. We are committed to creating an inclusive environment where all employees feel valued and supported. All qualified applicants will receive fair treatment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, age, disability, veteran status, genetic information, marital status, uniformed service status, or any other characteristic protected under applicable law. This job description is not a contract of employment and does not alter the at-will relationship between PracticeTek and its employees. Powered by JazzHR TIPJRfxwnX