Social Growth Manager
hace 9 horas
Santiago de Compostela
About Inflow ADHD can make daily life challenging, but accessing effective support shouldn't be. At Inflow, we're making ADHD care accessible through our comprehensive app that combines expert-led learning with practical tools and community support. We help people understand and work with their ADHD through bite-sized learning modules, in-app AI support, guided journaling tools, live co-working sessions, and a supportive community. Since launching in April 2021, we've become the #1 ADHD management app, helping tens of thousands of people thrive with ADHD—and we're just getting started. We are a fiercely ambitious team that thinks through everything from first principles and values logic over experience. In order to move fast, we learn fast. We believe in learning by doing, so we jump straight in. We say things as they are and believe success is driven by honesty. We're not afraid to be ourselves and while our mission is serious, we don't take ourselves too seriously. About the role We’re looking for a talented growth marketer to supercharge Inflow’s social presence and turn our social accounts into a growth engine. You’ll be the captain of Inflow’s social growth, owning OKRs, building the experimentation roadmap, and managing high-volume content and testing sprints. You’ll have your hands deep in virality, content innovation, and disciplined growth experiments, with a direct impact on scaling our reach and driving trials. This role is a perfect fit if you: • Live and breathe social platforms, algorithms, and trends., • Thrive on data-driven experimentation and spotting the patterns behind viral content., • Want to combine creativity, analytics, and leadership to scale social into a major growth channel., • Are excited to work in a mission-driven startup supporting ADHD and neurodiverse communities. You’ll play a key role in our Growth team, reporting directly to the VP of Growth . This is a full-time remote role based in Spain or Portugal. Responsibilities • Run social as a growth channel : own the quarterly OKRs, build the experimentation roadmap, manage budgets, oversee weekly content/testing sprints, and track progress against goals., • Measure and learn : define KPIs, build dashboards, monitor performance, and run deep-dive analyses to uncover performance insights., • Lead disciplined experiments : design and execute tests with clear hypotheses, isolated dependent variable, adequate sample/time, clean cohorts, and measurable outcomes., • Virality & innovation : follow social trends, source inspiration & benchmarks, to identify the most engaging and viral content formats. Conceptualise, adapt, and innovate with novel content formats., • Run content production engine : run high-scale content production across memes, carousels, short-form video, UGC, and AI-driven formats., • Engineer the scale : create templates, tools, and knowledge repositories (e.g. brief libraries, hook banks, swipe files, content libraries, experiment logs, etc.) to automatise and systematise the processes for scale., • Tracking & taxonomy : implement tracking, UTMs, and taxonomy standards for all campaigns, channels, content, and experiments., • Empower creators : source, brief, and manage AI + UGC content creators, negotiate usage rights/whitelisting. Job requirements - Must haves • 2+ years in similar roles delivering measurable social growth outcomes., • Growth mindset and strong at data-driven experimentation, content testing, and analysis., • Hands-on mastery of Instagram, TikTok, Facebook, YouTube (Shorts), and X; understanding of each algorithm’s “quality signals”., • Skilled in content production management (short-form video, carousels, memes, UGC)., • Proficient with social tooling across scheduling, listening, analytics, content editing, influencer/creator networks., • Fast-paced, AI-powered, and highly self-organized. Job requirements - Nice to haves • Experience with UGC pipelines, influencer/ambassador programs, or community platforms (Reddit, Discord)., • Skills in image & video editing, copywriting, and thumbnail design., • Passion for ADHD, neurodiversity, and mental health. What we can offer • Competitive Salary, • Fast-paced learning through direct hands-on experience, • Flexible remote working environment, • The opportunity to positively impact the lives of those with ADHD