Chief Marketing Officer
4 days ago
Huddersfield
Chief Marketing Officer\n Department: Marketing \n Employment Type: Permanent - Full Time \n Location: Huddersfield \n Reporting To: CEO, Fintel Services \nDescription\n We are seeking an experienced and forward-looking Chief Marketing Officer to lead and deliver our marketing strategy across our Fintel Services brands. Fintel Services is a group of market-leading companies within Fintel PLC, with annual revenues exceeding £50m. Services delivered: \n\n • Compliance: threesixty services, simplybiz, Compliance First, APS Legal\n, • Distribution: Omnicore and Omni Protect\n, • Mortgages: Simplybiz Mortgages, Gateway Surveying and FIBA.\n, • Develop and lead a modern marketing strategy that spans all the group’s businesses and positions us as a trusted partner and innovation‑focused organisation.\n, • Build and shape the marketing team structure to support capability, encourage accountability and enable growth.\n, • Use AI, marketing automation, personalisation engines and advanced analytics to shift from broad campaigns to relevant and timely communications across the client and prospect lifecycle.\n, • Establish the data foundation for marketing: define and implement a marketing data model (segmentation, lifecycle stages, prediction scores), ensure data quality and bring data sources together across the group.\n, • Oversee digital channels (web, social, search, content, events) to ensure they operate cohesively with clear metrics and ROI.\n, • Align marketing with commercial goals and contribute directly to sustainable business growth.\n, • Promote and strengthen the brand both internally and externally.\n, • 10+ years’ experience in a senior marketing role, ideally in B2B services, financial services, fintech or adjacent sectors.\n, • A proven record of modernising marketing functions: developing teams, integrating data‑led decision‑making and applying automation/AI effectively.\n, • Strong strategic thinking combined with practical delivery capability; able to set long‑term direction and contribute at an operational level when needed.\n, • Confident and collaborative leadership and team‑building skills: able to motivate, recruit and develop talent and create high‑performing teams.\n, • Solid understanding of digital‑first marketing, CRM, automation platforms, insight tools and personalisation technologies.\n, • Data literacy: comfortable with metrics, insights, dashboards, segmentation, lifetime‑value modelling and marketing ROI.\n, • A growth mindset, curiosity and appetite for change: you’ll join us as a key driver of transformation and will need to embrace innovation, experimentation and continuous improvement.\n, • Integrity, professionalism and a desire to make a positive difference.\n