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We’re Par Health, the essential pharmaceutical company, making quality generic medicines people can count on—leading with excellence and committed to those we serve. With 4,000 team members worldwide, our reputation is built on reliability, compliance, and service—because patients depend on it. With approximately 80 product families, our broad product portfolio spans multiple therapeutic areas, dosage forms and delivery technologies, including oral solids, liquids, sprays, patches, and more designed to meet the needs of patients and healthcare providers. From everyday medicines to specialized care, we’re here to advance better health. Job Description The Market Research and Insights Sr. Analyst plays a critical role in driving evidence-based decision-making through robust primary market research and actionable insights. This individual will lead the end-to-end execution of qualitative and quantitative primary research projects to inform marketing strategies, assess promotional effectiveness, and shape brand positioning. While the primary focus of this role is primary market research, the position also involves integrating secondary data analytics to strengthen insights and business recommendations. The ideal candidate is a hands-on researcher with strong analytical capabilities, exceptional attention to detail, and a proven ability to transform raw data into compelling visual narratives. This role requires expertise in data analysis, survey design and storytelling Experience working at a market research supplier or agency is strongly preferred. Prior experience in pharmaceutical marketing and market research is also highly desirable. Key Responsibilities • Lead Primary Market Research:, • Support the design and execution of qualitative and quantitative research projects, collaborating on study design, coordinating with external partners, assisting with fieldwork monitoring, and contributing to data analysis and insight development., • Research Solution Development:, • Responsible for collaborating on the developing the research approach and selection of external research partners. Assist in drafting research instruments that address key business questions and support clarity, flow, and data integrity., • Data Analysis:, • Analyze raw data using Excel and cross-tabulations to uncover patterns, drivers, and actionable insights. Perform and oversee open-ended survey question analysis., • Reporting and Storytelling:, • Create visually compelling PowerPoint reports that highlight key findings, write strong headlines for slides, and clearly connect insights to business implications. Translate complex data into simple, impactful narratives that drive strategic decisions, • Vendor Management:, • Assist in coordinating with external research partners, supporting adherence to project timelines, methodological requirements, and quality standards. Partner with internal stakeholders to monitor project progress and budget considerations., • Secondary Data Analytics (as needed):, • Integrate findings from syndicated sources, competitive intelligence, and internal performance data to complement primary research and strengthen insight generation. Qualifications Education • Bachelor’s degree required., • Advanced degrees in Business, Marketing Research, Economics, Statistics, Psychology, Sociology, Anthropology or other Social Science-related discipline is a plus. Experience • Minimum 3–5 years of hands-on experience conducting primary market research (qualitative and quantitative)., • At least 2 years in a supplier-side or market research agency environment preferred., • Minimum of 2 years of demonstrated experience designing & executing analyses, as well as delivering insights related to one or more of the following:, • Primary Market Research to inform marketing strategies and tactics., • Segmentation & Targeting, • Proven ability to perform and oversee identifying key themes, sentiments, and emerging market trends from qualitative data., • Demonstrated success in cross-functional collaboration, partnering with marketing, analytics, sales, and commercial teams to define research needs, align on objectives, and translate insights into actionable business strategies., • Prior pharmaceutical industry experience supporting marketing or commercial functions preferred., • Proven track record in survey design, data analysis, and report development using Excel and PowerPoint. Technical Skills • Strong proficiency and working knowledge of MS Office products, • Familiarity with market research software and tools (e.g., Qualtrics, SurveyMonkey, Decipher, or similar platforms) is a plus. Core Competencies • Strategic thinker with the ability to connect insights to business priorities., • Exceptional written and verbal communication skills, including the ability to present findings to senior leadership., • Detail-oriented with strong project management skills and the ability to manage multiple priorities simultaneously., • Demonstrated ability to influence stakeholders and drive alignment through data-driven insights., • Self-motivated, intellectually curious, and proactive in identifying opportunities to improve research processes and outputs. Additional Information Travel: Up to 10% of domestic travel may be required for research activities or business meetings. Work Environment: Hybrid work structure with 3 days in-office; flexibility to support virtual and in-person research initiatives.