Buscar empleo: 64 ofertas de trabajo de personal shopper en Yonkers, New York (marzo 2026)

Senior Brand Manager

hace 11 días

Hackensack

Job Description Location: Hackensack, NJ 2/3 days- Shuttle offered from NYC Salary: $160,000 - $175,000 Base About the Role The Senior Brand Manager – Country Crock is a strategic, entrepreneurial leader responsible for driving brand growth, equity, and innovation across one of Flora Food Group's most iconic U.S. brands. This role will lead cross-functional initiatives spanning brand strategy, marketing activation, new product development, and retail execution. You'll bring together consumer insights, commercial acumen, and creative thinking to strengthen Country Crock's relevance and impact with today's families. What You'll Do Brand Ownership & Leadership • Act as the general manager owning the P&L of 50M + and leading the brand's strategic direction across equity, innovation, and commercial performance., • Lead development and execution of the annual brand plan, ensuring alignment with business goals, sustainability priorities, and consumer needs., • Manage brand positioning, visual identity, and messaging across all touchpoints., • Drive end-to-end commercialization strategy, from product development to in-market execution, ensuring seamless integration across channels., • Partner closely with Sales and Shopper Marketing teams to develop and execute retail activation plans that drive conversion and visibility across key customers., • Lead business performance tracking and reporting, leveraging syndicated data and internal KPIs to inform decisions and course-correct as needed., • Partner with Category Innovation, R&D, and Supply Chain teams to bring new products to market—from ideation to commercialization., • Oversee integrated marketing campaigns including TV, digital, social, shopper, and influencer programs., • Collaborate with Creative and Media teams to ensure content is insight-led and brand-consistent., • Develop brand toolkits and assets for sales and customer teams., • Inspire and align cross-functional teams around brand priorities, fostering a culture of accountability, creativity, and collaboration., • 6–10 years of experience in brand management, marketing and Communications within the food or CPG industry. MUST UNDERSTAND TOP FOOD TRENDS INCLUDING CELEBRITIES AND INFLUENCERS, • Ideal to have worked in a large CPG AND start up environment. Scrappy is the name of the game!, • Proven ability to drive brand growth through consumer-first strategies and cross-functional leadership., • Strong analytical skills and business acumen, with proficiency in tools such as Nielsen, IRI, or similar data sources., • Effective project manager who thrives in fast-paced, collaborative environments., • Bachelor's degree required; MBA preferred., • Demonstrated ability to balance large-scale corporate environments with entrepreneurial agility, showing comfort with ambiguity, speed, and resourcefulness., • Strategic thinker with mental agility to shift between high-level vision and hands-on execution across functions., • Experience in purpose-led storytelling and building culturally resonant brands., • Strong track record of leading cross-functional teams and influencing across matrixed organizations to deliver results If this position sounds interesting, please hit the apply button now! #LI-HYBRID #LI-AM1 We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles. Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias. No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.

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