Media Marketing Specialist
hace 21 horas
Englewood Cliffs
TSR Consulting is currently seeking a highly motivated Retail Media Associate for an opportunity in Englewood Cliffs NJ! Position: Retail Media Associate Location: Englewood Cliffs NJ Duration: Team to Perm (Right to Hire) Job Type: Onsite Job Description: • We’re looking for a highly motivated and detail-oriented Senior Associate, Amazon to join our growing Media Team and support our client, LG, a global leader in consumer electronics., • In this role, you will help plan, execute, and optimize Amazon advertising campaigns., • Reporting directly to the Director of Retail Media, you’ll collaborate with internal teams and client stakeholders to deliver high-performance retail media strategies that drive growth and visibility on Amazon., • This is a unique opportunity for someone ready to deepen their Amazon Ads experience while working with a household-name brand in the fast-evolving retail media landscape. Key Responsibilities: • Support management of on-site Amazon paid media activity (Sponsored Ads, DSP) to meet business objectives and goals, with a focus on Amazon DSP., • Participate in Amazon media strategy and tactical planning, assisting the team in media proposals., • Build and execute Sponsored Ads and DSP campaigns, inclusive of keyword mining, category trends, competitor research, audience strategies, negative targeting, etc., • Manage pacing and monthly budgets, optimal allocation between ad formats, bidding and related settings, spend reconciliation and other related financial upkeep, • Analyze performance for optimizations and prepare report share-outs, identifying actionable insights and opportunities., • Collaborate with cross-functional teams such as Channel Marketing, Creative, and Sales to ensure holistic planning and execution., • Identify and implement testing opportunities to drive performance improvements and contribute to broader strategic initiatives. Qualifications: • Bachelor’s degree in marketing, Advertising, Business, Communications, or related field preferred., • 1 of experience in retail media, managing Amazon DSP activations within an in-house, digital marketing, or advertising agency setting., • Interest in or familiarity with retail media platforms such as Amazon Ads, Criteo, or Walmart Connect a plus., • Strong analytical and technical skills, with proficiency in Microsoft Excel/Google Sheets and the ability to develop data-driven insights., • Highly organized, with a strong work ethic and attention to detail., • Strong interpersonal and relationship management skills with ability to work with cross-functional teams., • Comfortable working in a fast-paced, client-facing environment with multiple priorities., • Self-motivated with a passion for learning new tools and technologies. About TSR: TSR is a trusted staffing and workforce solutions partner with more than 50 years of experience delivery highly qualified talent to support clients' most critical business and technology initiatives. Through a disciplined approach to sourcing, candidate vetting, and delivery, TSR helps organizations scale teams quickly while maintaining quality and reliability. TSR operates with a global delivery model, leveraging specialized teams to support enterprise clients across North America and beyond. In June 2024, TSR was acquired by Justin Christian, founder and CEO of BCforward, a global provider of professional services and workforce solutions. This partnership expands TSR's ability to deliver broader capabilities, global delivery resources, and enhanced opportunities for both clients and consultants.