Senior Analyst
10 days ago
London
Senior Analyst London - hybrid - 3x a week Up to £60,000 This is a high impact senior individual contributor role where you will take ownership of some of the most critical commercial metrics in a large, digital first organisation. You will play a central role in shaping how customer value and revenue performance are measured, trusted and used to drive growth across marketing and reader revenue. The CompanyThey are a well-established, purpose-led digital publisher with a global audience and a strong focus on reader-sponsored revenue. Operating at a significant scale, they combine subscription and contribution models with advertising to fund high quality journalism. Their data function plays a critical role in supporting sustainable growth and long term customer relationships. The Role * Own and continuously improve lifetime value (LTV) and core revenue metrics across multiple products and customer journeys. • Enhance and maintain analytical data models, ensuring reliability, performance and scalability as products and revenue streams evolve., • Take ownership of key marketing and revenue dashboards, ensuring stakeholders can trust and act on the insights., • Support experimentation and A/B testing, providing analytical input for strategic, non BAU initiatives., • Partner with stakeholders across marketing, product and strategy to interpret performance, explain drivers and guide decision making., • Strong commercial experience operating as a senior analyst in a fast paced, data rich environment. Proven ownership of lifetime value (LTV) modelling and closely related metrics such as revenue attribution and experimentation analysis. • Advanced SQL skills with experience using Python for analysis., • Experience working with BI tools such as Power BI or Tableau., • Exposure to modern analytics engineering tools such as dbt is beneficial, but not essential., • A senior, visible role with genuine ownership of business critical metrics.