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Ref: 23410 The Skills You'll Need: SEO,GEO, AEO, Marketing, B2C ecommerce, AI Your New Salary: up to £35k, depending on experience Office based Perm Start: ASAP Content Specialist - Reading- What You'll be Doing: Content Creation and Optimisation (SEO, GEO & AEO) • Plan, create, and optimise SEO-led content that drives organic traffic, engagement, conversion, and revenue., • Conduct keyword research, topic research, competitor analysis, and search intent analysis using tools such as SEMrush and Ahrefs to inform content strategy., • Write high-quality, engaging, and informative copy optimised for both traditional SEO and AI-driven search experiences, with strong EEAT principles., • Develop content across blogs, buying guides, PLPs, PDPs, landing pages, campaign pages, and other relevant digital touchpoints tailored to different stages of the customer journey., • Optimise content for featured snippets, answer engines, and AI-driven search experiences to maximise organic visibility across traditional and emerging search platforms., • Stay up to date with evolving search trends, AI search experiences, GEO, and AEO developments., • Refresh and optimise existing content to improve rankings, traffic, engagement, and overall content performance., • Apply on-p...