Visual Content Designer
hace 4 días
Indianapolis
Visual Content Designer Location: Indianapolis, IN (On-Site, 5 Days/Week)** Job Type: Full-Time Department: Creative / Marketing Reports to: Head of Creative Company Overview: Westfield Outdoors, Inc. is a leading designer and manufacturer of outdoor products including furniture, tents, coolers, packs, shelters, and gear. We partner with major retailers across North America to deliver innovative, high-quality products under private label programs as well as our own national brands. Headquartered in Indianapolis, Indiana, with global sourcing and development teams throughout Asia, Westfield Outdoors is uniquely positioned to drive growth across the outdoor industry through strong design, operational excellence, and long-term retail partnerships. Position Summary: Westfield Outdoors is seeking a highly skilled Visual Content Designer with advanced expertise in Adobe Illustrator and Photoshop doing traditional graphic design combined with digital image manipulation. This role is focused on creating seamless, realistic composite imagery that elevates product storytelling across packaging, e-commerce, digital marketing, and retail presentations. The ideal candidate combines strong design sensibility with technical precision. This individual must be capable of blending multiple photographic elements into cohesive, high-impact hero imagery while maintaining strict brand standards and retail compliance requirements. The role requires ownership, attention to detail, and the ability to execute efficiently with minimal revision cycles. This is a fully on-site role requiring hands-on collaboration with physical product, photography assets, and cross-functional teams. Primary Responsibilities: Advanced Digital Imaging & Compositing • Create high-quality composite images by blending multiple photographic elements into cohesive, realistic environments, • Perform advanced masking, retouching, lighting correction, shadow creation, perspective correction, and color grading, • Build compelling lifestyle and environmental scenes when full photography is not available, • Enhance and refine product photography to retail-ready standards, • Prepare final image assets for Amazon, Walmart Marketplace, Shopify, packaging, catalogs, print, and digital platforms Graphic Design & Production Execution • Support packaging layout and execution aligned with die lines and production specifications, • Develop digital and print marketing assets across brands and retail programs, • Design supporting materials such as catalogs, sell sheets, tradeshow graphics, and presentations, • Prepare accurate, production-ready files with proper color profiles and file formatting, • Maintain visual consistency across all brand touchpoints Creative Development • Contribute original visual concepts for product launches and seasonal initiatives, • Develop multiple creative directions before finalizing design solutions, • Elevate baseline photography through thoughtful composition and visual storytelling, • Ensure strict adherence to established brand guidelines Process & Ownership • Conduct thorough quality control prior to submission, • Manage multiple projects simultaneously within defined timelines, • Utilize Trello and internal workflow tools as the primary source of project management, • Proactively identify risks and propose solutions when challenges arise, • Take ownership of projects from concept through final delivery Required Qualifications • Bachelor’s degree in Graphic Design or related field, • 3–5+ years of professional graphic design experience, • Advanced proficiency in Adobe Photoshop with demonstrated compositing expertise, • Strong working knowledge of Adobe Illustrator and InDesign, • Portfolio showcasing professional compositing and retail-ready imagery, • Strong understanding of lighting, perspective, realism, and image integrity, • Experience preparing files for print production and packaging Preferred Qualifications • Experience with Lightroom and product photography workflows, • Familiarity with 3D rendering tools such as Blender or Adobe Dimension, • Experience in consumer products, durable goods, or outdoor industry, • Understanding of major retailer creative standards Performance Expectations The individual in this role must consistently demonstrate: • Exceptional attention to detail and quality control, • Efficient execution aligned with project timelines, • Independent problem-solving and initiative, • Clear understanding of project requirements, • Professional ownership and accountability Compensation & Benefits: Westfield Outdoors offers a competitive compensation package and comprehensive benefits including: • Medical, Dental, and Vision Insurance, • 401(k) plan with company matching (eligible after one year of service), • Paid Time Off and Company Holidays, • Employee product discount program, • Opportunities for professional growth and advancement, • A collaborative, performance-driven work environment Work Environment • Full-time, in-office position based in Indianapolis, IN, • Occasional travel for tradeshows or product shoots as needed, • Must be able to assist with product movement and studio setup when required To Apply Please submit a resume and portfolio demonstrating advanced compositing, retouching, and retail-ready design work. Applications without a portfolio will not be considered.