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Job Description SALARY: $120-140k LOCATION: New York or Remote Who are we? We are the originators of influencer marketing. Influencer is an agency built at the intersection of creativity, data, and technology with a unique ‘people power & platform power’ approach. From big brand launches to shifting perceptions and from riding fast trends to driving footfall, Influencer builds ideas with impact to deliver outcomes that drive your business forward via an unmatched client experience. Campaigns are underpinned by Influencer’s game-changing proprietary technologies, which are supercharged by official partnerships and data integrations with the world’s leading social platforms for real-time and accurate reporting. Influencer is an Official Global Marketing Partner of TikTok, Snap, YouTube and Meta. We believe the more tangible, scaled outcomes that creators produce drive impact beyond just likes and impressions. Influencer is championing the ‘True Human Influence’ movement; on a mission for creator campaigns to be judged in the same way as other media activations. Founded by OG YouTube creator Caspar Lee & entrepreneur Ben Jeffries, Influencer has been helping brands navigate the ever-evolving influencer marketing landscape since 2015. In that time they have developed valuable knowledge, experience, and technology that have enabled them to deliver thousands of campaigns, for hundreds of brands in markets across the world. Today, Influencer has a team of 170+ of the best talent in the industry, working across Europe, North America, and the Middle East. From Google to Coca-Cola, from Amazon to Microsoft, and from TikTok to Meta - they work with companies, brands, and agencies across every vertical, building meaningful relationships between brands, creators, and their audiences. Job Title Associate Director of Creative Strategy Reporting of the role This role reports to the VP of Strategy, Media & Production Overview of the job We are seeking an Associate Director of Creative Strategy to join our Creative strategy team, focusing on evergreen client initiatives and direct client relationships within the Quick Service Restaurant (QSR) and casual dining categories. This role is responsible for delivering best-in-class creative work informed by deep category insight, consumer trends, and social-first storytelling. The ideal candidate is a seasoned Associate Director with experience with a client-facing leadership role, taking full ownership of account needs with greater autonomy. You’ll thrive in a fast-paced environment, seamlessly blending strategic vision with creative execution to deliver standout campaigns and always-on content that keep QSR and casual dining brands top-of-mind year-round. As the day-to-day lead, you’ll work directly with clients to translate business goals into bold, influencer-led ideas that resonate culturally and drive measurable impact 3 best things about the job * Be the go-to creative partner for major QSR and casual dining brands, shaping their evergreen influencer strategy. * Autonomy to partner directly with client teams, building trusted relationships that foster long-term impact.. * Blend strategic insight, trendspotting, and creative thinking to deliver ideas that drive both brand love and foot traffic. Measures of success – In the first few months, you would have: * Have a full understanding of Influencer’s capabilities, offerings, and how they apply to QSR and casual dining brands. * Lead evergreen content planning for key accounts, from ideation to presentation, in collaboration with client marketing teams. * Deliver creator strategies and concepts that resonate with both national and local audiences. * Build strong working relationships with both internal teams and client stakeholders, becoming a trusted extension of their marketing departments * Lead pre-sale RFPs with key internal stakeholders Roles & Responsibilities: * Work closely with the VP and Creative Strategy team and account leads to define and elevate our QSR & casual dining creative approach. * Interpret client briefs for always-on and seasonal initiatives, leading internal brainstorms and client-facing creative workshops. * Develop and manage direct relationships with clients, ensuring creative output consistently aligns with brand guidelines and KPIs. * Lead the creative and strategic development of influencer campaigns that maximize both paid and organic reach. * Demonstrate expertise across social-first content executions, particularly on Meta, Snap, TikTok, and YouTube, with a clear understanding of how to activate in the QSR space. * Stay ahead of food, dining, and cultural trends that can inform campaign creative. * Oversee creator sourcing strategies that balance brand fit, audience targeting, and content quality. * Present concepts and strategies confidently to senior client stakeholders. * Develop and manage relationships with internal teams and build a deep relationship with the sales team. * Represent Influencer across key IAT stakeholder meetings, presentations, and events * Have a deep understanding of influencer marketing and the way in which brands can leverage influencer content across to deliver outcomes across the sales funnel. What you will need: * Minimum of 7 years experience in a creative and/or strategy role. * Minimum of 3 years influencer marketing experience. * A digital native with a history of delivering socially led branded content. * Experience building, designing and leading deck building. * Experience sourcing indicative creators. * Previous experience working in casual dining and QSR * On the pulse of internet culture, especially around the casual dining and QSR space * Solid communication, organizational and time-management skills. * Strong ability to distill complex client problems into strategically focussed influencer briefs. * Comfortable communicating with senior stakeholders both internally and externally. * Ability to manage competing priorities and workloads. * High energy and results focused (short-term and long-term vision). * Collaborative spirit, able to work across many functions and build rapport quickly. A few of our core benefits: * Medical Benefits through Insperity * Wellbeing support including EAP & Mental Health cover * 401K with match opportunity * 22 days of Paid Time Off (+ Federal Holidays which can be flexed to your needs) For more information on our benefits, perks and what makes us unique, please visit our website here At Influencer, we’re committed to cultivating an environment that promotes diversity, equity and inclusion. We promote DEI in our workplace and are a global community who believe our unique qualities should be celebrated. We want everyone at Influencer to bring their authentic selves to work everyday, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We are committed to embedding Diversity, Equity & Inclusion into everything we do at Influencer, making it part of our culture. All we ask is that you have a passion for Influencer Marketing and a desire to be a part of one of the fastest growing companies within this exciting industry.

Job Description Influential is a key leader in the Influencer Marketing space (and the LARGEST influencer marketing company in the world, by revenue). Trusted by over 60% of the Fortune 500, we connect our clients with a network of over 3 Million social media influencers. We are looking for team members who are thrilled by the idea of playing an active role in shaping how companies engage with customers through TikTok, Instagram, Facebook, & more. Our team is built of people from across the country who have already moved the needle in social media, influencer marketing, and various sectors of technology. Ready to join us?! What we offer: • Remote company - work from home!, • Competitive compensation, • Flexible time off with inclusive holiday benefits, • Comprehensive medical, dental & vision insurance for employees, • 401(k) matching In general, on a typical day you will: • Act as the primary point of contact and relationship builder across a portfolio of beauty brands, • Be responsible for ensuring that the portfolio team has the appropriate staffing allocation across our capabilities in strategy & analytics, account management, performance media, creator partnerships & campaign management, etc., • Manage and upskill a diverse team of direct reports, • Serve as the client advocate to ensure the portfolio team has the necessary information/briefing, and awareness of KPIs to scope and complete a project, on schedule and on budget, including client program goals, product knowledge, and best practices, • Lead and engage portfolio team across clients and campaigns, working collaboratively to drive programs that meet the client's performance and business objectives, • Drive adoption of stated client solutions best practices through example setting and positive reinforcement, • Monitor and track client's performance objectives for all their existing initiatives to ensure program goals are being met/exceeded, • Act as a point of contact on client accounts, manage client escalations, and solve issues as appropriate, • Work with internal team to ensure the client develops trust in the portfolio team by overseeing client outputs and communication, • Ability to see the big picture by thinking conceptually, imaginatively, and systematically addressing potential challenges and optimizing opportunities, • Collaborate with other departments, including Revenue, Execution, and Operations to address client needs and scale the business to meet long term company goals, • Lead process improvements, ensuring efficiency, build value for the organization by proactively identifying and mitigating potential risks to the business, • Maintain and expand working knowledge of research products, industry trends, and competitive set as they relate to the client's business, • 7 - 9+ years of experience working in a digital or advertising environment required, • Deep understanding and passion for the beauty industry, • Collaborative + positive spirit and innovative thinker, • Expertise in the social media and influencer/creator landscape, including relevant industry trends, • Excellent engagement and negotiation skills across, client management, expectation management, and conflict resolution, • Experience and/or aptitude for working in a fast paced startup environment with an aptitude for quick turn campaigns, • Exceptional organizational skills with the ability to work cross-functionally, handling multiple clients, projects, and priorities with discretion, • Excellent written and verbal communication skills including the ability to interact professionally with external and internal clients, • Thrives within a dynamic and evolving environment, competent at generating process and structure as needed to best activate the team, • Knowledgeable of all major social platforms including Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube and passionate about the social media landscape, • Insatiable curiosity and drive to learn and stay up to date on the latest trends and innovations in the social, influencer, skincare, and commerce space, • Bachelor's degree or equivalent experience $120,000 - $155,000 About Influential Influential is an AI-powered technology and is the largest influencer marketing company in the world, by revenue. Leveraging a network of over 3 Million social media influencers, Influential's platform powers seamless talent discovery, comprehensive brand safety, content creation, media, and measurement. Through strategic partnerships with first and third-party data providers, Influential enables exclusive targeting and measurement solutions, including both online and offline attribution, such as sales lift, TV tune-in lift, foot traffic, and eComm sales. Influential works with Fortune 500 brands, including McDonald's, NBA, General Mills, Ford, and every major studio. With offices in Los Angeles, NYC, and Las Vegas, Influential is a developer partner of IBM Watson, a strategic partner of WME and Oracle, and a Facebook and Instagram Marketing Partner. () Influential is an equal opportunity employer. Privacy Notice for California Job Applicants