Marketing & Business Development Analyst
27 days ago
Hackensack
Job DescriptionMarketing & Business Development AnalystLocation: Hybrid (3 days onsite) – Hackensack, NJ Compensation: $80,000 – $120,000 base salary Benefits: Full benefits package Work Authorization: Must be authorized to work in the U.S. — no visa sponsorshipImportant Location Note: This office is not commutable by public transportation. Candidates must have reliable transportation for onsite requirements.The OpportunityHireNow Staffing is acting as a direct placement partner for a top regional law firm seeking a Marketing & Business Development Analyst to join its New Jersey-based Marketing Department.This role reports directly to the Chief Marketing & Business Development Officer and works closely with attorneys, practice groups, and firm leadership to support the firm's strategic growth initiatives. The Analyst will play a critical role in delivering actionable market intelligence, strengthening pitch effectiveness, maintaining high-quality CRM and experience data, and helping the firm compete effectively across key industries.This opportunity is ideal for a highly detail-oriented, analytically driven professional with experience in legal or professional services marketing who values long-term stability and impact.Only candidates with demonstrated job longevity and consistent career progression will be considered. Contract-heavy or frequently changing work histories will not align with this role.Key ResponsibilitiesCandidates will be evaluated for interview consideration based on demonstrated success performing the following responsibilities: • Conduct in-depth market research, competitive intelligence, and opportunity analysis to support practice and industry strategies, • Prepare detailed intelligence reports on clients, prospects, industries, and legal market trends to inform business development priorities, • Track and report on key competitor developments, client activity, and emerging opportunities, • Support marketing and business development initiatives with data-driven insights using internal and external research tools, • Lead data input, quality control, and process improvement for the firms CRM and experience databases, ensuring accurate matter and credential reporting, • Maintain and enhance internal experience resources to improve pitch speed, quality, and strategic alignment, • Assist with coordination and preparation of RFP responses, proposals, and client presentations, • Collaborate with marketing colleagues to strengthen pitch materials, templates, and BD workflows, • Track, analyze, and report on proposal and pitch outcomes to identify trends and improvement opportunities, • Develop and update marketing collateral and practice materials in alignment with firm branding standards, • Coordinate submissions for legal rankings, awards, and industry recognition, partnering with external PR resources as needed, • Work directly with attorneys and practice leadership to execute targeted business development initiatives, • Provide proactive recommendations for outreach strategies and new business opportunities based on research findings, • Leverage CRM tools to track relationships, engagement activity, and pipeline development, • Provide coverage during peak workload periods to ensure timely delivery across marketing prioritiesRequired Qualifications (Non-Negotiable)These qualifications are mandatory. Candidates who do not meet all requirements will not be considered for interview., • Bachelor's degree required, • 3–5 years of experience in marketing, business development, research, or analytics, • Prior experience in a professional services environment (law firm, accounting, consulting, or similar) is required, • Strong organizational, administrative, and interpersonal skills, • Excellent writing, proofreading, and editorial precision, • Ability to work independently while collaborating effectively with attorneys and senior stakeholders, • Proficiency in Microsoft Office, particularly Excel and PowerPoint, • Demonstrated resume stability and long-term professional continuity, • Ability to work onsite in Hackensack, NJ (not accessible via public transportation)Preferred Qualifications (Strong Differentiators)Candidates with the following experience will be viewed as standout applicants:, • Familiarity with legal marketing and research platforms such as Nexl, Foundations, Bloomberg Law, and Dunn & Bradstreet, • Experience supporting pitch development, proposals, and RFP processes in a law firm setting, • Strong comfort working directly with practice leaders on strategic business development initiatives, • Willingness to travel between offices occasionally as neededCore Competencies, • Market intelligence and analytics, • Proposal and pitch strategy support, • CRM and experience database management, • Strong attention to detail and quality control, • Professional communication with senior stakeholders