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We are now hiring for an experienced baker that knows how to do do different types of bread and different types of pastries.

Farha is an independent bakery serving speciality coffee alongside a considered range of pastries and contemporary viennoiserie. Inspired by the flavours and hospitality of the Middle East, we combine traditional techniques, modern flavours and the best seasonal British produce to create something distinctive. We’re looking for an exceptional Head Baker & Pastry Chef to lead daily production, develop new products and seasonal ranges, and work closely with the founders to shape the future of the business. You’ll bring outstanding technical ability, a strong understanding of flavour, an eye for detail and the leadership skills to run a busy, high-volume bakery while maintaining exceptional standards. This is an opportunity to make your mark within an ambitious independent business, contribute to our growth and help shape what comes next. What we’re looking for • A strong background as a Senior Baker, Head Baker or Pastry Chef, ideally within an artisan bakery., • Excellent technical skills across viennoiserie and pastry, with a strong understanding of dough, lamination, fermentation and baking., • A keen understanding of flavour, seasonal ingredients and product development., • Strong leadership and communication skills, with experience managing and developing a team., • Excellent organisation and production-planning skills, with the ability to manage a busy, high-volume operation., • A good understanding of stock management, ordering, waste reduction and food costs., • A strong eye for detail, consistency and presentation, with pride in everything you produce., • A hands-on, proactive approach, with the ability to solve problems and continually improve processes., • A genuine passion for baking, creativity and hospitality, with the ambition to grow alongside the business.

Location: Ilford, Barkingside Position: Part-time (20-25hrs) initially, with potential for additional hours as the business grows Pay: £13-15 ph, depending on experience and responsibilities About the role We are a growing dessert business specialising in cakes, brownies, tiramisu, cheesecakes, and other sweet treats. We are looking for a reliable, skilled and organised Dessert Production Chef/Baker to take responsibility for the preparation and production of our desserts. The ideal candidate will have hands on baking and dessert making experience, take pride in the quality of their work, and be comfortable working independently in a small kitchen. Key responsibilities Prepare and produce cakes, brownies, tiramisu, creams, sauces and other menu items, following established recipes and maintaining consistent taste, texture, portion sizes and presentation. Decorate cakes with care and creativity. Monitor stock levels, ingredient freshness, expiry dates and wastage. Maintain excellent kitchen hygiene and follow food safety and allergen procedures. Keep the kitchen clean and organised, cleaning dishes and utensils as required. Identify opportunities to improve production efficiency and product quality. Work independently and communicate any issues promptly. We are looking for someone who has: Previous experience in baking, pastry, dessert production or a similar role. Knowledge of pastry techniques and strong willingness to learn and improve Practical ability to produce a variety of cakes and desserts to a consistent standard. Strong attention to detail and good time-management skills. Reliable, punctual and well organised. Able to work independently and as a team meeting deadlines. Understanding of food hygiene, safe storage and allergen management. Willingness to learn our recipes and follow our production standards. Candidates should be prepared to demonstrate their practical skills during a paid trial. Please note we are a registered business and operate from a residential address To apply: Please send your CV, a brief summary of your baking and dessert making experience, and photographs of relevant work where available.

If you are an experienced baker who has at least 2 years of baking we would love to hear from you. You will be working with a team of supporting bakers to bake delucious cakes, breads and pastries on a daily basis. The working days would be from 5pm until around 1:30 or 2am Sunday until Friday. Sometimes, you could finish earlier or later depending on if it’s during our quieter or busier periods of business. You’ll be within a great team of passionate individuals who all love what they do and enjoy the working environment.

Digital Marketing Manager (E-commerce) Location: London or Birmingham, UK Job Type: Full-Time, Permanent Work Arrangement: Office-Based Experience Required: 6–8 Years About Cake Craft Cake Craft is one of the UK's leading online retailers specialising in cake decorating, baking supplies, baking tools, partyware, and celebration products. Serving hobbyists, home bakers, and professional cake decorators alike, CakeCraft offers an extensive range of products through its e-commerce platform and is committed to delivering exceptional customer experiences, industry-leading product selection, and continuous innovation within the baking and celebration market. As we continue to grow, we are investing in building a best-in-class digital marketing function to accelerate customer acquisition, customer retention, brand growth, and online revenue across the UK. This is an exciting opportunity to join a growing e-commerce business and play a pivotal role in shaping its future digital marketing strategy and performance. The Opportunity We are seeking an experienced Digital Marketing Manager with a proven track record in e-commerce marketing. The successful candidate will be responsible for developing and executing the company's digital marketing strategy while building and managing a dedicated in-house marketing team. This is a hands-on leadership role requiring both strategic vision and operational excellence. The ideal candidate will have experience growing e-commerce brands, managing cross-functional marketing teams, and delivering measurable commercial results. Role Overview The Digital Marketing Manager will be responsible for developing and executing the overall digital marketing strategy for CakeCraft UK. The successful candidate will build processes, establish performance metrics, manage internal specialists, and drive sustainable growth across all digital channels. The role requires a hands-on leader who can combine strategic thinking with operational execution and create a high-performing digital marketing department from the ground up. While specialist resources will manage day-to-day SEO, content creation, email marketing, influencer marketing, and creative execution, the Digital Marketing Manager will provide strategic direction, operational leadership, and performance oversight across all functions. The role will focus on ensuring all marketing functions operate in a coordinated manner through structured planning, content governance, campaign management, and performance oversight. Key Responsibilities Digital Strategy & Growth · Develop and execute Cake Craft's digital marketing strategy aligned with business objectives and revenue targets. · Own digital marketing performance against revenue, customer acquisition, retention, and profitability goals. · Identify opportunities to increase online visibility, customer engagement, and sales performance. · Develop annual, quarterly, and monthly marketing plans aligned with commercial priorities. · Drive sustainable growth through data-driven decision-making and continuous optimisation. Content & Campaign Management · Own the end-to-end content planning and campaign execution process across all digital channels. · Develop and maintain an integrated marketing calendar to ensure consistent content publishing and campaign delivery. · Coordinate seasonal campaigns, product launches, promotional events, and brand initiatives. · Ensure alignment between SEO, content, email marketing, influencer activity, and commercial objectives. · Establish content workflows, approval processes, and campaign management frameworks. · Drive consistency in brand messaging, content quality, and customer communications across all customer touchpoints. Team Leadership & Department Development · Build and lead Cake Craft's digital marketing department from the ground up. · Establish workflows, reporting structures, and performance standards. · Build systems, processes, and governance required to scale the marketing function effectively. · Foster a collaborative, performance-driven culture focused on continuous improvement. · Support future recruitment and team expansion as the business grows. Essential Requirements · 6–8 years of digital marketing experience, preferably within an e-commerce or direct-to-consumer (D2C) environment. · Minimum 3 years of experience in a leadership or managerial role. · Proven experience managing and developing marketing teams. · Demonstrated success in driving online revenue growth and customer acquisition. · Strong understanding of digital marketing strategy, content management, campaign planning and execution, SEO, email marketing, influencer marketing, and conversion rate optimisation, with the ability to lead specialist teams across these functions. · Experience creating marketing processes, workflows, reporting structures, and scalable operating models. · Experience working with marketing analytics and performance reporting tools. · Experience leveraging AI-powered marketing tools, automation platforms, and analytics solutions to improve efficiency, content production, customer engagement, and marketing performance. · Commercially minded with a strong focus on ROI and business growth. · Excellent communication, leadership, stakeholder management, and project management skills. Preferred Experience · Experience working within direct-to-consumer (D2C) brands, e-commerce businesses, consumer products, FMCG, lifestyle, home décor, or home furnishings sectors. · Experience managing multiple digital marketing channels and cross-functional marketing teams. · Experience with Shopify or similar e-commerce platforms is advantageous. · Hands-on experience with Klaviyo, Google Analytics 4, Google Search Console, SEMrush, Ahrefs, and other digital marketing platforms. · Experience building teams, processes, reporting frameworks, and scalable marketing functions from the ground up. Key Performance Indicators (KPIs) The successful candidate will be measured on: · E-commerce Revenue Growth · Organic Traffic Growth · Return on Marketing Investment (ROMI) · Campaign Delivery & Execution Effectiveness · Content Publishing Consistency · Team Performance & Department Development What Success Looks Like Within the first 12 months, you will: · Build a structured and scalable digital marketing function. · Establish clear team structures, responsibilities, and reporting systems. · Implement a consistent content and campaign planning process. · Create a reliable publishing cadence across all key marketing channels. · Improve alignment between SEO, content, email, influencer, and creative functions. · Increase organic traffic, customer retention, and online revenue. · Deliver measurable growth in e-commerce sales and profitability. · Create a marketing operating model that supports the long-term growth of Cake Craft. Why Join Cake Craft? · Opportunity to build and lead a digital marketing department from the ground up. · High level of ownership and autonomy. · Direct impact on business growth and strategy. · Work with one of the UK's leading e-commerce brands in the baking and cake decorating industry. · Career progression opportunities as the business scales. Location Requirement: This is a full-time office-based role. Candidates must be willing to work from either our London or Birmingham office.