We are seeking an experienced and innovative Marketing Manager to lead our marketing and digital strategy across UK and Dubai property markets. The ideal candidate will be responsible for planning, executing, and optimising campaigns to generate quality leads, strengthen brand visibility, and support the sales team in both residential and commercial real estate sectors. Key Responsibilities: Marketing Strategy & Planning Develop and execute annual marketing plans aligned with business goals Design campaigns to promote property listings, company services, and brand values Coordinate launch events, property exhibitions, and promotional activities Monitor competitor activity and market trends to adjust strategy Digital Marketing Manage all digital channels including Google Ads, SEO, Facebook, Instagram, LinkedIn, Company Website and YouTube Develop content strategies across platforms (paid and organic) Oversee email marketing, retargeting, and lead nurturing campaigns Manage website content, performance, SEO, and landing pages Analyse web traffic, lead conversion, and campaign ROI using tools like Google Analytics, Meta Ads Manager, and HubSpot Lead Generation & CRM Implement lead generation funnels through digital campaigns and landing pages Collaborate with sales team to qualify leads and track performance Maintain and manage the company’s CRM database (e.g., Zoho, Salesforce, Bitrix24) Creative & Branding Manage creative direction for marketing materials, brochures, banners, and digital assets Ensure brand consistency across all channels Work with designers, photographers, and videographers for content creation (especially for property shoots) Property Marketing Coordinate property listing marketing across major platforms (Rightmove, Zoopla, etc.) Prepare and optimize listing copy, images, and videos Track engagement and lead performance on each platform Team Leadership & Collaboration Manage and mentor junior marketing staff or external freelancers Collaborate with agents, business development, and admin departments Liaise with third-party agencies or developers for co-branded campaigns Key Skills & Qualifications: Degree in Marketing, Business, Digital Media, or related field Minimum 2–3 years of experience in real estate marketing or property tech Strong knowledge of social media advertising, PPC, SEO, and analytics Experience with CRM and automation tools Excellent writing, presentation, and communication skills Ability to manage multiple campaigns across regions (UK & UAE preferred) Creative eye for visuals and property presentation Desirable Experience: Working in a property or real estate firm (lettings, sales, off-plan, or commercial) Familiarity with UK and Dubai property markets Graphic design or video editing skills (Canva, Adobe, etc.)
Position: Marketing Executive Annual Salary: £31,000 Location: London, UK Company Overview: PEARSON EDEXCEL LIMITED is part of Pearson plc, a global leader in education. We deliver world-recognized qualifications, including GCSEs, A-Levels, and BTECs, and work with schools, colleges, and learners worldwide. We are now hiring a Marketing Executive to support our marketing efforts and help drive business growth. Key Responsibilities: 1.Marketing Campaigns Plan and execute marketing campaigns to promote Pearson Edexcel qualifications. Coordinate with teams to deliver digital, print, and event-based campaigns on time and within budget. 2.Market Research Gather and analyze data on market trends, customer needs, and competitor activity. Provide insights to refine marketing strategies and identify growth opportunities. 3.Content Creation Produce engaging marketing materials such as brochures, social media content, emails, and web copy. Ensure consistency with brand guidelines and tone. 4.Event Management Assist in organizing events, exhibitions, and webinars. Handle logistics, promotion, and post-event analysis to maximize impact and audience engagement. 5.Reporting and Analysis Monitor campaign performance using analytics tools. Prepare reports with key metrics and suggest improvements to increase effectiveness. We Offer: Competitive salary and benefits Global career development opportunities Supportive, professional working environment Ongoing training and professional development