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  • Advertising & Marketing Assistant
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    Advertising & Marketing Assistant
    1 day ago
    £33400–£43000 yearly
    Full-time
    London

    Marketing Associate Professional Company: L&K Canning Town No.1 Ltd Brand: ASIA FOOD HUB Location: London, United Kingdom Salary: £35,000 – £53,000 per year Job Type: Full-time, Permanent Occupation Classification: SOC 3554 – Advertising and Marketing Associate Professionals Expected Start Date: 15 November 2026 1. Company Overview L&K Canning Town No.1 Ltd is a London-based Asian food management and hospitality operations company specialising in food court management, restaurant brand development, digital marketing, merchant partnerships, and restaurant business expansion.The company operates ASIA FOOD HUB, an integrated Asian food and hospitality destination combining authentic Asian cuisine, specialty coffee, bubble tea, desserts, casual dining, and lifestyle experiences.ASIA FOOD HUB brings together Chinese cuisine, Southeast Asian specialties, and other Asian food concepts under a unified operational and marketing platform.Through centralised management, brand promotion, digital ordering systems, and partnerships with online food delivery platforms, the company aims to provide customers with diverse Asian dining experiences while supporting participating food businesses with marketing, operational coordination, and commercial development.Our key business activities include: • Food court brand management and marketing operations, • Asian and Southeast Asian food market development, • Restaurant merchant partnerships and commercial promotion, • Social media marketing and digital brand development, • Food delivery platform marketing and online sales growth, • Membership programmes, customer engagement, and loyalty marketing, • Restaurant chain development and market expansion, • Multilingual marketing and international brand communications As our business continues to develop, we are seeking a motivated and multilingual Marketing Associate Professional to support our marketing activities, brand development, consumer engagement, and business growth. 2. Key Responsibilities Brand Marketing and Promotion • Assist in planning, coordinating, and implementing marketing strategies for ASIA FOOD HUB., • Develop online and offline promotional campaigns to increase brand awareness and customer engagement., • Support marketing activities for Asian cuisine, coffee, bubble tea, desserts, and food-related events., • Coordinate marketing initiatives in line with the company’s commercial objectives. Social Media and Digital Marketing • Manage and support marketing activities across TikTok, Instagram, Facebook, X, Xiaohongshu, and other relevant platforms., • Assist with Google Maps and Google Business Profile marketing and brand visibility., • Plan and coordinate promotional content, advertising materials, photography, and short-form videos., • Monitor digital marketing performance and recommend improvements to campaign effectiveness. Food Delivery Platform Marketing • Participate in promotional campaigns on Deliveroo, Uber Eats, HungryPanda, and other delivery platforms., • Assist in developing product promotions, customer acquisition campaigns, and online sales strategies., • Analyse online ordering trends, customer feedback, and campaign performance., • Work closely with operations teams to improve brand visibility and online sales conversion. Market Research and Consumer Analysis • Conduct research into the UK restaurant market and Asian food consumption trends., • Analyse the preferences of local UK consumers, Chinese-speaking communities, and other Asian consumer groups., • Monitor competitor pricing, marketing campaigns, and market positioning., • Prepare marketing analysis reports and provide recommendations to management. Merchant Partnerships and Business Development • Support joint marketing campaigns with food merchants operating within ASIA FOOD HUB., • Assist with restaurant brand partnerships, merchant acquisition marketing, and commercial promotional activities., • Participate in the marketing of new restaurant concepts, business projects, and chain expansion initiatives., • Coordinate marketing activities between participating merchants and internal operations teams. Multilingual Brand Communication • Support marketing communications in English, Mandarin Chinese, and Cantonese., • Assist in preparing and reviewing multilingual promotional materials., • Communicate with UK-based and Asian restaurant business partners., • Adapt marketing campaigns and promotional content for different consumer groups and cultural audiences. 3. Qualifications and Requirements Education • A Bachelor’s Degree in Marketing, Business Administration, Management, Communications, or a related discipline., • A Master’s Degree or PhD is not required. Essential Requirements • Previous study, graduation, or professional work experience in the United Kingdom., • Good understanding of the UK consumer market and Asian food culture., • Familiarity with Chinese and Southeast Asian cuisine and consumer preferences., • Knowledge of social media marketing, digital advertising, and short-form video promotion., • Strong marketing planning, analytical, and organisational skills., • Excellent communication, teamwork, and project coordination abilities., • Ability to work independently, manage priorities, and meet deadlines., • Strong sense of responsibility, creativity, and problem-solving ability. Preferred Experience • Previous marketing experience in the restaurant, hospitality, retail, or chain business sectors., • Experience with restaurant brand promotion or food delivery platform marketing in the UK., • Familiarity with Canva, Photoshop, or other basic design and video editing tools., • Experience in membership marketing, promotional events, or commercial partnerships. 4. Language Requirements — Mandatory Applicants must be able to communicate fluently in all three languages: • English – Fluent, • Mandarin Chinese – Fluent, • Cantonese – Fluent These language requirements are essential to the role due to the company’s multilingual marketing activities, communications with restaurant merchants and business partners, and engagement with UK, Chinese-speaking, and Cantonese-speaking consumer markets.Applicants should be confident in using all three languages in a professional working environment. 5. Work Location Primary Workplace – ASIA FOOD HUB 110 Silvertown WayLondon, EnglandE16 1EAUnited Kingdom Head Office L&K Canning Town No.1 Ltd110 Silvertown Way2nd Floor OfficeLondon, EnglandE16 1EAUnited KingdomThe role is primarily based in London. Occasional travel to other partner restaurant locations within London may be required for marketing activities, business coordination, and market research. 6. Salary and Career Development Annual Salary: £35,000 – £53,000 The final salary will depend on the candidate’s qualifications, relevant experience, language proficiency, and suitability for the role. What We Offer • Full-time, permanent employment., • Competitive salary and professional development opportunities., • Experience in Asian restaurant brand and food court management., • Involvement in brand marketing, membership programmes, and consumer engagement initiatives., • Opportunities to participate in restaurant chain development and business expansion projects., • Career progression opportunities within marketing and business management., • A collaborative, multicultural, and dynamic working environment. 7. How to Apply Interested candidates should submit the following: 1. An updated English CV / Resume., 2. Details of Bachelor’s Degree qualifications., 3. Relevant marketing portfolio or previous project experience, if available., 4. Confirmation of proficiency in English, Mandarin Chinese, and Cantonese., 5. Earliest available start date. Application Email Subject: Marketing Associate Professional – Job Application L&K Canning Town No.1 Ltd ASIA FOOD HUB London, United KingdomL&K Canning Town No.1 Ltd is committed to equal employment opportunities and welcomes applications from suitably qualified candidates.

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  • Head Waiter
    Head Waiter
    3 days ago
    £17 hourly
    Full-time
    London

    Why join us? A great pace to work comes with great benefits! • Everyday perks – 50% off restaurants across the group, 25% Friends & Family discount, 50% off company retail, a staff meal on every shift, a complimentary welcome lunch for you and a guest and free annual subscription on Fallow Chef's Substack., • Time to Rest & Grow – Holiday increase – additional annual leave based on length of service, enhanced parental leave after 1 year of service, sabbatical after 3 years of service, career development training, supplier trips and visits, Fowl Mouth – your chance at hosting your own pop-up., • Wellbeing – EAP (Employee Assistance Programme) – confidential support whenever you need it, Digital Gym – flexible fitness support for healthier you, Mental Health Wellbeing – resources and support for a healthy mind, access to career counselling – guidance for your career journey, 24/7 GP appointment, Team Socials, Financial wellbeing – Stream., • Exclusive Discounts – Employee of the Quarter – awarded dinner at a Michelin-style restaurant for the winners, Team rewards on Google Reviews – get recognised as a team for the amazing feedback you earn, milestones, spot awards and peer nominations. As a Head Waiter at Fallow, you will play a key leadership role in delivering an exceptional dining experience, ensuring seamless service, and mentoring the front-of-house team. With a deep understanding of our menu, service standards, and guest expectations, you will lead by example to create a warm, professional, and memorable experience for every guest. Key responsibilities: • Oversee and support the front-of-house team to maintain outstanding service standards., • Provide warm, attentive, and knowledgeable service, ensuring guests feel valued., • Guide guests through the food and drink menus with expert recommendations and pairings., • Coordinate with the kitchen and bar teams to ensure smooth communication and timely service., • Maintain high levels of organization, cleanliness, and adherence to health and safety regulations., • Assist in training and mentoring junior team members, fostering a culture of excellence., • Handle guest inquiries, requests, and concerns with professionalism, ensuring swift resolution., • Support management with service operations, including opening and closing procedures. About you: • Proven experience as a Head Waiter or senior front-of-house role in a high-quality, fast-paced restaurant., • Passion for hospitality, food, sustainability, and delivering outstanding guest experiences., • Strong leadership, communication, and interpersonal skills., • Attention to detail, problem-solving ability, and the capacity to thrive under pressure., • A proactive, team-oriented attitude with a commitment to continuous improvement. Fallow is a modern British restaurant built around creativity, sustainability and a belief that great food can come from unexpected places. Our menus celebrate British produce, with a focus on using ingredients in their entirety and turning overlooked ingredients into something exceptional. From our signature dishes to our constantly evolving menus, we've built a reputation for food that is inventive, generous and full of flavour. Our approach has earned recognition from some of the biggest names in the hospitality industry, but we're always looking for what's next. Behind the food is a team that shares the same ambition: to challenge convention, learn from each other and create hospitality that people remember. Be part of Fallow: • Work alongside an ambitious and creative team., • Learn from experienced chefs and hospitality professionals., • Develop your skills in a restaurant recognised for its food and approach., • Opportunities to progress across the group., • A culture that encourages curiosity, ideas and individuality., • Be part of a team that is constantly pushing hospitality forward. At FALLOW, we're passionate about fostering an environment that allows everyone to thrive and prosper, regardless of background. Diversity of perspective and an inclusive approach that promotes the voice of those experiences and viewpoints are well-known to be beneficial for our company and, consequently, career advancement.

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  • Administrative Assistant
    Administrative Assistant
    22 days ago
    £25000–£30000 yearly
    Full-time
    London

    About the Role We are looking for a highly organised, reliable, and proactive Administrative Assistant to join our team. The successful candidate will provide day-to-day administrative support, help keep office operations running smoothly, and assist colleagues with a range of organisational and clerical tasks. This is a great opportunity for someone who enjoys working in a busy environment, has excellent attention to detail, and can manage multiple priorities effectively. Key Responsibilities • Provide general administrative and clerical support to the team, • Answer and manage telephone calls, emails, and correspondence, • Schedule meetings, appointments, and calendars, • Prepare documents, reports, spreadsheets, and presentations, • Maintain accurate records, databases, and filing systems, • Process invoices, expenses, and other administrative paperwork, • Coordinate office supplies and equipment, • Assist with customer and client enquiries, • Organise meetings and take notes when required, • Support other departments with administrative tasks as needed, • Handle confidential information professionally and appropriately, • Help ensure day-to-day office operations run efficiently About You We are looking for someone who is: • Highly organised with excellent attention to detail, • Reliable, punctual, and professional, • Confident communicating by phone, email, and in person, • Comfortable managing multiple tasks and deadlines, • Proficient in Microsoft Office, Google Workspace, or similar software, • Able to work independently as well as part of a team, • Friendly, approachable, and willing to learn, • Discreet when handling confidential information Experience Previous administrative or office experience is desirable, but we are also happy to consider candidates with transferable skills and a strong willingness to learn. What We Offer • Competitive salary, • [Holiday allowance], • [Pension scheme], • [Flexible/hybrid working], • [Training and development opportunities], • Friendly and supportive working environment, • Opportunities for career progression How to Apply If you are organised, motivated, and looking for an opportunity to develop your career in administration, we would love to hear from you.

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  • Marketing Manager
    Marketing Manager
    26 days ago
    Full-time
    London

    MARKETING MANAGER Full Time – Onsite | London About Layali Lounge Layali Lounge is a vibrant London restaurant offering an authentic and memorable Middle Eastern dining experience, combining quality food, stylish surroundings, hospitality, entertainment and exceptional customer service. As we continue to grow and strengthen the Layali Lounge brand, we are looking for an experienced, creative and commercially focused Marketing Manager to join our team. This is an exciting opportunity for a marketing professional who understands the hospitality industry and knows how to turn creative marketing activity into increased bookings, customer engagement, events and revenue. The Role We are looking for a proactive and commercially minded Marketing Manager to take responsibility for developing and delivering the overall marketing strategy for Layali Lounge. You will manage marketing activity across digital, social media, promotions, events, partnerships, customer engagement and local marketing, ensuring that Layali Lounge continues to build a strong presence in the London hospitality market. Working closely with the General Manager and management team, you will develop campaigns that increase brand awareness, attract new customers, encourage repeat visits and maximise restaurant and private-event bookings. The successful candidate will be creative, organised, commercially aware and confident managing marketing activity from concept through to delivery and performance analysis. Key Responsibilities Marketing Strategy • Develop and implement a comprehensive marketing strategy for Layali Lounge., • Create an annual and monthly marketing plan aligned with business objectives., • Develop marketing campaigns to increase sales, bookings, footfall and customer retention., • Identify opportunities to grow the Layali Lounge brand within the local London market., • Monitor hospitality, food, entertainment and consumer trends., • Research competitors and identify relevant market opportunities. Digital & Social Media Marketing • Oversee the overall social media strategy across Instagram, TikTok, Facebook and other relevant platforms., • Work with content creators or manage the creation of engaging photography, video, Reels and promotional content., • Develop monthly social media and content calendars., • Ensure consistent Layali Lounge branding, tone and messaging across all platforms., • Monitor engagement, reach, audience growth and conversion., • Respond to relevant customer engagement and online enquiries., • Identify social media trends and opportunities relevant to the restaurant. Promotions & Campaigns • Plan and execute promotional campaigns for food, drinks, seasonal offers and special occasions., • Develop campaigns around Christmas, Valentine's Day, Eid, Mother's Day, birthdays and other key dates., • Create campaigns designed to increase bookings during quieter trading periods., • Work with management to develop attractive offers while protecting profitability., • Measure campaign performance and make recommendations for improvement. Events & Private Hire • Develop marketing strategies to increase private events and group bookings., • Promote birthdays, engagements, celebrations, corporate events and other private functions., • Create promotional materials and digital campaigns for private events., • Build relationships with event planners, local businesses and relevant organisations., • Support the management team in promoting special events and entertainment nights. Influencers & Partnerships • Identify and build relationships with relevant local influencers, food bloggers and content creators., • Organise influencer visits and collaborations., • Develop partnerships with local businesses, hotels, offices and community organisations., • Explore opportunities for cross-promotions and collaborative campaigns., • Monitor the performance and commercial value of partnerships. Customer Acquisition & Retention • Develop initiatives to attract new customers to Layali Lounge., • Support strategies designed to increase repeat visits and customer loyalty., • Develop email, database and customer communication campaigns where appropriate., • Analyse customer feedback and identify opportunities to improve the overall guest experience., • Work with management to promote new products, menus and services. Advertising & Paid Marketing • Plan and manage paid advertising campaigns across relevant digital platforms., • Monitor advertising budgets and campaign performance., • Work with external agencies or suppliers where required., • Ensure marketing spend delivers measurable commercial results., • Analyse cost per lead, booking, customer acquisition and campaign return where appropriate. Brand Management • Maintain a consistent Layali Lounge brand identity across all marketing channels., • Ensure menus, promotional materials, digital content and advertising reflect the brand correctly., • Coordinate photography, videography, graphic design and promotional materials., • Ensure all marketing communications are professional, accurate and aligned with the restaurant's identity. Reporting & Performance • Monitor marketing performance on a weekly and monthly basis., • Provide management with clear marketing reports and recommendations., • Track key performance indicators including:, • Restaurant bookings, • Event enquiries, • Customer acquisition, • Social media engagement, • Website traffic, • Campaign performance, • Promotional performance, • Customer retention, • Use data and customer insights to improve future marketing campaigns. About You The ideal candidate will have: • Proven experience as a Marketing Manager, Marketing Executive or similar role., • Previous experience within hospitality, restaurants, food & beverage, leisure or lifestyle brands is highly desirable., • Strong understanding of digital marketing and social media., • Experience developing and implementing marketing strategies., • Strong knowledge of Instagram, TikTok, Facebook and Google platforms., • Experience creating and managing marketing campaigns., • Strong understanding of local marketing and customer acquisition., • Experience working with influencers, content creators and commercial partners., • Excellent written and verbal communication skills., • Strong creative and organisational skills., • Commercial awareness and understanding of marketing budgets., • Ability to analyse marketing data and turn insights into practical actions., • Excellent attention to detail., • Ability to manage multiple campaigns and deadlines., • Proactive, enthusiastic and hands-on approach., • Ability to work independently while working closely with senior management., • Passion for hospitality, food, events, entertainment and customer experience. Key Personal Qualities We are looking for someone who is: • Creative – able to develop fresh marketing ideas and campaigns., • Commercial – understands that marketing must contribute to business performance., • Proactive – identifies opportunities rather than waiting to be asked., • Organised – able to manage multiple campaigns and deadlines., • Data-driven – comfortable reviewing performance and making improvements., • Customer-focused – understands what motivates customers to visit and return., • Hands-on – willing to be actively involved in content, campaigns and events., • Professional – represents the Layali Lounge brand positively at all times. What We Offer • Full-time position based at Layali Lounge, London., • Opportunity to take ownership of the marketing function for a growing hospitality brand., • Creative and varied working environment., • Direct involvement with the management team., • Opportunity to develop and implement your own marketing ideas., • Opportunity to build a strong portfolio within the hospitality industry., • Competitive salary depending on experience., • Opportunities for career development and progression. Position Details Job Title: Marketing Manager Company: Layali Lounge Location: London Employment: Full Time Working Arrangement: Onsite Industry: Hospitality / Restaurant / Food & Beverage Join Layali Lounge If you are an ambitious and commercially minded marketing professional who can combine creativity, digital marketing, local marketing and business development, we would love to hear from you. Join Layali Lounge and play a key role in growing our brand, increasing customer engagement, driving restaurant bookings and developing our private events business.

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  • Operations Manager
    Operations Manager
    1 month ago
    £25000–£26000 yearly
    Full-time
    London

    Job Description: Finance & Short-Term Rental Operations Manager Location: London | Canary Wharf – Office Based Job Type: Full-Time Accommodation: Available in Canary Wharf About the Role The London Tenant is looking for an organised, numerically confident and proactive Finance & Short-Term Rental Operations Manager to join our growing property management company. The primary focus will be managing the day-to-day financial administration of our residential property portfolio, alongside overseeing approximately 8 short-term rental properties across Central London. This is a varied role suited to someone who is excellent with numbers, highly organised and confident taking ownership of their responsibilities. Key ResponsibilitiesFinance & Accounts – Primary • Complete monthly rent reconciliation across our property portfolio., • Monitor rent payments and follow up outstanding balances., • Maintain accurate tenant and financial records., • Reconcile invoices, expenses and property costs., • Prepare landlord, supplier and contractor payments., • Produce regular arrears and finance reports., • Set up utilities, council tax, broadband and accounts for new properties., • Assist with deposits and general financial administration. Short-Term Rentals • Manage approximately 8 short-term rental properties., • Manage Airbnb and Booking.com bookings and guest communication., • Monitor pricing, calendars and occupancy., • Coordinate cleaners, check-ins and check-outs., • Handle guest queries, complaints, refunds and claims., • Coordinate maintenance with our property management team., • Identify opportunities to improve occupancy and revenue. About You • Experience in finance, accounts, bookkeeping or financial administration., • Strong numerical ability and attention to detail., • Confident using Excel and Google Sheets., • Highly organised, proactive and able to work independently., • Excellent written and verbal communication., • Trustworthy and comfortable handling financial information., • Property, hospitality or short-term rental experience is advantageous., • Airbnb, Booking.com or Guesty experience is advantageous but not essential. What We Offer • Competitive salary based on experience., • Accommodation available in Canary Wharf., • Career progression within a growing property company., • Supportive and friendly team., • Genuine responsibility and autonomy from day one. About Us The London Tenant is an established London property management company with over 13 years of experience, managing a portfolio of over 100 residential portfolio across London alongside a collection of premium short-term rental properties. Work Location: In person – London | Canary Wharf

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  • Property Acquisition Partner - Commission Only
    Property Acquisition Partner - Commission Only
    1 month ago
    £30000–£100000 yearly
    Full-time
    London

    Property Acquisition Partner - Commission Only (£500-£2,000 per Opportunity) Location: London Zones 1-3, with a focus on Prime Central London Contract: Self-employed independent contractor Compensation: Commission only Hours: Flexible Experience: At least one year of sales experience required Help Grow a Luxury Short-Stay Property Network MadeStays is a property-technology company and luxury short-stay platform trusted by more than 3,000 guests. We help owners and operators position their homes for the global luxury short-stay market. Our proposition combines distribution across more than 10 rental channels with interior-design and presentation consultancy, access to professional photography, editorial listing creation, connected booking technology and the coordination of five-star short-stay experiences. Suitable homes can be distributed through MadeStays.com and channels including Marriott, Airbnb, Booking.com, Vrbo, Google Vacation Rentals, Plum Guide, Blueground Secret Escapes & more. We are looking for commercially driven Acquisition Partners to identify and introduce suitable London property owners and operators. This is a flexible, self-employed and commission-only opportunity. There is no salary, guaranteed income, fixed schedule or guaranteed workload. Why Join MadeStays? • Earn £500-£2,000 for each successful qualifying opportunity., • Work flexibly around your existing career, business or commitments., • Source opportunities independently while accessing MadeStays’ technology-led property acquisition engine., • Use a dedicated platform to claim opportunities, record activity and manage your pipeline., • Receive structured onboarding, approved sales materials and support from MadeStays., • Increase your opportunity access through consistent activity, quality and results. What You Will Do As an Acquisition Partner, you will: • Identify suitable homes, owners and professional operators across London Zones 1-3., • Research and approach potential property partners., • Introduce the MadeStays proposition clearly and professionally., • Understand each prospect’s property, objectives and preferred level of involvement., • Explain how MadeStays could improve the property’s presentation, reach, booking management and guest experience., • Submit qualifying opportunities through the MadeStays platform., • Progress conversations towards an owner consultation and potential agreement., • Maintain accurate updates and dated next actions., • Work with MadeStays as properties progress through assessment, contracting and onboarding. Acquisition Partners cannot approve properties, select the final service model, change commercial terms, guarantee financial performance or enter into agreements on behalf of MadeStays. Build With Your Network - and Ours Develop opportunities through your own relationships and prospecting while gaining performance-based access to MadeStays’ property acquisition engine. The lead engine identifies and organises prospective opportunities by territory, providing eligible partners with a structured pipeline of owners and operators to claim, contact and progress. This is more than a static lead list. Opportunity ownership, communication history, activity and next actions are managed through one connected system. Access depends on opportunity availability, territory, performance, lead quality and compliance with the Acquisition Partner Agreement. A specific number of leads or successful outcomes is not guaranteed. What You Will Be Introducing MadeStays helps owners and operators improve how qualifying homes are positioned, presented, distributed, booked and operated. Our platform brings availability, bookings, guest communication, operational coordination and reported earnings into one place, giving property partners a more connected way to manage and grow their short-stay business. Owners can retain responsibility for delivering the physical stay while MadeStays manages the commercial marketing and booking layer. For suitable London homes, Fully Managed provides more comprehensive commercial and operational support. Every property assessed. Only qualifying homes published. Commission Commission is determined by the service model, exclusivity and property category: • £500 for an approved Marketing & Booking operator., • £1,000 for an exceptional Marketing & Booking operator, subject to written approval., • £1,000 for an approved Fully Managed property., • £2,000 for an exceptional Fully Managed property, subject to written approval., • Bespoke written commission for Fully Managed multi-property portfolios. MadeStays determines the final service model, property classification and applicable commission. Commission is earned and paid according to the current Acquisition Partner Agreement. Who We Are Looking For You must have: • At least one year of sales experience., • Confidence approaching property owners and business decision-makers., • Strong written and verbal communication., • The ability to work independently and manage a sales pipeline., • Good organisation and consistent follow-up habits., • Familiarity with London and and property marketing and its property market. Experience in estate agency, lettings, property sourcing, hospitality, recruitment, business development or another commission-led environment is particularly relevant. Existing property relationships are helpful but not required. How to Apply Apply through our partner page at https://madestays.com/partners/apply?src=indeed We will verify that you have at least one year of sales experience. Eligible applicants will then receive the Acquisition Partner Agreement, onboarding information and instructions for getting started.

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  • Digital Marketing Manager
    Digital Marketing Manager
    1 month ago
    £40000–£50000 yearly
    Full-time
    Barking

    Digital Marketing Manager (E-commerce) Location: London or Birmingham, UK Job Type: Full-Time, Permanent Work Arrangement: Office-Based Experience Required: 6–8 Years About Cake Craft Cake Craft is one of the UK's leading online retailers specialising in cake decorating, baking supplies, baking tools, partyware, and celebration products. Serving hobbyists, home bakers, and professional cake decorators alike, CakeCraft offers an extensive range of products through its e-commerce platform and is committed to delivering exceptional customer experiences, industry-leading product selection, and continuous innovation within the baking and celebration market. As we continue to grow, we are investing in building a best-in-class digital marketing function to accelerate customer acquisition, customer retention, brand growth, and online revenue across the UK. This is an exciting opportunity to join a growing e-commerce business and play a pivotal role in shaping its future digital marketing strategy and performance. The Opportunity We are seeking an experienced Digital Marketing Manager with a proven track record in e-commerce marketing. The successful candidate will be responsible for developing and executing the company's digital marketing strategy while building and managing a dedicated in-house marketing team. This is a hands-on leadership role requiring both strategic vision and operational excellence. The ideal candidate will have experience growing e-commerce brands, managing cross-functional marketing teams, and delivering measurable commercial results. Role Overview The Digital Marketing Manager will be responsible for developing and executing the overall digital marketing strategy for CakeCraft UK. The successful candidate will build processes, establish performance metrics, manage internal specialists, and drive sustainable growth across all digital channels. The role requires a hands-on leader who can combine strategic thinking with operational execution and create a high-performing digital marketing department from the ground up. While specialist resources will manage day-to-day SEO, content creation, email marketing, influencer marketing, and creative execution, the Digital Marketing Manager will provide strategic direction, operational leadership, and performance oversight across all functions. The role will focus on ensuring all marketing functions operate in a coordinated manner through structured planning, content governance, campaign management, and performance oversight. Key Responsibilities Digital Strategy & Growth · Develop and execute Cake Craft's digital marketing strategy aligned with business objectives and revenue targets. · Own digital marketing performance against revenue, customer acquisition, retention, and profitability goals. · Identify opportunities to increase online visibility, customer engagement, and sales performance. · Develop annual, quarterly, and monthly marketing plans aligned with commercial priorities. · Drive sustainable growth through data-driven decision-making and continuous optimisation. Content & Campaign Management · Own the end-to-end content planning and campaign execution process across all digital channels. · Develop and maintain an integrated marketing calendar to ensure consistent content publishing and campaign delivery. · Coordinate seasonal campaigns, product launches, promotional events, and brand initiatives. · Ensure alignment between SEO, content, email marketing, influencer activity, and commercial objectives. · Establish content workflows, approval processes, and campaign management frameworks. · Drive consistency in brand messaging, content quality, and customer communications across all customer touchpoints. Team Leadership & Department Development · Build and lead Cake Craft's digital marketing department from the ground up. · Establish workflows, reporting structures, and performance standards. · Build systems, processes, and governance required to scale the marketing function effectively. · Foster a collaborative, performance-driven culture focused on continuous improvement. · Support future recruitment and team expansion as the business grows. Essential Requirements · 6–8 years of digital marketing experience, preferably within an e-commerce or direct-to-consumer (D2C) environment. · Minimum 3 years of experience in a leadership or managerial role. · Proven experience managing and developing marketing teams. · Demonstrated success in driving online revenue growth and customer acquisition. · Strong understanding of digital marketing strategy, content management, campaign planning and execution, SEO, email marketing, influencer marketing, and conversion rate optimisation, with the ability to lead specialist teams across these functions. · Experience creating marketing processes, workflows, reporting structures, and scalable operating models. · Experience working with marketing analytics and performance reporting tools. · Experience leveraging AI-powered marketing tools, automation platforms, and analytics solutions to improve efficiency, content production, customer engagement, and marketing performance. · Commercially minded with a strong focus on ROI and business growth. · Excellent communication, leadership, stakeholder management, and project management skills. Preferred Experience · Experience working within direct-to-consumer (D2C) brands, e-commerce businesses, consumer products, FMCG, lifestyle, home décor, or home furnishings sectors. · Experience managing multiple digital marketing channels and cross-functional marketing teams. · Experience with Shopify or similar e-commerce platforms is advantageous. · Hands-on experience with Klaviyo, Google Analytics 4, Google Search Console, SEMrush, Ahrefs, and other digital marketing platforms. · Experience building teams, processes, reporting frameworks, and scalable marketing functions from the ground up. Key Performance Indicators (KPIs) The successful candidate will be measured on: · E-commerce Revenue Growth · Organic Traffic Growth · Return on Marketing Investment (ROMI) · Campaign Delivery & Execution Effectiveness · Content Publishing Consistency · Team Performance & Department Development What Success Looks Like Within the first 12 months, you will: · Build a structured and scalable digital marketing function. · Establish clear team structures, responsibilities, and reporting systems. · Implement a consistent content and campaign planning process. · Create a reliable publishing cadence across all key marketing channels. · Improve alignment between SEO, content, email, influencer, and creative functions. · Increase organic traffic, customer retention, and online revenue. · Deliver measurable growth in e-commerce sales and profitability. · Create a marketing operating model that supports the long-term growth of Cake Craft. Why Join Cake Craft? · Opportunity to build and lead a digital marketing department from the ground up. · High level of ownership and autonomy. · Direct impact on business growth and strategy. · Work with one of the UK's leading e-commerce brands in the baking and cake decorating industry. · Career progression opportunities as the business scales. Location Requirement: This is a full-time office-based role. Candidates must be willing to work from either our London or Birmingham office.

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