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Job Description: We are seeking an experienced and results-driven Ecommerce Manager to join our team. The ideal candidate will have a strong background in e-commerce operations, digital marketing, and sales strategy. As the Ecommerce Manager, you will be responsible for overseeing all aspects of our online business, driving revenue growth, and optimizing the customer experience. Responsibilities: Develop and implement e-commerce strategies to drive sales, increase customer acquisition, and improve conversion rates. Manage all aspects of the e-commerce website, including product listings, pricing, promotions, and content updates. Monitor key performance indicators (KPIs) such as traffic, conversion rate, average order value, and customer retention, and take actions to optimize performance. Analyze sales data and customer behavior to identify trends, opportunities, and areas for improvement. Collaborate with cross-functional teams, including marketing, merchandising, and IT, to execute campaigns and initiatives that drive traffic and sales. Oversee the development and implementation of digital marketing campaigns, including email marketing, social media, and paid advertising. Conduct market research and competitor analysis to stay informed about industry trends and best practices. Manage relationships with third-party vendors, agencies, and partners to ensure the smooth operation of the e-commerce business. Stay up-to-date on e-commerce technologies, platforms, and tools, and make recommendations for enhancements and improvements. Provide regular reporting and insights to senior management on e-commerce performance, opportunities, and challenges. Requirements: Bachelor's degree in marketing, business, or a related field. Proven experience in e-commerce management, preferably in a retail or consumer goods industry. Strong understanding of e-commerce platforms, technologies, and best practices. Experience with website management, content management systems (CMS), and e-commerce platforms (e.g., Shopify, Magento, WooCommerce). Proficiency in digital marketing channels, including SEO, SEM, email marketing, and social media. Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions. Excellent communication and interpersonal skills. Strong project management and organizational skills. Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively. Benefits: Competitive salary and benefits package. Opportunities for professional development and advancement within the company. Dynamic and collaborative work environment. Flexible work arrangements, including remote work options. Employee discounts on company products. Paid time off and holidays.
Marketing Executive - B2B Technology & Cybersecurity Events (EDS Brands Ltd) Are you a marketing whiz with a passion for the dynamic world of B2B tech and cybersecurity events? Do you thrive in a fast-paced environment, crafting creative campaigns that drive results? Then EDS Brands Ltd wants YOU! About Us: EDS Brands Ltd is a vibrant and leading force within the B2B events industry. We're renowned for delivering best-in-class conferences that bring together the brightest minds in technology and cybersecurity. Fuelled by a collaborative spirit and a relentless commitment to excellence, we create experiences that spark innovation and connection. We bring together senior leaders from across the globe to exchange ideas, share best practices and forge connections at our exclusive summits, industry dinners and various other networking events. Our portfolio serves the industries finest, Chief Information Officers (CIO), Chief Information Security Officers (CISO), Chief Data Officers (CDO), Chief Financial Officers (CFO) and Chief Human Resources Officers (CHRO). The Role: As a Marketing Executive, you'll play a pivotal role in promoting our upcoming B2B technology and cybersecurity conferences. You'll be a strategic marketing mind, crafting compelling campaigns that generate excitement, attract high-calibre attendees, and contribute to the overall success of our events. Responsibilities: - Develop and execute comprehensive marketing campaigns across various channels (digital, social media, email, content marketing). - Manage and optimise our online presence, including website content, SEO strategy, and social media engagement. - Showcase your flair! Design and create engaging marketing materials (e.g., brochures, landing pages, email newsletters) to promote conferences. - Collaborate with the sales team to develop targeted lead generation strategies. - Analyse marketing campaign performance and generate data-driven insights to optimize future efforts. - Stay up to date on the latest marketing trends and technologies within the B2B events industry. - Support with event logistics as needed, such as speaker promotion and attendee communication. You're a Perfect Fit If You Have: - A strong understanding of marketing principles and best practices. - Proven ability to develop and execute creative marketing campaigns across various channels. - Excellent written and verbal communication skills. - Proficiency in marketing automation tools (e.g., HubSpot) and social media platforms. - A passion for the B2B technology and cybersecurity landscape (a plus). - The ability to work independently, manage multiple tasks effectively, and meet deadlines. - A data-driven mindset and a knack for analysing results and optimising campaigns. We Offer: - A competitive salary and benefits package to support your well-being. - The opportunity to work within a dynamic and collaborative environment. - Be part of a passionate team that's dedicated to delivering exceptional events. - Gain exposure to cutting-edge technologies and connect with leading industry figures. - See your creativity come to life and play a key role in the success of our B2B conferences. Ready to Champion Marketing for EDS Brands Ltd? If you're a marketing enthusiast with a strategic mind and a passion for the B2B tech and cybersecurity space, then we encourage you to apply! The EDS Brands team is excited to hear from you! Location: Office-based
As a marketing assistant focusing on distributing flyers and business cards to collect five-star reviews and increase visibility on Google, her role involves several key responsibilities: Flyer and Business Card Distribution: She will be responsible for physically distributing flyers and business cards in strategic locations frequented by the target audience. This could include busy shopping centers, community events, or relevant local businesses. Collecting Five-Star Reviews: Her task will involve encouraging satisfied customers to leave positive reviews on platforms like Google. This might entail reaching out via email, phone calls, or in-person interactions to request feedback and guide customers through the review process. Increasing Google Visibility: This aspect of her role requires her to employ various strategies to enhance the business's presence on Google. This could involve optimizing the Google My Business profile, ensuring accurate business information, responding to customer reviews promptly, and implementing SEO tactics to improve search rankings. Engaging with the Community: Building relationships with the local community is essential. She might attend local networking events, collaborate with other businesses, or participate in community outreach programs to raise awareness of the business and foster positive relationships. Enhancing Skills: In addition to her core responsibilities, she can dedicate time to further developing her marketing skills. This could involve online courses, workshops, or self-directed learning to stay updated on the latest marketing trends and techniques. Overall, her role as a marketing assistant is crucial for increasing brand visibility, fostering positive customer relationships, and ultimately driving business growth through effective marketing strategies.
You will be working alongside the Founder of the Company to ensure that we meet our sales targets. Your role will be to find and book sales meetings with prospective clients outbound sales activity, with minimum activity targets each week plus you will qualify and book all inbound enquiries. You will prepare for these meetings which will then be conducted by the Founder - with you in attendance. You will need to be very comfortable in quickly identifying potential clients and calling them to book an appointment to talk about their online requirements - you will need to understand our services and then what questions to ask to disturb complacency and have someone want to meet with us. Essentially, you are the ‘opener’ and the Founder is the ‘closer’. You will receive ‘on the job’ coaching in the sales meetings with a view to grow to the ‘closer’ over time (for the right person) 50% of your week will be self-generating new business activity. 25% of your week will be attending meetings alongside the Founder 25% of your week will be admin Our monthly sales targets are: £15,000 one off revenue £3,000 monthly retainers All coming from at least 3 new sales • Every month you will be responsible for sourcing, booking, prepping, and attending 12 new business meetings per month. • Out of these meetings you will complete at least 6 detailed proposals to present in a follow up sales meeting offering MML’s solution. • You will convert at least 3 of these into new clients. • Prepare detailed project descriptions to handover to the team effectively. • Be a point of contact for the project team throughout the onboarding process. • You will need to identify what activity you will need to do to create these 12 new business meetings each month. • Learn and understand who MML’s ideal client is, then; o 20 new ‘ideal’ clients and contacts identified and registered as leads on the CRM per week. o 50 phone calls to ‘leads’ database each week o 50 emails to ‘leads’ database each week o Follow up on previous contacts to build future pipeline. o 2 new ‘self-generated’ appointments booked every week. o 1 referred appointment booked every week. o Handle inbound enquiries on day of contact qualifying suitability and then booking a meeting. o Attend early morning business networking meetings. o Top 10 key account prospect list - minimum package of 80 hours per month. Minimum 1 phone call and 1 email per month to these clients. After 3 months no discussion then removed from list and replaced Sales process tasks This is the sales process from the point of a new business meeting being confirmed. • Meeting preparation • Site map • Keyword research based on site map. • Diary management – confirming meetings. • Attend new business meetings - led by Founder. • Take meeting notes. • Thank you email to client. • Prepare our proposal. • Confirm SEO package required with SEO team. • 2nd sales meeting to win new client - led by Founder. • No from client - understand the reasons why / can we negotiate? • Not sure from client - book 3rd meeting which will be led by the Founder. • Client goes quiet and not responding - 3 more phone calls, 3 emails then diaries for future point. • Yes from client - move to onboarding process. • Project notes - complete detailed and thorough notes on the client and their requirements in the project as a reference point for all team members to refer to. • Host internal handover meeting to share client knowledge and hand over the project seamlessly to the project team. • Liaise with the Project team to understand availability and then book Kickstart meeting with the client. • Set up direct debit agreement with the client. • Confirm kickstart meeting. • Follow up with the Client on any non-payment during the project. • Where needed by the Projects team. answer any client questions during the project. • Host a handover meeting to the Account Manager when the project complete. • Once project complete and customer confirmed happy, ask client to recommend any of their contacts to get a referral for a new business meeting.