Director of Admissions
hace 8 días
Wyncote
About the job We are currently seeking to fill our Director of Admissions position at the Philadelphia campus with a highly qualified and passionate individual. Job Title: Director of Admissions Department: Office of Admissions Location: Philadelphia, PA 19095 Employment Type: On-site (full-time) Position Summary The Director of Admissions provides strategic leadership and operational oversight for the Admissions Department. This role directs a team of staffs responsible for Marketing, Communication, Enrollment, Community outreach, Student services, and referrals. The Director collaborates closely with staff, department leaders, administration, and external referral sources and payers to ensure an efficient and student‑centered intake process. This position is accountable for departmental budgeting, policy and procedure development, Regulatory compliance, Service excellence, Data management, Lead management, Financial oversight, Regulatory compliance, and analysis. Additionally, the Director of Admissions serves as a key member of the senior leadership team, contributing to the development and execution of processes that support the strategic goals. Key Responsibilities: Lead Management & Sales Funnel Regulation • Develop and execute multi-channel lead generation strategies, including digital marketing, local healthcare partnerships, and community outreach., • Monitor and regulate the admissions sales funnel—from initial inquiry to orientation—to identify and resolve bottlenecks in the conversion process., • Execute marketing action plans to achieve targeted admission and referral goals consistently., • Manage the full intake process, including call volume, level‑of‑care evaluations, and crisis intervention where necessary., • Lead daily admissions meetings to review new referrals, pending admissions, follow-ups, and upcoming discharges or graduations., • Manage comprehensive data collection, reporting, and analysis to identify trends and drive continuous performance improvement. Enrollment & Regulatory Compliance • Analyze data to improve conversion ratios at every stage of enrollment., • Regularly audit the local and national nursing education market to ensure the school’s value proposition remains competitive., • Take full accountability for meeting or exceedingly quarterly and annual enrollment quotas for nursing programs., • Generate weekly and monthly reports for the School Management regarding lead volume, counselor productivity, and projected enrollment numbers., • Ensure all admissions processes comply with the State Board of Nursing (BON) regulations and federal FERPA privacy laws., • Coordinate with the clinical department to ensure all enrolled students have submitted necessary health clearances, background checks, and certifications before the start date., • Ensure the entire admissions process adheres to all state, federal, and accreditation standards (e.g., State Board of Nursing or Joint Commission). Student Services, Relationship Management & Communication • Oversee the admissions calling team, ensuring high-volume, high-quality outreach that is both persuasive and empathetic to the challenges of nursing students., • Ensure the admissions team provides comprehensive guidance on nursing prerequisites, clinical requirements, and career pathways., • Promote a culture of service excellence, ensuring the admissions process remains student-centered, empathetic, and professional., • Constantly refine the "first impression" experience for prospective students or patients to reduce friction and increase enrollment satisfaction., • Maintain strong, consistent communication with the Marketing team to address referral source needs or concerns., • Build and maintain robust professional relationships with external referral sources and payers., • Coordinate seamlessly with clinical staff, nursing, and administration to ensure a smooth transition for new admissions., • Educate and support staff members to ensure they are fully compliant with the intricacies of the admissions process. Financial Oversight & Regulatory Compliance • Prepare and manage the annual admissions department budget, marketing spends, and event costs., • Evaluate the Return on Investment (ROI) for various lead sources (e.g., Facebook ads vs. nursing career fairs) to reallocate funds effectively., • Work with the Accounts and Financial Aid office to strategically use institutional scholarships to drive enrollments., • Verify all financial information and insurance/payer data accurately prior to admission to support the institution's revenue goals., • Manage the departmental budget, ensuring efficient use of staffing and resources., • Develop and maintain departmental policies, procedures, and workflows to maximize efficiency and compliance. Strategic Leadership & Operational Oversight • Report directly to the President regarding departmental progress, enrollment trends, and organizational alignment., • Lead and oversee the daily operations of the Admissions Department, including supervising counselors, specialists, and support staff., • Contribute to the institution’s long-term strategic planning as an active member of the senior leadership team., • Provide direct oversight for specialists handling patient access and behavioral health assessments to ensure appropriate student placement. Qualifications: • Bachelor’s degree required; Master’s degree preferred (Higher Education Administration, Finance, Business, or related field)., • Strong organizational skills, attention to detail, and the ability to manage multiple priorities in a fast-paced environment;, • A minimum of 3-5 years of relevant experience in admissions, education, or a related field;, • Excellent interpersonal, written, and verbal communication skills; confident and effective in both one-on-one and group settings;, • A proactive, customer-service mindset and comfort with goal-oriented, relationship-based outreach;, • A warm, engaging communication style and the ability to connect authentically;, • Ability to foster a culture of collaboration, creativity, and shared purpose among colleagues and campus stakeholders;, • Proficiency in Microsoft Office and familiarity with student information systems;, • Discretion and professionalism in managing sensitive information;, • Strong organizational skills and attention to detail, • Excellent communication and professional telephone skills, • A minimum of three (3) years of managing a professional team and responsible for staffing, budget, and process improvements., • Adept with technology and competence with student information systems including but not limited to CRMs and ERPs., • Must have commitment to working in a team setting.