Marketing Events Manager
6 days ago
Stamford
Job Description About TouchCare TouchCare is a healthcare concierge service dedicated to simplifying the complexities of health insurance and the healthcare system. By assigning each member a personal assistant, TouchCare helps resolve billing issues, coordinate with providers, and save individuals time and money. Committed to providing a healthier understanding of healthcare, TouchCare makes navigating healthcare more convenient and stress-free for its users. TouchCare is looking for a highly organized and results-driven Marketing Events Manager. This is an ideal role for someone who thrives in both strategic planning and hands-on execution. You will own the planning and execution of virtual and in-person events that drive brand awareness, pipeline growth, and client engagement. Reporting to the Marketing Director, this role owns the strategy, development, and execution of TouchCare's event program as a core marketing and growth channel. This role is responsible for bringing the TouchCare brand to life through high-impact virtual and in-person experiences that drive engagement, generate pipeline, and strengthen relationships with brokers, employers, partners, and members. This individual will build and execute both TouchCare-owned and partner-driven events from concept through completion—owning content direction, audience strategy, logistics, and performance. They will work cross-functionally with marketing, partnerships, product, and operations teams to ensure seamless execution, while maintaining full ownership of timelines, deliverables, and results. This is a unique opportunity to get a front-row seat at a high-growth startup. You will work alongside experienced operators in a B2B environment on a mission-driven product—and play a key role in building a scalable events strategy that supports company growth. RESPONSIBILITIES • Own the strategy, planning, and execution of TouchCare's event portfolio (virtual and in-person), including both owned and partner-driven events, • Conceptualize and build TouchCare-owned events from the ground up, including:, • Event themes and content direction, • Target audience definition (brokers, employers, members, partners), • Format selection (webinars, panels, roundtables, in-person events), • Develop event plans aligned with marketing and growth goals (lead generation, engagement, brand awareness), • Manage all event logistics (hotels, venues, restaurants), including timelines, vendors, platforms, run-of-show, and day-of coordination, • Own end-to-end execution of events from planning through post-event follow-up, • Coordinate with internal teams (content, design, ops) to develop and deliver all event materials (emails, landing pages, decks, promotional assets), • Own all deadlines, submissions, and deliverables across internal and external stakeholders, • Identify, recruit, and secure speakers, panelists, and guests aligned with event goals, • Prepare and brief speakers to ensure high-quality, cohesive content and delivery, • Manage relationships with partners involved in co-hosted or sponsored events, • Partner with marketing to drive event promotion across channels (email, social, partnerships), • Define target audiences and support registration strategy and messaging, • Own post-event follow-up strategy in partnership with lifecycle and revenue operations teams, • Track and report on event performance, including:, • Attendance and registration rates, • Leads generated, • Conversion to pipeline/opportunities, • Engagement metrics, • Event costs and ROI, • Analyze results and provide recommendations to improve future events and overall impact, • 5+ years of experience in event marketing, field marketing, or event management (B2B preferred), • Experience planning and executing both virtual and in-person events corporate events, • Strong project management and organizational skills with attention to detail, • Experience working cross-functionally with marketing, sales, and external partners, • Ability to manage vendors, budgets, and timelines effectively, • Strong communication skills and ability to manage multiple stakeholders, • Data-driven mindset with experience measuring event ROI and performance, • Comfortable working in a fast-paced, high-growth environment, • Experience in healthcare, benefits, or HR tech is a plusWHAT WE VALUE, • We strongly believe in the value of growing a diverse team and encourage people of all backgrounds, genders, ethnicities, abilities, and sexual orientations to apply., • We value high performing, creative individuals who are excited to dig into problems and opportunities. You must be a self-starter., • We believe in individuals being their whole selves at work. We commit to this through supportive health care, unlimited PTO, and generous parental leave. TouchCare is made up of a fun, supportive team that respects each other Why Join Us? • Professional Growth: Gain exposure to diverse accounting functions and portfolio company, • management., • Collaborative Environment: Work closely with a supportive team that values your contribution., • Fast-Paced & Rewarding: No two days are the same in our deadline-driven, high-energy office. Work Environment • Location: This position will be in-person, 5 days a week in the Stamford office.