Marketing Manager
2 days ago
Sacramento
Job Description This May Suit You Perfectly! Are you a creative, dynamic, and results-driven marketing professional who thrives in all aspects of marketing? Demmon Partners is looking for a Marketing Manager to lead the marketing strategy for our residential apartment communities. As our Marketing Manager, you will play a key role in growing occupancy, increasing revenue, and elevating brand awareness across our portfolio. You’ll report directly to the COO and serve as a strategic thought partner to the Partners, Regional Manager, and Community Managers. Who We Are Demmon Partners owns and manages seven beautiful rental communities across Sacramento, Citrus Heights, Folsom, and Rocklin. Our properties are designed to support and enrich our residents’ lifestyles—offering pools, cabanas, spas, saunas, fitness and yoga centers, sports courts, kid’s playgrounds, a dog park and grooming station, a movie theater, and business centers with work pods. Our culture reflects an unwavering commitment to providing the best living environment and services. Learn more at What You Get • Compensation: $ $90,000 to $110,000 annual salary (DOE) + annual performance bonus. Marketing Management • Develop and execute campaigns and go-to-market strategies., • Recommend and manage budgets, pricing alignment, and lead-generation initiatives; prepare variance reports and performance analytics., • Conduct ongoing market and competitor research., • Oversee third-party platforms (e.g., Zark, J Turner, AI leasing)., • Support centralization initiatives and track KPIs (lead sources, conversions, occupancy, ROI, digital analytics)., • Adjust strategies based on performance data and trends., • Lead digital initiatives including SEO/SEM, paid ads, social media, copywriting, and reputation management., • Manage websites, ILS listings, CRM systems, call centers, and automation platforms., • Oversee physical marketing (signage, collateral, maps, swag, sales tools)., • Manage brand identity at both corporate and property levels (brand kits, amenity activations, sensory branding)., • Direct production of visual assets, promotional materials, and advertising collateral., • Lead creative development with agencies, photographers, and consultants., • Organize corporate and community-level events., • Train on-site teams in marketing tools, sales strategies, and branding standards., • Ensure a seamless leasing process from inquiry to move-in; conduct stress tests and Mystery Shops., • Partner with property managers, regional leaders, and asset managers to hit occupancy and revenue goals., • High school diploma or equivalent (required)., • Sacramento-based, with the ability to work from our Sacramento office and travel regularly to property sites (required)., • Bachelor’s degree in Marketing, Business, Communications, or related field (preferred)., • 7+ years of progressive marketing experience, including 3+ years in a leadership role within multifamily, real estate, or related industry., • Proficiency with Microsoft Office Suite and industry systems (Yardi, Entrata, RealPage, Knock, RentCafe, HubSpot, etc.)., • Expertise in digital marketing (Google Ads, SEO, social media, automation tools)., • Experience managing branding, creative assets, and multi-channel campaigns., • Excellent writing, copyediting, and proofreading skills., • Strength in content marketing, analytics, and optimization., • Ability to thrive in an entrepreneurial, fast-paced, and evolving environment., • Strong leadership, collaboration, and coaching skills., • Exceptional project/time management with attention to detail., • Strategic thinker with problem-solving skills and a solutions-oriented mindset., • Valid driver’s license, safe driving record, and current auto insurance (required)., • Able to lift up to 15 lbs. as needed. How to Apply Please send your cover letter and resume to Company DescriptionFrom our on-site professionals to our corporate executives, the team at Demmon Partners is driven by making a difference in the lives of our residents. We believe that home is so much more than just a place to live – it’s an experience. We continually work – and succeed – at providing unique, high-quality apartment homes for our residents. Alongside a beautiful home are convenient and appealing amenities, a prime neighborhood location, and incredible customer service across the board.From our on-site professionals to our corporate executives, the team at Demmon Partners is driven by making a difference in the lives of our residents. We believe that home is so much more than just a place to live – it’s an experience. We continually work – and succeed – at providing unique, high-quality apartment homes for our residents. Alongside a beautiful home are convenient and appealing amenities, a prime neighborhood location, and incredible customer service across the board.