112 Best video content creator Jobs in New York, New York (August 2026)

Head of Creative Content / Creative Director

13 days ago

New York

Job Description YAMU Media is looking for a Head of Creatives based in the United States to join our leadership team. Please see our job description below and follow the application instructions if interested Job Title: Head of Creative Content / Creative Director Why Join YAMU Most creative leadership roles ask you to manage a team and protect a brand's aesthetic. You oversee quality, run reviews, maintain standards, and present work to stakeholders who evaluate it on how it looks. That is not this role. At YAMU, you are building the creative function that directly drives revenue for high-growth ecommerce brands. Your department does not support the paid media team -- it partners with it. Your output is measured by ROAS, hold rate, and conversion, not by whether leadership likes how the ads look. You will hire the team, set the testing frameworks, define what winning creative means at scale, and build the infrastructure that produces it. This is a rare opportunity to build a creative organization from the ground up, with the budget, the data infrastructure, and the talent network to do it right. If you have spent years running other people's creative functions and know exactly how you would do it differently, this is where you prove it. Job Overview We are hiring a Head of Creative Content to own the entire creative function at YAMU Media -- from strategy and testing to production and team building. This is not a creative director role where you oversee aesthetics. This is a revenue-generating leadership role where your department's output is measured by ad performance, not by how good the creative looks. The right person has built creative systems at scale, knows how to produce winning ads across every major format, and has the judgment to know when to produce internally and when to source externally. You will report directly to leadership and be accountable for the creative output that runs across our brands' paid media campaigns. You will build the team, own the process, develop the testing strategy, and ensure that every piece of creative your department produces is engineered to perform. Key Responsibilities Own the creative strategy across all brand accounts -- define the direction, set the standards, and hold the team to them Build, hire, and manage the creative department -- including editors, scriptwriters, designers, and any specialist roles the function requires Oversee all creative production from brief to final delivery, ensuring every asset is optimized for performance before it goes live Develop and run creative testing frameworks -- structured hypothesis testing across hooks, formats, audiences, and offer angles, with documented learning from every test Make the call on when to produce internally and when to source externally -- UGC agencies, VSL creators, street interview vendors, high-production studios -- and manage those vendor relationships when sourcing out Establish and maintain a library of winning creative, organized by format, hook type, performance outcome, and brand vertical Collaborate with paid media strategists daily -- creative decisions must be informed by what the data is showing in active campaigns Present creative strategy and performance insights to brand leadership and internal stakeholders with clarity and confidence Set the bar for what good means in this department -- and hold everyone in it to that bar Must Understand Hook rate: what causes someone to stop scrolling and what causes them to keep going within the first two seconds Hold rate: how editing, pacing, narrative structure, and visual choices affect how long a viewer stays in the video Thumb-stop ratio: how to engineer the opening frame and first second to interrupt autopilot scrolling Attention psychology: how the brain processes information in a short-form video environment and how to use that to hold attention longer Re-hooks: how to rebuild attention mid-video when drop-off is expected, and when a re-hook is needed versus when the pace is sufficient Pattern interrupts: how visual, auditory, and narrative changes reset attention, and how to deploy them without breaking the creative's narrative flow Caption strategy: how caption design, timing, and emphasis affect both retention and accessibility -- this is an editorial decision, not a design task Buyer psychology: how to sequence pain points, desire, social proof, and urgency to move a viewer from awareness to intent Creative testing: how to structure tests that isolate variables so the results are actually readable -- not just running two ads against each other and calling the winner Creative Formats You Must Command You have produced winning ads in every format below and can speak to what makes each one work and when to use it: UGC: creator-led content that feels native to the platform and drives conversion without feeling like an ad Founder content: direct-to-camera from a founder or spokesperson, built around authority and trust Testimonials: structured social proof that moves beyond "I love this product" into specific, credible, verifiable claims High-production commercials: polished, brand-forward creative for accounts where production value serves the positioning Low-production ads: intentionally raw creative that outperforms polished alternatives in certain audiences and offers Comedy: humor as a conversion tool -- not for entertainment, but because it creates positive association and lowers purchase resistance Persona-specific ads: creative engineered for a specific audience segment, not a broad appeal version of the product VSLs: long-form video sales letters structured for retention across extended runtimes Problem and solution ads: narrative-driven creative that leads with a pain point, deepens it, and resolves it with the product Product demonstrations: showing the product in action in a way that answers the viewer's buying objection before they can form it Native social content: creative that is indistinguishable from organic content on the platform and uses that invisibility to drive performance AI at YAMU AI is not a bonus skill at this level. We are building AI-native creative infrastructure across the function, and the Head of Creative is the person who designs and runs it. The right candidate is already using AI to accelerate script generation, asset variation, hook testing, brief creation, and creative performance analysis. In your application, describe specifically how you use AI in your creative workflow today. Generic claims will not be considered. Requirements Minimum 5 years in creative strategy and production for paid social advertising, with at least 2 years in a leadership or department head role Proven track record of building or scaling a creative department that produced winning ads at volume -- not managing a small team or freelance roster Portfolio of winning ads with performance data required -- you must be able to show what your creative produced in terms of revenue, ROAS, and performance benchmarks Minimum two case studies demonstrating direct impact of your creative strategy on a high-growth ecommerce brand's paid media performance References required -- at least one reference from someone who can speak to your leadership of a creative team and one who can speak to your creative performance results Proven experience with Meta advertising creative at scale -- you have managed or overseen creative for accounts spending significant monthly ad budget on Meta Experience with high-growth ecommerce brands in a direct-to-consumer context Demonstrated ability to build and lead teams -- this is the core of the role, not an add-on Existing network of high-performing creative specialists -- editors, scriptwriters, UGC agencies, VSL producers, and external vendors -- that you can activate immediately Strong written and verbal communication skills -- you will be presenting to brand leadership and internal stakeholders Based in the United States. This role requires US-based presence Your Attributes You have built something before, not just managed it. You know the difference between inheriting a creative function and building one from scratch, and you prefer building. You read performance data the way a media buyer does. Hold rate, hook rate, ROAS -- these are not metrics you receive from someone else. They are inputs you use to make creative decisions before anyone asks you to. You have strong creative opinions and the results to back them up. You do not lead by consensus. You set the standard, communicate it clearly, and hold the team to it. You hire people who are better at their specific craft than you are in that discipline. You are not threatened by that. Iit is how you build a department that wins. You understand that speed is a creative discipline. You have built systems that produce volume without sacrificing quality, and you know the difference between a process that scales and one that just looks organized. You communicate with paid media strategists as peers. Creative decisions are informed by data. You do not present finished work and defend it -- you use performance signals to shape what gets made next. You are energized by building something that does not exist yet. The absence of a playbook is an opportunity, not a blocker. Bonus Skills Experience building creative departments from scratch rather than inheriting an existing team Track record of producing creative across multiple brand verticals simultaneously, not just deep expertise in one category Experience presenting creative strategy and testing results to board-level or investor-level stakeholders Familiarity with TikTok Shop creative formats and how performance editing differs from standard paid social Salary: negotiable based on experience and demonstrated results. Salaries at YAMU are uncapped and are periodically reviewed and increased based on performance and market conditions. After six months of employment, you will be eligible for commission , adding an additional layer of financial growth and reward. About YAMU: YAMU Media is a US-based demand-generation agency. We work with B2B SaaS companies, ecommerce brands, and local businesses from $1M to $20M ARR. Our services include paid media, SEO, CRO, email marketing, and web development. We are fully remote and operate on EST hours. To learn more about us and our process, please visit our website: yamumedia.com

Sircle Media Talent Pool

26 days ago

New York

Job Description While we may not be actively hiring for the role that best suits you, we’d still love to meet you and get to know you. An opening could pop up at any time, and applicants to our talent pool may have the opportunity to be a step ahead in the process when that happens. When you submit an application here, yours will be one of the first we review when we do have an opening. So if you are a social media manager, photographer, or motion graphic designer (see below for specifics on each role) who geeks out on CPG, is excited by everything you see going on at Sircle, and want to make it a goal of yours to join the Squad one day, fill out our application form here! Disclaimer: By submitting an application to our talent pool, you are not applying to an open position that we are actively hiring for, and you may not be contacted right away. You also may be contacted to meet for an informational interview to get to know you better before we start the interview process for a future position. Social Media Manager (SMM): Your day-to-day will include running point on content, engagement, and growth strategies and tactics for up to three food, beverage and/or spirits clients. Candidates need to excel at project and team management, as we will support you with a full creative team (video, photography and graphic design), paid social analyst guidance, an influencer management department, and a group of directors to help ensure that you stick the landing for the brands you work with. Competencies (where you shine): You are a highly-organized individual with a keen eye for the details and a passion to do great things with your workdays. Inspiring high-performing, collaborative and productive teams is where you shine - you’re a master conductor when it comes to generating excitement, consensus and purpose both within internal teams and amongst client partners. • You have an ego-free personality and thrive when working with a highly motivated team., • You have a strong and deep understanding of social-digital platforms, and emerging tech. Experience with Asana, Trello, and Iconosquare is a major advantage., • You are proactive, not reactive. You see hurdles and improvements miles away., • You can evaluate the feasibility of complex programs or campaigns and help steer the ship towards success., • You’re a problem solver at heart who always seeks to find a win-win solution., • You excel at giving feedback, grounded in empathy and respect for others., • You’re agile and adapt at managing multiple projects at once., • You’re a role model and a teacher, creating the conditions for your team to grow and thrive. Responsibilities The best Social Media Manager has an innate ability for doing, for making, and for running the show. By this, we mean exemplifying a "roll-up your sleeves and get'er done" attitude while thinking proactively about how to improve the process at every step. Client Management: Act as the primary point of contact for up to three clients. Manage relationships artfully, and build trust and confidence while positioning Sircle Media as a strategic resource and partner for business growth. • Account Management: As an SMM you are responsible for quality control for all client deliverables. Ensure that project information and deliverables are accurate, complete, and timely. Deliver top-quality metrics and reporting focused on business impact and actionable insights., • Strategic planning: Responsible for all elements of the strategic planning process: creative development, executing collaborations with brands and influencers, flawless client presentations and tactical implementation. Recommend strategic programming to drive business to meet/exceed forecasts while executing programs within budget. And the ability to identify opportunity and drive home additional business., • Team Management: Direct and assign tasks as needed across design, paid, associate and intern teams; monitor flow of all jobs. Act as a mentor and leader, providing regular feedback., • Cross Team Collaboration: Collaborate with other SMMs to cross-pollinate best practices and learnings for the benefit of other client accounts. Collaborate closely with the Social Media Director for strategic direction and guidance of your accounts. The non-negotiables • Experience working in marketing with a CPG or spirits brand (agency and/or brand-side), • Expert-level reporting and analytics skills, with the ability to make the numbers tell a story and interpret metrics for executive-level stakeholders., • Proven ability to act as a consultant to Director and C-Level executives., • Deep understanding of leading-edge social, content, and influencer marketing practices and activations within the industry., • Experience in creating TikTok videos, either personally or for a brand, that follow top trends and tell a story, • Experience pitching and negotiating with influencers a plus, • A genuine passion for the health and wellness space, • Strong project management skills when it comes to overseeing multiple accounts, • Confidence in a client-facing role so you can answer any question about social media in a professional manner while also maintaining a “bro-out” type relationship with them, • Ability to delegate tasks across multiple departments to get the job done, • A problem solver - if you see an issue, you’re already thinking about a solution Photographer (Creative Lead): As a creator with Sircle Media you will be working directly with clients and our in-house team of creators to concept/ideate for a wide range of brands, stage, photograph and edit a large range of products, and provide art direction to other creators/designers on the team. The ideal candidate will be able to grow into a role in which they will be the main creative point of contact and will speak with and present content directly to clients and report their feedback to the team. We only want candidates who can provide a portfolio with examples of photos and videos created for products, especially in the CPG, beverage or Spirit verticals. Our ideal candidate is smart, social and easy going. We like collaborators, thinkers and idea sharers. We don't just want order takers. We want people who want to proactively contribute. Responsibilities: • Product photography for multiple brands, • Collaboration with Social Media Manager partners, • Collaboration with other creatives across disciplines to bring ideas to life, • Concept and asset ideation, • Prop sourcing, • Editing/retouching photos, • Understanding and implementing clients’ brand guidelines, • Inventory of products, • Sometimes being in front of the camera (hands/torso- no faces required), • Providing art direction and creative feedback to other creatives/designers on the team Desired Skills/Qualifications: • Client facing experience, • Strong presentation skills, • Time management and ability to organize your own schedule, • Basic proficiency in stop motion, • Memory/data organization, • DSLR (full frame preferred) or Mirrorless camera, • Studio lighting (strobe or continuous), • Proficiency in CaptureOne, Photoshop, Lightroom, • Basic food styling, • Project Management tool experience is a plus (Asana, Slack, Basecamp), • Videography (studio and/or UGC)-being able to stage and shoot micro content scenes for brands is a plus, • Graphic Design - not required but a bonus skill Motion Graphics Designer A Motion Graphics Animator will be responsible for creating short form motion graphics and 3D product animations to help develop and expand our client’s presence across new and existing platforms. We have a full creative team to help support and supplement the role and we also give candidates a ton of autonomy to be their most creative self. The right candidate must be excited about working with emerging brands to tell their story and share their journey. They should be someone who already follows brands they admire on social, and is always thinking about ways they’d elevate their content. They must also have a desire to tackle new content trends, rather than just playing it safe and going along with old ones. This candidate must have demonstrated experience in creating motion graphics and graphic design for products. It is a must to have a strong understanding of how to translate a brand’s unique look and feel into these animations and be able to work with minimal supervision. Excellent people skills to be able to interface with clients for feedback and approvals as well as good time management skills are a must. We are not looking for a character animator for this role, rather someone who can create content that looks like the work found on our website and Instagram account. Responsibilities • End-to-end production of social media content, including creative (graphics, video, and curation) with access to an in-house studio, equipment and cross-functional support from a team of designers for projects within a timely turnaround., • Support community management with proactive ideation and implementation of high-quality assets, • Constantly coming up with new, out-of-the-box ideas to make our clients known as a producer of engaging, relatable content Requirements • 1-2 years in a fast-paced design job, internship or freelance position being an owner of creating successful, innovative social content, • A knack for creating and identifying compelling content and clever concepts, • You're witty, get online culture and how brands use social networks, • You're a self-starter who is interested in identifying and creating your own projects while working well with a team, • You spend most of your day in, After Effects, and are very familiar Illustrator, Premiere Pro, Photoshop, • You know how to do 3D animation in either Blender or Cinema 4D. You are aware of the entire production pipeline from modeling to rendering/compositing in After Effects., • Strong graphic design and animation skills, and interest in branding, • Experience creating daily video content for social platforms, • Strong understanding of how to make impactful micro-content for specific audiences and platforms, • Understands the ins and outs of making video content for social platforms (sequence settings, key-framing, captioning graphics), • You have a very strong work ethic, positive attitude, • You are able to adapt to change quickly, • Strong communication skills comfortable asking for feedback and or trying to move projects in different creative directions Bonus - you are someone who always finds time for your passions, whether or not they are related to your day job!

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