Sales Development Representative
2 days ago
Newcastle Upon Tyne
Central Employment are working with a growing technology organisation looking to appoint a driven and commercially focused Sales Development Representative. This is a key frontline role responsible for generating new business opportunities, engaging senior decision-makers, and building a strong pipeline for the sales team. You’ll play a critical role in identifying and qualifying prospects, particularly at C-suite level, within target B2B markets. Key Responsibilities:- • Lead Generation & Prospecting, • Identify and engage new B2B prospects within defined target sectors, • Execute outbound activity including cold calling, email outreach, and LinkedIn engagement, • Build and maintain a consistent pipeline of qualified opportunities, • Client Engagement, • Confidently engage with C-level and senior decision-makers, articulating value propositions clearly, • Qualify inbound and outbound leads against agreed criteria, • Book high-quality meetings and hand over opportunities to the sales team, • CRM & Pipeline Management, • Accurately log all activities, leads, and customer interactions within the CRM system, • Maintain up-to-date records of prospect engagement and pipeline progression, • Track performance metrics and contribute to reporting insights, • Collaboration & Campaign Support, • Work closely with marketing and sales teams to support campaigns and outreach initiatives, • Follow up on marketing-generated leads and nurture prospects through early-stage touchpoints, • Provide feedback on lead quality, messaging, and campaign effectiveness Key Skills & Experience:- • Proven experience in a B2B telemarketing, SDR, or business development role, • Experience speaking with C-level executives and senior stakeholders, • Strong communication and persuasion skills, particularly over the phone, • Experience using CRM systems to manage leads and activities, • Highly organised with strong attention to detail and follow-up discipline, • Resilient, target-driven mindset with a proactive approach to outbound sales Desirable Experience:- • Experience within managed services, IT, SaaS, or technology sectors, • Understanding of IT services, cloud solutions, or digital transformation offerings, • Exposure to structured sales methodologies and lead qualification frameworks