39 Best fashion copywriter Jobs in London (July 2025)

Social Media Manager / Content Creator Full Time / Part-Time

About: Gini London is an independent women's clothing brand based in London. Job Description: Gini London is looking for a creative individual to take charge of our social media presence, creating engaging content for brand promotions and product lines across various platforms. Stay ahead of the latest fashion and social media trends and bring Gini’s vision to life with your creative and excellent communication skills. Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement through our social media platforms. Key Responsibilities: - Develop and execute social media strategies to align with business goals. - Create engaging content tailored to each client's target audience, including posts, videos, and graphics. - Monitor social media channels for trends and opportunities to increase engagement. - Manage social media advertising campaigns to maximise reach and ROI. - Analyse performance metrics and prepare regular reports on the effectiveness of social media campaigns. - Create an email marketing calendar and action regularly. - Stay up-to-date with the latest trends and best practices in social media marketing. - Create channel-specific content for our running social channels focusing on ‘Lo-Fi High Impact Video Content’ across TikTok, Instagram & YouTube shorts. - Identify TikTok / Instagram trends and ensure we are reacting to these to help drive the growth of the social accounts. - Shoot fast-paced, dynamic video content using the latest iPhone 14ProMax Collaborate with the Creative team to ensure our campaign and social-specific shoots capture social-first content. - Receiving image and video briefs from different departments across the business and concept video ideas & treatments that deliver against the objectives - Concept original content ideas using new techniques to present products creatively that inspire our audiences to purchase. - Analyse the results of social content in collaboration with the wider social team and feed into weekly, monthly and campaign reports. - Collaborate with social team to build social trend reports, focusing on industry and social trends, tech updates, key competitors and visual references for social content. Qualification / Skills: - Proven work experience and knowledge of online fashion marketing. - Hands-on experience in content management for fast-changing women’s fashion. - Excellent copywriting skills and ability to deliver creative contents for various Social channels. - Proven work experience with influencers. - Excellent communication skills - Analytical and multitasking skills

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Three Pioneers Limited

We are seeking a passionate and creative Marketing Executive to help drive brand engagement and expand our reach in the Chinese and global luxury markets. This role blends marketing expertise with a deep understanding of luxury fashion to attract high-net-worth clients, develop compelling campaigns, and stay ahead of industry trends. ** Key Responsibilities** Marketing & Campaigns - Develop and execute digital and offline marketing campaigns, including social media, email marketing, influencer collaborations, and event promotions. - Tailor marketing strategies to resonate with Chinese luxury consumers and global high-net-worth individuals. Content Creation & Brand Storytelling - Create visually striking and engaging content—including copywriting, visuals, and videos—for platforms such as WeChat, Instagram, Little Red Book (Xiaohongshu), and other digital channels. - Ensure brand messaging aligns with luxury aesthetics and high-end clientele preferences. Market & Trend Analysis - Monitor global fashion trends, competitor activity, and cultural insights to inform marketing strategies and stay ahead in the luxury industry. - Provide insights on Chinese luxury consumer behavior and emerging market shifts. Client Engagement & Collaboration - Work closely with the sales team to refine customer personas and ensure campaigns are tailored to key demographics. - Support initiatives that enhance customer loyalty and brand prestige. Data & Performance Optimization - Track and analyze campaign performance using Google Analytics, social media insights, and other data tools to measure effectiveness and optimize strategies. - Adjust marketing tactics based on data-driven insights to maximize ROI. Requirements - Education: Bachelor's degree in Marketing, Fashion, Business, or a related field. - Experience: 1–2 years in marketing, preferably in luxury fashion or premium lifestyle industries (relevant internships also considered). - Luxury & Fashion Knowledge: Strong understanding of high-end fashion brands, consumer behavior, and trends in both Chinese and global markets. - Language Skills: Fluent in English (written & spoken); Mandarin and/or Cantonese proficiency is a strong plus. - Soft Skills: - Creative thinker with a strong eye for detail and aesthetics. - Culturally aware and able to navigate the nuances of luxury consumer preferences. - Strong organizational and multitasking abilities in a fast-paced environment. Why Join Us? - Work with a team passionate about luxury fashion and international markets. - Gain hands-on experience in a dynamic and rapidly growing company. - Be at the forefront of luxury marketing strategies for high-net-worth Chinese and global clients. - Opportunity to grow within the company and refine your expertise in high-end fashion marketing.

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