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Closing Date:10th December Location: Nottingham or Manchester Full-Time Contract: FTC until September 2026 Recruitment Partner: Frankie McCallister-Lyas Overview: The Performance Media team sits within our Marketing department and are responsible for driving forward the Paid Media Strategy for Boots UK covering performance marketing channels such as PPC Affiliates Display and Paid Social. PPC is a key Performance Media channel for the business generating millions in Revenue every year. As a key growth channel we are looking for a new PPC Executive to join the expanding Performance Media team and play an active role in the channel activation and levelling up. Working alongside your PPC peers internally and working with Agency experts externally you will be responsible for the day-to-day running of our PPC activity for Boots UK. We are looking for someone with a keen eye for detail who loves Paid Search and the world of Digital Marketing to drive performance while identifying areas of optimisation and growth. Key Responsibilities: Direct hands-on management of one of the UKs most sophisticated Paid Search accounts identifying regular points of optimisation and bidding adjustments finding the right balance between volume and efficiency. Supporting on key ground-breaking Paid Search projects such as the integration of new technology changes in how we bid or building out even further Shopping sophistication. Youll work to understand the effectiveness of our Paid Search investment through utilising measurement tools such as Google Analytics and producing daily and weekly performance reports with valuable actionable insight. Working with the wider Performance Media team youll ensure the right promotion is put in front of the right customer at the right moment of Conversion maximising the effectiveness of our lower funnel activation. Proactive contribution to the development and implementation of the PPC strategy working with the Paid Search team and Agency to define and deliver. What youll need to have: Hands on experience of managing PPC activity either at an agency or Brand with experience in SA360 Google Analytics Google Ads and PMAX. Strong analytical skills ability to interpret performance data into an actionable story to inform decision making and optimisation. A growth mindset focused on unearthing new opportunities identifying problems and solving them. Confident stakeholder management being able to communicate and build relationships with internal teams across Marketing Ecommerce Finance and external Agency contacts An energy and passion for Digital Marketing and the ever evolving world of Search. Why Boots: Youll be joining a company that is evolving and always looking to improve. We foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. Were proud to be an equal opportunity employer passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. As the heart of everything we do at Boots its with you we can change for the better. To find out more about life and careers at Boots click here. Our benefits: Boots Retirement Savings Plan Enhanced maternity/paternity/adoption leave pay Discretionary annual bonus Generous employee discounts Flexible benefits scheme including discounted gym membership life assurance activity passes holiday buying and much more. We have a great range of benefits in addition to the above that go beyond salary and offer flexibility to suit you; click here to view our full list of company benefits (all rewards and benefits are subject to change and eligibility). *Please note any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate. Whats next: If your application is successful our in-house recruitment team will be in touch to arrange an interview and to answer any initial questions you have. If you have not been successful on this occasion youll be notified by email. We are always open to discussing possible flexible working options and what this may look like for you including job share and reduced hours. If you require additional support as part of the application and interview process we are happy to provide reasonable adjustments to help you to be at your best. Keywords PPC Executive Performance Media Key Skills Facilities Management,C,JavaScript,Application Programming,Control Engineering,Air Conditioning Employment Type : Full Time Experience: years Vacancy: 1

Closing Date: 28th November Location: Manchester or Nottingham Contract: Permanent Full-Time Recruitment Partner: Frankie McCallister-Lyas Overview: Boots UK Performance Media are an award-winning in-house team responsible for driving a large % of online and offline growth for our Retail business through best-in-class online advertising strategy and activation. Recently in-housed in 2024 were building one of the UKs most successful innovative brand-side teams through bringing together industry leading talent with the very best tech & AI solutions. As a Performance Media Tech & AI Specialist youll help shape and deliver the next phase of transformation across our performance media channels. Youll drive the implementation of automation and AI solutions optimise our technology stack and work closely with some of the biggest names in media and tech - including Google Meta Smartly Jellyfish and AWIN. Your work will directly power revenue growth increase efficiency and elevate how we activate across Paid Search Paid Social Affiliates and Display. Key Responsibilities: • Working in close partnership with the Performance Media channel teams drive the delivery of our Tech & AI roadmap by proactively identifying opportunities for advancement., • Using your Digital Marketing knowledge: Scope define and drive Tech & AI programmes with our Tier 1 platform partners Google Meta AWIN and Smartly to pilot and embed cutting-edge solutions., • Working with the Tech & AI Manager co-lead the centralised plan which brings together: channel teams partners ad-tech and agencies to leverage the best of our ecosystem to enable medium to long term growth., • Plan and execute the rollout of new technology and tools to ensure robust adoption in day-to-day operations across the team., • Track and evidence the impact of new technology and AI integrations on performance efficiency and channel maturity., • Stay close to emerging tools innovations and platform capabilitiesfeeding new ideas into the roadmap., • Curious proactive and always looking for ways to push boundaries through innovation., • Solid understanding of digital marketing channels - ideally across two of; Paid Search Paid Social Affiliates or Display., • 5 years of experience in digital media with a passion for technology and how this can drive growth., • Practical experience having been hands on with some Digital or Performance Media tools i.e. Google Ads SA360 AWIN Meta Ads TikTok Ads Smartly., • Effective collaborator who enjoys working across internal teams and external partners to bring ideas to life whilst reducing complexity. At Boots we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. Our benefits: • Boots Retirement Savings Plan, • Discretionary annual bonus, • Generous employee discounts, • Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child, • Flexible benefits scheme including holiday buying discounted gym membership life assurance activity passes and more. Whats next: If yourapplication is successful our in-house recruitment team will be in touch to arrange an interviewand to answer any initial questions you you have not been successful on thisoccasionyoull be notified by email. Where a role is advertised as full-time we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process we are happy to provide reasonable adjustments to help you to be at your best. Keywords Performance Media AI Specialist. Required Experience: IC Key Skills Quality Assurance,Client Relation,Target Audience,Media Planning,Trend Analysis,Market Research,Email Campaigns,Social Channels,Campaign Management,Client Service,Current Events,News Stories,Powerpoint,Data Analysis,Analytics Employment Type : Full Time Experience: years Vacancy: 1

Location: Nottingham Full-Time Contract: Permanent Recruitment Partner: Frankie McCallister-Lyas Overview: As digital content becomes an increasingly important part of Boots Opticians marketing and customer experience strategy this is a key role contributing to managing and optimising paid digital campaigns across Google Bing and relevant social or display platforms based within the Opticians Customer & Commercial function. Boots Opticians is on an exciting journey to develop launch maintain and evolve a new online cross-channel Digital experience which positions Boots Opticians as a leader in the High Street Optical sector in the UK. Our goal is to develop new digital experiences based around high-quality content that position Boots Opticians as a leading provider of clinical expertise innovative eye health services and premium eyewear products. As customers become increasingly expectant of high-quality digital services driving traffic to our online booking journeys and other crucial content is one of our highest priorities. Acquiring this well-qualified traffic through optimised paid campaigns across search social and other platforms is a critical part of our marketing mix. We are seeking an experienced Paid Search specialist to join our Digital team as we embark on our digital transformation journey. The specialist will play an hands-on role in driving qualified traffic to our digital presence supporting our marketing goals. This role sits within the wider digital team and works closely with content SEO UX and analytics colleagues to deliver integrated campaigns. You will play a key part in ensuring that our paid search activity is ethical effective and compliant with industry regulations. Key responsibilities: Planning executing and optimising PPC campaigns across Google Ads Bing Ads Managing daily budgets bids keywords and audience targeting to maximise ROI and support marketing objectives Alongside our copy and content team writing compelling ad copy and supporting creative teams in developing effective assets for paid search channels Conducting regular performance analysis A/B testing and reporting using tools like Google Ads GA4 and campaign dashboards Working with analytics teams to track key conversions (in particular appointment bookings) and ensuring proper attribution Collaborating with SEO content and UX specialists to align paid and organic strategies and improve overall user journey and landing page performance Staying informed about healthcare advertising regulations including restrictions on targeting claims and platform policies Providing insight and recommendations for audience segmentation new platforms and campaign scaling opportunities What youll need to have: A track record in delivering exceptional paid media campaigns ideally for large retail brands Demonstratble experience in managing paid media budgets and planning activity A collaborative approach to working with a broad mix of teams to support our overarching brand and marketing strategy An energetic commercially-savvy and organised approach The drive to ensure that every customer that interacts with us is better for it It would be great if you also have: Experience of working in a healthcare or other regulated environment Experience of working with Salesforce Commerce Cloud or other similar content & commerce platforms Why Boots: At Boots we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. Our benefits: Boots Retirement Savings Plan Discretionary annual bonus Generous employee discounts Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child Flexible benefits scheme including holiday buying discounted gym membership life assurance activity passes and more. Access to free 24/7 counselling and support through TELUS Health our Employee Assistance Programme. We have a great range of benefits in addition to the above that offer flexibility to suit you - find out more at (Please note any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate) Whats next: If your application is successful our in-house recruitment team will be in touch to arrange an interview and to answer any initial questions you have. If you have not been successful on this occasion youll be notified by email. Where a role is advertised as full-time we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process we are happy to provide reasonable adjustments to help you to be at your best. Required Experience: IC Key Skills Diploma,Abinitio,Cost Accounting,Cyber Security,CRM,AV Employment Type : Full Time Experience: years Vacancy: 1

Location: Nottingham Full-Time Contract: Permanent Recruitment Partner: Frankie McCallister-Lyas Overview: Our Republic of Ireland eCommerce team sits within our ROI trading team and is responsible for driving forward the E-commerce Strategy for Boots ROI covering performance marketing channels such as PPC Affiliates and SEO. Were looking for a PPC and Affiliates Specialist to join our growing E-commerce team working across our Paid Search and Affiliates accounts which drive performance for all Boots ROI product categories. You will be responsible for the day-to-day management and trading of the PPC and Affiliates accounts in collaboration with our agencies identifying growth opportunities working with the latest insights and advancements with support from our teams at Google and Bing. You will also support the E-commerce Manager in the development of the Boots Performance Strategy for Paid Search and Affiliates. Key Responsibilities: Managing the day-to-day delivery of the PPC and Affiliates strategy for all key product categories including budget management optimising towards core ROAS KPIs setting priorities and giving direction to our Agency PPC and Affiliates team. Driving Strategy development change and innovation in the Paid Search space as well as Affiliates program supporting the E-commerce Manager in integrating industry leading technology new bidding approaches and shopping sophistication taking the lead on key projects all in the name of driving growth. Measurement and reporting; producing reports and communicating Paid Search and Affiliates results to internal and external stakeholders continuously showcasing the value being driven by the PPC and Affiliates channel. Working closely with internal stakeholders across Ecommerce Marketing and Finance to ensure the PPC and Affiliates channel is supporting business priorities wider marketing campaigns and key projects. The management of a Tier One Google Account and working in close proximity with some of the best Retail talent Google has to offer. What youll need to have: A passion for PPC and Affiliates and innovation in this space with a performance-driven growth mindset keen to make a huge difference across one of the ROIs biggest healthcare retailer. Experience in a similar PPC role at either agency or in-house level (hands on experience with SA360 Google Analytics and Google Ads is desirable). Proficiency in managing large scale marketing budgets and ensuring optimal deployment in-channel. Strong attention to detail and analytical skills are essential as are the ability to craft a story from data. A passion for the wider landscape of Digital Marketing with a hunger for developing your knowledge. It would be great if you also have: Affiliates experience Why Boots: At Boots we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. Our benefits: Boots Retirement Savings Plan Discretionary annual bonus Generous employee discounts Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child Flexible benefits scheme including holiday buying discounted gym membership life assurance activity passes and more. Access to free 24/7 counselling and support through TELUS Health our Employee Assistance Programme. We have a great range of benefits in addition to the above that offer flexibility to suit you - find out more at (Please note any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate) Whats next: If your application is successful our in-house recruitment team will be in touch to arrange an interview and to answer any initial questions you have. If you have not been successful on this occasion youll be notified by email. Where a role is advertised as full-time we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process we are happy to provide reasonable adjustments to help you to be at your best. Keywords PPC AFFILIATES Required Experience: IC Key Skills Facilities Management,C,JavaScript,Application Programming,Control Engineering,Air Conditioning Employment Type : Full Time Experience: years Vacancy: 1

Confidence using Google Ads Manager, Google Analytics, and related tools. In a stage of rapid scaling, they're looking for a talented PPC Manager / Google Ads Specialist to join our team remotely, working side-by-side with the existing team and C-Level.

Ideal candidates will have 1–3 years of hands-on experience in Google Ads and a data-driven mindset. A healthcare technology company based in the UK is seeking a Performance Marketer to manage Google Ads campaigns strategically.