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Company Description Factory Direct Flooring Ltd is a leader in the online flooring market, offering a wide range of wood, laminate, and vinyl flooring solutions. By cutting out the middleman, the company ensures quality products at competitive prices delivered directly to customers. Factory Direct Flooring is committed to providing an exceptional customer experience alongside premium flooring options for homes and businesses. With years of experience in the industry, the company prides itself on reliability, efficiency, and customer satisfaction. Role Description This is a full-time role for a Marketing Manager - Content & Organic Growth, based in Nuneaton. The Marketing Manager will focus on driving organic growth through strategic content creation and management. Daily responsibilities include developing and overseeing content strategies, conducting keyword research, managing SEO initiatives, analysing organic traffic performance, and collaborating with specialist agency partners to optimise content. The role combines strategic oversight with hands-on delivery, making it ideal for an experienced digital marketer ready to take broader ownership in a scaling ecommerce business. Key Responsibilities Content & Organic Growth • Develop and deliver a structured content and SEO roadmap aligned to commercial priorities., • Build a content strategy to strengthen organic authority across digital channels., • Optimise content for evolving search behaviour, including AI-driven discovery platforms., • Define and monitor performance KPIs tied to traffic, engagement and conversion. Website Content & Performance • Own the quality and optimisation of website content across WordPress and Adobe Commerce., • Optimise product and category content including descriptions, FAQs and metadata., • Maintain tagging, schema and structured data accuracy., • Identify opportunities to improve conversion through content and UX improvements., • Monitor user behaviour insights to identify optimisation opportunities., • Test and validate website updates prior to release. Content & Editorial Delivery • Oversee development of high-quality product, category and editorial content., • Deliver blog and educational content aligned to search intent and customer needs., • Refresh and optimise legacy content to improve performance., • Maintain a consistent tone of voice and brand narrative. Social, Community & Reputation • Manage social media content and engagement across key platforms., • Maintain structured content calendars aligned to campaigns and promotions., • Monitor customer feedback and review platforms including Trustpilot., • Use customer insight to inform content improvements and messaging. Agency Collaboration • Act as the primary internal lead working with SEO, PR and digital agency partners., • Coordinate delivery of strategic recommendations and campaigns., • Align marketing activity with promotional calendars and commercial priorities. Market Insight • Monitor competitor activity and industry trends., • Track emerging digital behaviours including AI-driven search., • Identify opportunities to improve visibility, engagement and conversion. Team Development • Build and develop internal marketing capability over time., • Introduce structured processes, reporting frameworks and performance accountability., • Manage freelancers or junior hires as the function scales. Experience • 5–8+ years experience in digital marketing with strong focus on SEO and content., • Proven success improving organic traffic and website performance., • Comfortable using AI tools and adapting to evolving search behaviour., • Proficiency in GA4, Google Search Console, SEMrush/Ahrefs and user behaviour tools. Strong understanding of: • SEO strategy and on-page optimisation, • Content strategy and editorial planning, • Conversion optimisation principles, • Social media marketing on Meta and Pinterest, • CMS platforms such as WordPress or Magento, • Experience working with external agencies and integrated marketing activities, • Ability to translate data and insights into actionable improvements. Key Attributes • Commercially minded with strong analytical skills, • Excellent written and communication ability, • Highly organised with strong attention to detail, • Comfortable working autonomously in a scale-up environment, • Collaborative approach to working with agencies and stakeholders Qualifications • Content-related skills: Content Strategy, Content Creation, and Editorial Oversight, • SEO & Analytics expertise: SEO strategy, Keyword Research, and Performance Analysis, • Marketing skills: Digital Marketing, Organic Growth Planning, and Campaign Management, • Team management and collaboration: Strong leadership and team coordination abilities, • Excellent written and verbal communication skills, • Familiarity with tools like Google Analytics, Google Search Console, and content management systems, • Bachelor's degree in Marketing, Communications, Business, or a relevant field, • Experience in the flooring, e-commerce, or related industry is a plus but not required Success in This Role Success will be measured through: • Growth in organic traffic and search visibility, • Improved website engagement and conversion performance, • Increased revenue contribution from organic channels, • Delivery of a structured, high-performing content strategy Job Types: Full-time, Permanent Benefits: • Company pension, • Health & wellbeing programme, • Private medical insurance, • Salary: £45,000 to £50,000

Job Reference: 463 Job Title: Development Manager Job Location: Gateway House Full-time/Part-time: Full-time Employee Weekly Hours: 37.00 Salary: 44, ,535.00 Closing Date: 05/06/2026 We are seeking an ambitious and strategicDevelopment Manager to join our Development & Alumni Engagement team. You will play a leading role in growing DMUs philanthropic income, cultivating meaningful donor relationships, and shaping a highperforming fundraising programme.In this senior role, you will lead on all aspects of fundraising, secure significant annual income, develop and support a growing team, and work closely with colleagues across the university to unlock new opportunities. You will also represent DMU at donor meetings and events, ensuring our fundraising activity is ethical, effective and aligned with our institutional priorities. Role The Marketing and Communications Directorate delivers a comprehensive, fullservice offer, supporting the University across all aspects of marketing, student recruitment, communications and engagement. This includes brand and creative development, student recruitment campaigns, faculty marketing, reputation and media relations, internal and external communications, events, admissions and widening participation, enquiry management, and web and digital development.Our communications services play a vital role in showcasing the Universitys achievements, strengthening its reputation, and supporting student recruitment through clear, compelling and audiencefocused engagement.We are seeking an experienced fundraiser and confident team leader with a strong understanding of philanthropy in a highereducation setting. You will be an excellent communicator, highly organised, and skilled at building relationships. Experience in majorgift fundraising is desirable. Ideal Candidate Essential Proven success in fundraising, income generation, or partnerships, with strong written and verbal communication skills. Experienced in managing budgets, pipelines, and reporting, and building relationships with a wide range of stakeholders. Demonstrates leadership ability, strong IT skills (including fundraising databases and Microsoft Office), and a solid understanding of GDPR and ethical fundraising practices. Desired Experience in higher education/alumni relations with international fundraising expertise and relevant qualification. A strategic, organised, and adaptable networker who delivers results and is committed to equality, diversity, and civic engagement. Interviews will take place the week commencing 15th June 2026. To view the job description and person specifcation, please click ___ For an informal discussion contact: Team Leadership Workload Management Performance Monitoring Policy Implementation Stakeholder Communication Compliance Time Management Adaptability Motivation Decision-Making Honest and Compassionate Innovative and Creative De Montfort University is committed to providing a working and learning environment that enriches lives, supports individuals to reach their full potential, and where everyone is treated with dignity and respect. As an educator and shaper of society, the university aims to role model positive behaviors both within the university and to reflect the diversity of the wider community. As such we welcome applications from all potential candidates. For general enquiries, please contact

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