External Channels Senior Associate (Slough, Berkshire, GB, SL1 1DT)
1 day ago
Slough
Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege. Our communications and external affairs team are at the very heart of Reckitt's brand, purpose and products, bringing them to life around the globe for our employees, consumers, investors, governments and our suppliers. It's a rewarding task, growing and protecting Reckitt's image and brand. Every day, we design public relations and communication strategies that build awareness, trust and relationships, while steering us away from reputational risk. We do this by gathering and maintaining knowledge of our policies, principles, and business strategies, while keeping up-to-date with relevant developments right across our business units and trusted brands. From digital, media and events to employee experience, strategic relationships, and community partners, we identify opportunities to deliver on our business and sustainability agenda, while proactively identifying storylines and opportunities to advance our narrative. Join our dynamic Communications & Corporate Brand team within the Corporate Communications and External Affairs organisation, where you'll play a pivotal role in shaping our global voice. This position is accountable for managing our global corporate external digital channels (web and social), while also influencing local corporate channels to ensure alignment and impact. You'll collaborate closely with the External Affairs & HR organisation to align messaging and strategies for external communications, and activate programmes through strong partnerships with our regional and market communications network—driving consistency, scale, and meaningful engagement across all touchpoints. • To manage the external corporate digital channels in line with the digital strategy to positively impact the target audience perception of Reckitt, • To partner with the C&CB team to mine for stories and develop content suitable for the global channels, • To establish an always on content factory, in partnership with the broader Communications team to ensure a regular flow of storytelling across the digital channels, • To govern any digital communications activity regardless of reporting responsibility, • To provide timely reporting on the effectiveness of the digital communications approach through robust measurement dashboard and insights generation, • To manage our agency partner with clear priorities, processes and reviews to deliver our strategy, • To devise and deploy guidance for key stakeholders on how to enhance and improve their personal digital channels to enhance the Reckitt reputation and drive advocacy, • To manage reactive communications and being ready to create and deploy tactics to meet changing needs and identifying, analysing and preparing risk mitigation communications or engagements, particularly on social, • To manage IT&D to ensure the technical needs of our social channels are met and managed effectively, e.g. publishing time for content, • To ensure effective community management and adverse event responses to engagement on social media, • 7+ years digital communications expert, • External & Internal channel optimisation and content development, • Social media management and activation, • Content marketing and development, including SEO & SEM, • Stakeholder engagement, particularly with senior leaders in a business, • Strong business acumen and reputation management, • Measurement and analytics experience, • Web development and build experience Emotional intelligence, Listening skills, Writing skills, Presentation skills, Interpersonal skills, Digital skills, Research skills, Time management skills, Adaptability, Stakeholder engagement and influence, Strategic thinking, Risk management, Business Accumen, Leadership, Brand Strategy, Relationship management. With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy. We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
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